NOW REAL FOOD Trademark

Trademark Overview


On Monday, July 9, 2012, a trademark application was filed for NOW REAL FOOD with the United States Patent and Trademark Office. The USPTO has given the NOW REAL FOOD trademark a serial number of 85672209. The federal status of this trademark filing is REGISTERED AND RENEWED as of Friday, March 17, 2023. This trademark is owned by NOW Health Group, Inc.. The NOW REAL FOOD trademark is filed in the Meat & Processed Food Products, Staple Food Products, and Natural Agricultural Products categories with the following description:

Baking products, namely, processed oat bran; sesame sticks; rolled oats; popcorn; [ rice-based snack food; ] natural sweeteners

Dried fruit, dried milk powder, soy-based food beverage used as a milk substitute; snack mix consisting primarily of processed fruits, processed nuts and/or raisins; processed soy beans; soy-based snack food; nut flour, namely, almond flour, milled flax seeds and milled white chia seeds

Raw apricots; raw organic coconut; unprocessed edible seeds; raw nuts
now real food

General Information


Serial Number85672209
Word MarkNOW REAL FOOD
Filing DateMonday, July 9, 2012
Status800 - REGISTERED AND RENEWED
Status DateFriday, March 17, 2023
Registration Number4356810
Registration DateTuesday, June 25, 2013
Mark Drawing3000 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s)
Published for Opposition DateTuesday, April 9, 2013

Trademark Statements


Goods and ServicesBaking products, namely, processed oat bran; sesame sticks; rolled oats; popcorn; [ rice-based snack food; ] natural sweeteners
Description of MarkThe mark consists of a design of a field in green, dark green and white. The term "NOW" in dark brown is above the design and the wording "REAL FOOD" in dark brown is below the design. The design and the literal portion of the mark are within a decorative green rectangular border with a white back ground.
Goods and ServicesDried fruit, dried milk powder, soy-based food beverage used as a milk substitute; snack mix consisting primarily of processed fruits, processed nuts and/or raisins; processed soy beans; soy-based snack food; nut flour, namely, almond flour, milled flax seeds and milled white chia seeds
Indication of Colors claimedThe color(s) green, dark green, dark brown and white is/are claimed as a feature of the mark.
Disclaimer with Predetermined Text"REAL FOOD"
Goods and ServicesRaw apricots; raw organic coconut; unprocessed edible seeds; raw nuts

Classification Information


International Class029 - Meat, fish, poultry and game; meat extracts; preserved, frozen, dried and cooked fruits and vegetables; jellies, jams, compotes; eggs, milk and milk products; edible oils and fats.
US Class Codes046
Class Status Code6 - Active
Class Status DateMonday, July 16, 2012
Primary Code029
First Use Anywhere DateTuesday, May 15, 2012
First Use In Commerce DateTuesday, May 15, 2012

International Class030 - Coffee, tea, cocoa, sugar, rice, tapioca, sago, artificial coffee; flour and preparations made from cereals, bread, pastry and confectionery, ices; honey, treacle; yeast, baking powder; salt, mustard; vinegar, sauces (condiments); spices; ice.
US Class Codes046
Class Status Code6 - Active
Class Status DateMonday, July 16, 2012
Primary Code030
First Use Anywhere DateThursday, April 5, 2012
First Use In Commerce DateThursday, April 5, 2012

International Class031 - Agricultural, horticultural and forestry products and grains not included in other classes; live animals; fresh fruits and vegetables; seeds, natural plants and flowers; foodstuffs for animals; malt.
US Class Codes001, 046
Class Status Code6 - Active
Class Status DateMonday, July 16, 2012
Primary Code031
First Use Anywhere DateThursday, April 19, 2012
First Use In Commerce DateThursday, April 19, 2012

Trademark Owner History


Party NameNOW Health Group, Inc.
Party Type30 - Original Registrant
Legal Entity Type03 - Corporation
AddressBloomingdale, IL 60108

Party NameNOW Health Group, Inc.
Party Type20 - Owner at Publication
Legal Entity Type03 - Corporation
AddressBloomingdale, IL 60108

Party NameNOW Health Group, Inc.
Party Type10 - Original Applicant
Legal Entity Type03 - Corporation
AddressBloomingdale, IL 60108

Trademark Events


Event DateEvent Description
Friday, March 17, 2023NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED
Friday, March 17, 2023REGISTERED AND RENEWED (FIRST RENEWAL - 10 YRS)
Friday, March 17, 2023REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED
Friday, March 17, 2023CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Thursday, September 1, 2022TEAS SECTION 8 & 9 RECEIVED
Saturday, June 25, 2022COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED
Friday, August 31, 2018NOTICE OF ACCEPTANCE OF SEC. 8 & 15 - E-MAILED
Friday, August 31, 2018REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK.
Friday, August 31, 2018CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Tuesday, August 21, 2018TEAS SECTION 8 & 15 RECEIVED
Monday, June 25, 2018COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED
Tuesday, June 25, 2013REGISTERED-PRINCIPAL REGISTER
Tuesday, April 9, 2013OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Tuesday, April 9, 2013PUBLISHED FOR OPPOSITION
Wednesday, March 20, 2013NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
Thursday, March 7, 2013LAW OFFICE PUBLICATION REVIEW COMPLETED
Thursday, March 7, 2013ASSIGNED TO LIE
Monday, February 25, 2013APPROVED FOR PUB - PRINCIPAL REGISTER
Monday, February 25, 2013EXAMINER'S AMENDMENT ENTERED
Monday, February 25, 2013NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED
Monday, February 25, 2013EXAMINERS AMENDMENT E-MAILED
Monday, February 25, 2013EXAMINERS AMENDMENT -WRITTEN
Thursday, February 21, 2013NOTIFICATION OF FINAL REFUSAL EMAILED
Thursday, February 21, 2013FINAL REFUSAL E-MAILED
Thursday, February 21, 2013FINAL REFUSAL WRITTEN
Thursday, January 31, 2013TEAS/EMAIL CORRESPONDENCE ENTERED
Wednesday, January 30, 2013CORRESPONDENCE RECEIVED IN LAW OFFICE
Wednesday, January 30, 2013TEAS RESPONSE TO OFFICE ACTION RECEIVED
Wednesday, August 15, 2012NOTIFICATION OF NON-FINAL ACTION E-MAILED
Wednesday, August 15, 2012NON-FINAL ACTION E-MAILED
Wednesday, August 15, 2012NON-FINAL ACTION WRITTEN
Tuesday, August 14, 2012ASSIGNED TO EXAMINER
Tuesday, July 17, 2012NOTICE OF DESIGN SEARCH CODE MAILED
Monday, July 16, 2012NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Thursday, July 12, 2012NEW APPLICATION ENTERED