| Serial Number | 99295211 |
| Word Mark | NOW POOLS |
| Filing Date | Monday, July 21, 2025 |
| Status | 700 - REGISTERED |
| Status Date | Tuesday, March 10, 2026 |
| Registration Number | 8165736 |
| Registration Date | Tuesday, March 10, 2026 |
| Mark Drawing | 3 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s) |
| Published for Opposition Date | Tuesday, January 20, 2026 |
| Indication of Colors claimed | The color(s) orange, white, dark blue and blue is/are claimed as a feature of the mark. |
| NOT AVAILABLE | "POOLS" |
| Description of Mark | The mark consists of the stylized words in white "NOW POOLS" outlined in dark blue inside a dark blue outlined circle with white inner circle outline, where the inner of the circle is filled in a gradation of orange on the top and the bottom is filled in a gradation of blue. |
| Goods and Services | Installation of swimming pools; Installation of plunge pools; Installation, maintenance and repair of above ground swimming pools, spas, hot tubs and their removal |
| International Class | 037 - Building construction; repair; installation services. |
| US Class Codes | 100, 103, 106 |
| Class Status Code | 6 - Active |
| Class Status Date | Tuesday, July 22, 2025 |
| Primary Code | 037 |
| First Use Anywhere Date | Wednesday, April 1, 2020 |
| First Use In Commerce Date | Wednesday, April 1, 2020 |
| Party Name | Now Pools, LLC |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Phoenix, AZ 85016 US |
| Party Name | Now Pools, LLC |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Phoenix, AZ 85016 US |
| Party Name | Now Pools, LLC |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Phoenix, AZ 85016 US |
| Event Date | Event Description |
| Monday, July 21, 2025 | NEW APPLICATION ENTERED |
| Monday, July 21, 2025 | APPLICATION FILING RECEIPT MAILED |
| Monday, December 1, 2025 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Monday, December 1, 2025 | NOTICE OF DESIGN SEARCH CODE E-MAILED |
| Monday, December 8, 2025 | ASSIGNED TO EXAMINER |
| Wednesday, December 17, 2025 | EXAMINERS AMENDMENT -WRITTEN |
| Wednesday, December 17, 2025 | EXAMINERS AMENDMENT E-MAILED |
| Wednesday, December 17, 2025 | NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED |
| Wednesday, December 17, 2025 | EXAMINER'S AMENDMENT ENTERED |
| Wednesday, December 17, 2025 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Wednesday, January 14, 2026 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Tuesday, January 20, 2026 | PUBLISHED FOR OPPOSITION |
| Tuesday, January 20, 2026 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Tuesday, March 10, 2026 | REGISTERED-PRINCIPAL REGISTER |
| Tuesday, March 10, 2026 | NOTICE OF REGISTRATION CONFIRMATION EMAILED |