NOW Trademark

Trademark Overview

On Friday, April 17, 2026, a trademark application was filed for NOW with the United States Patent and Trademark Office. The USPTO has given the NOW trademark a serial number of 99770091. The federal status of this trademark filing is NEW APPLICATION - RECORD INITIALIZED NOT ASSIGNED TO EXAMINER as of Friday, April 17, 2026. This trademark is owned by HomeServe USA Corp.. The NOW trademark is filed in the Computer & Software Products & Electrical & Scientific Products, Advertising and Business and Retail Services categories with the following description:

Downloadable software in the nature of a mobile application for providing ratings and reviews posted by consumers about local service providers in the fields of heating, ventilation and air conditioning (HVAC) systems and repair and replacement of major home systems and appliances; Downloadable software in the nature of a mobile application for home warranty services, namely, arranging for repairs and replacement of major home systems, appliances and parts thereof provided by others pursuant to service agreements, matching consumers with professionals in the field of home repair, and providing referrals in the field of home renovations and repair recommendations

Home warranty services, namely, arranging for repairs and replacement of major home systems, appliances and parts thereof provided by others pursuant to service agreements; Matching consumers with professionals in the field of home repair; Providing referrals in the field of home renovations and repairs; Providing a website featuring recommendations, ratings and reviews posted by consumers about local service providers in the field(s) of heating, ventilation and air conditioning (HVAC) systems and repair and replacement of major home systems and appliances
now

General Information

Serial Number99770091
Word MarkNOW
Filing DateFriday, April 17, 2026
Status630 - NEW APPLICATION - RECORD INITIALIZED NOT ASSIGNED TO EXAMINER
Status DateFriday, April 17, 2026
Registration Number0000000
Registration DateNOT AVAILABLE
Mark Drawing3 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s)
Published for Opposition DateNOT AVAILABLE

Trademark Statements

Indication of Colors claimedColor is not claimed as a feature of the mark.
Description of MarkThe mark consists of the design of a house with a smile in the center followed by the word "NOW" inside a bubble.
Goods and ServicesDownloadable software in the nature of a mobile application for providing ratings and reviews posted by consumers about local service providers in the fields of heating, ventilation and air conditioning (HVAC) systems and repair and replacement of major home systems and appliances; Downloadable software in the nature of a mobile application for home warranty services, namely, arranging for repairs and replacement of major home systems, appliances and parts thereof provided by others pursuant to service agreements, matching consumers with professionals in the field of home repair, and providing referrals in the field of home renovations and repair recommendations
Goods and ServicesHome warranty services, namely, arranging for repairs and replacement of major home systems, appliances and parts thereof provided by others pursuant to service agreements; Matching consumers with professionals in the field of home repair; Providing referrals in the field of home renovations and repairs; Providing a website featuring recommendations, ratings and reviews posted by consumers about local service providers in the field(s) of heating, ventilation and air conditioning (HVAC) systems and repair and replacement of major home systems and appliances

Classification Information

International Class009 - Scientific, nautical, surveying, photographic, cinematographic, optical, weighing, measuring, signalling, checking (supervision), life-saving and teaching apparatus and instruments; apparatus and instruments for conducting, switching, transforming, accumulating, regulating or controlling electricity; apparatus for recording, transmission or reproduction of sound or images; magnetic data carriers, recording discs; automatic vending machines and mechanisms for coin operated apparatus; cash registers, calculating machines, data processing equipment and computers; fire extinguishing apparatus.
US Class Codes021, 023, 026, 036, 038
Class Status Code6 - Active
Class Status DateFriday, April 17, 2026
Primary Code009
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE
International Class035 - Advertising; business management; business administration; office functions.
US Class Codes100, 101, 102
Class Status Code6 - Active
Class Status DateFriday, April 17, 2026
Primary Code035
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

Trademark Owner History

Party NameHomeServe USA Corp.
Party Type10 - Original Applicant
Legal Entity Type03 - Corporation
AddressNorwalk, CT 06850
US

Trademark Events

Event DateEvent Description
Friday, April 17, 2026NEW APPLICATION ENTERED
Friday, April 17, 2026APPLICATION FILING RECEIPT MAILED

Related Keywords

systems field repair service major appliances consumers replacement providing repairs