| Serial Number | 99576194 |
| Word Mark | NOW |
| Filing Date | Saturday, January 3, 2026 |
| Status | 641 - NON-FINAL ACTION - MAILED |
| Status Date | Wednesday, May 6, 2026 |
| Registration Number | 0000000 |
| Registration Date | NOT AVAILABLE |
| Mark Drawing | 3 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s) |
| Published for Opposition Date | NOT AVAILABLE |
| Indication of Colors claimed | Color is not claimed as a feature of the mark. |
| Goods and Services | Travel mugs; Mugs; Cups |
| Goods and Services | T-shirts; Hoodies; Sweatshirts; Bandanas; Headwear, namely, hats, caps, beanies, knit hats, winter hats, baseball caps, five-panel caps, and visors. |
| Description of Mark | The mark consists of The mark consists of a stylized heart design positioned to the left of the word “NOW” in stylized lettering. |
| International Class | 021 - Household or kitchen utensils and containers; combs and sponges; brushes (except paint brushes); brush-making materials; articles for cleaning purposes; steel-wool; unworked or semi-worked glass (except glass used in building); glassware, porcelain and earthenware not included in other classes. |
| US Class Codes | 002, 013, 023, 029, 030, 033, 040, 050 |
| Class Status Code | 6 - Active |
| Class Status Date | Saturday, January 3, 2026 |
| Primary Code | 021 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
| International Class | 025 - Clothing, footwear, headgear. |
| US Class Codes | 022, 039 |
| Class Status Code | 6 - Active |
| Class Status Date | Saturday, January 3, 2026 |
| Primary Code | 025 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
| Party Name | Heart Now |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 03 - Corporation |
| Address | Tesuque, NM 87574 US |
| Event Date | Event Description |
| Saturday, January 3, 2026 | NEW APPLICATION ENTERED |
| Saturday, January 3, 2026 | APPLICATION FILING RECEIPT MAILED |
| Wednesday, April 22, 2026 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Wednesday, April 22, 2026 | NOTICE OF DESIGN SEARCH CODE E-MAILED |
| Friday, May 1, 2026 | ASSIGNED TO EXAMINER |
| Wednesday, May 6, 2026 | NON-FINAL ACTION WRITTEN |
| Wednesday, May 6, 2026 | NON-FINAL ACTION E-MAILED |
| Wednesday, May 6, 2026 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |