NOW Trademark

Trademark Overview


On Monday, March 5, 2018, a trademark application was filed for NOW with the United States Patent and Trademark Office. The USPTO has given the NOW trademark a serial number of 87819753. The federal status of this trademark filing is SECTION 8 & 15 - ACCEPTED AND ACKNOWLEDGED as of Friday, August 29, 2025. This trademark is owned by Maine Lobster Now LLC. The NOW trademark is filed in the Advertising, Business and Retail Services category with the following description:

On-line retail gift shops; On-line wholesale and retail store services featuring Lobster, Seafood, Desserts, Sides and Appetizers, and kitchenware; Online retail services through direct solicitation by distributors directed to end-users featuring Lobster, Seafood, Desserts, Sides and Appetizers, and kitchenware; Online retail services through direct solicitation by salespersons directed to end-users featuring Lobster, Seafood, Desserts, Sides and Appetizers, and kitchenware; Retail on-line ordering services featuring Lobster, Seafood, Desserts, Sides and Appetizers, and kitchenware also accessible by telephone, facsimile and mail order; Retail and on-line grocery store services featuring home delivery service
now

General Information


Serial Number87819753
Word MarkNOW
Filing DateMonday, March 5, 2018
Status702 - SECTION 8 & 15 - ACCEPTED AND ACKNOWLEDGED
Status DateFriday, August 29, 2025
Registration Number5580132
Registration DateTuesday, October 9, 2018
Mark Drawing3 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s)
Published for Opposition DateTuesday, July 24, 2018

Trademark Statements


Description of MarkThe mark consists of the literal element "NOW" with the letter "O" having a lobster tail come out the bottom and a lobster's claws, eyes, and antennas protrude from the top.
Certificate of Correction for RegistrationIn the statement, line 1, "Maine Lobster Now, LLC" should be deleted and "Maine Lobster Now LLC" should be inserted.
Indication of Colors claimedColor is not claimed as a feature of the mark.
Goods and ServicesOn-line retail gift shops; On-line wholesale and retail store services featuring Lobster, Seafood, Desserts, Sides and Appetizers, and kitchenware; Online retail services through direct solicitation by distributors directed to end-users featuring Lobster, Seafood, Desserts, Sides and Appetizers, and kitchenware; Online retail services through direct solicitation by salespersons directed to end-users featuring Lobster, Seafood, Desserts, Sides and Appetizers, and kitchenware; Retail on-line ordering services featuring Lobster, Seafood, Desserts, Sides and Appetizers, and kitchenware also accessible by telephone, facsimile and mail order; Retail and on-line grocery store services featuring home delivery service

Classification Information


International Class035 - Advertising; business management; business administration; office functions.
US Class Codes100, 101, 102
Class Status Code6 - Active
Class Status DateTuesday, March 13, 2018
Primary Code035
First Use Anywhere DateThursday, May 19, 2016
First Use In Commerce DateThursday, May 19, 2016

Trademark Owner History


Party NameMaine Lobster Now LLC
Party Type30 - Original Registrant
Legal Entity Type16 - Limited Liability Company
AddressSaco, ME 04072

Party NameMaine Lobster Now LLC
Party Type20 - Owner at Publication
Legal Entity Type16 - Limited Liability Company
AddressPortland 04102

Party NameMaine Lobster Now LLC
Party Type10 - Original Applicant
Legal Entity Type16 - Limited Liability Company
AddressPortland 04102

Trademark Events


Event DateEvent Description
Wednesday, March 14, 2018NOTICE OF DESIGN SEARCH CODE E-MAILED
Tuesday, July 24, 2018PUBLISHED FOR OPPOSITION
Tuesday, July 24, 2018OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Tuesday, October 9, 2018REGISTERED-PRINCIPAL REGISTER
Thursday, March 8, 2018NEW APPLICATION ENTERED
Tuesday, March 13, 2018NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Monday, June 18, 2018ASSIGNED TO EXAMINER
Tuesday, June 19, 2018APPROVED FOR PUB - PRINCIPAL REGISTER
Wednesday, July 4, 2018NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
Tuesday, May 31, 2022TEAS CHANGE OF OWNER ADDRESS RECEIVED
Tuesday, May 31, 2022TEAS CHANGE OF CORRESPONDENCE RECEIVED
Tuesday, May 31, 2022TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Tuesday, May 31, 2022ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Tuesday, May 31, 2022APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
Monday, October 9, 2023COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED
Thursday, October 3, 2024TEAS SECTION 7 REQUEST RECEIVED
Monday, March 10, 2025CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Wednesday, March 19, 2025POST REGISTRATION ACTION MAILED - SEC. 7
Friday, March 28, 2025TEAS SECTION 8 & 15 RECEIVED
Wednesday, August 27, 2025TEAS RESPONSE TO OFFICE ACTION-POST REG RECEIVED
Friday, August 29, 2025CORRECTION UNDER SECTION 7 - PROCESSED
Friday, August 29, 2025REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK.
Friday, August 29, 2025NOTICE OF ACCEPTANCE OF SEC. 8 & 15 - E-MAILED
Tuesday, September 23, 2025NOTICE OF UPDATED REGISTRATION CONFIRMATION EMAILED