NOW Trademark

Trademark Overview


On Tuesday, January 15, 2013, a trademark application was filed for NOW with the United States Patent and Trademark Office. The USPTO has given the NOW trademark a serial number of 85823163. The federal status of this trademark filing is CANCELLED - SECTION 8 as of Friday, April 11, 2025. This trademark is owned by SWB Products, LLC. The NOW trademark is filed in the Medical Instrument Products category with the following description:

Adult sexual stimulation aids, namely, artificial penises and vibrators; Condoms

General Information


Serial Number85823163
Word MarkNOW
Filing DateTuesday, January 15, 2013
Status710 - CANCELLED - SECTION 8
Status DateFriday, April 11, 2025
Registration Number4614447
Registration DateTuesday, September 30, 2014
Mark Drawing5 - Drawing with word(s) / letter(s) / number(s) in Stylized form
Published for Opposition DateTuesday, June 18, 2013

Trademark Statements


Indication of Colors claimedColor is not claimed as a feature of the mark.
Goods and ServicesAdult sexual stimulation aids, namely, artificial penises and vibrators; Condoms

Classification Information


International Class010 - Surgical, medical, dental, and veterinary apparatus and instruments, artificial limbs, eyes, and teeth; orthopedic articles; suture materials.
US Class Codes026, 039, 044
Class Status Code2 - Sec. 8 - Entire Registration
Class Status DateFriday, April 11, 2025
Primary Code010
First Use Anywhere DateWednesday, October 16, 2013
First Use In Commerce DateWednesday, October 16, 2013

Trademark Owner History


Party NameSWB Products, LLC
Party Type30 - Original Registrant
Legal Entity Type16 - Limited Liability Company
AddressLake Forest, IL 60045

Party NameSWB Products, LLC
Party Type20 - Owner at Publication
Legal Entity Type16 - Limited Liability Company
AddressLake Forest, IL 60045

Party NameSWB Products, LLC
Party Type10 - Original Applicant
Legal Entity Type16 - Limited Liability Company
AddressLake Forest, IL 60045

Trademark Events


Event DateEvent Description
Tuesday, January 22, 2013NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Friday, January 18, 2013NEW APPLICATION ENTERED
Tuesday, June 18, 2013PUBLISHED FOR OPPOSITION
Monday, April 29, 2013ASSIGNED TO EXAMINER
Sunday, May 5, 2013EXAMINERS AMENDMENT -WRITTEN
Sunday, May 5, 2013EXAMINERS AMENDMENT E-MAILED
Sunday, May 5, 2013NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED
Sunday, May 5, 2013EXAMINER'S AMENDMENT ENTERED
Sunday, May 5, 2013APPROVED FOR PUB - PRINCIPAL REGISTER
Tuesday, May 14, 2013ASSIGNED TO LIE
Thursday, May 16, 2013LAW OFFICE PUBLICATION REVIEW COMPLETED
Wednesday, May 29, 2013NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
Tuesday, August 13, 2013NOA E-MAILED - SOU REQUIRED FROM APPLICANT
Friday, January 24, 2014NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
Monday, August 25, 2014STATEMENT OF USE PROCESSING COMPLETE
Tuesday, June 18, 2013OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Wednesday, January 22, 2014SOU TEAS EXTENSION RECEIVED
Wednesday, January 22, 2014SOU EXTENSION 1 FILED
Wednesday, January 22, 2014SOU EXTENSION 1 GRANTED
Monday, July 28, 2014TEAS STATEMENT OF USE RECEIVED
Monday, July 28, 2014USE AMENDMENT FILED
Friday, August 15, 2014CASE ASSIGNED TO INTENT TO USE PARALEGAL
Friday, August 29, 2014NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED
Tuesday, September 30, 2014REGISTERED-PRINCIPAL REGISTER
Monday, September 30, 2019COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED
Tuesday, October 1, 2019TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Tuesday, October 1, 2019ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Friday, December 27, 2019TEAS CHANGE OF CORRESPONDENCE RECEIVED
Thursday, August 28, 2014ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED
Tuesday, March 19, 2019TEAS CHANGE OF CORRESPONDENCE RECEIVED
Friday, December 27, 2019TEAS SECTION 8 RECEIVED
Monday, February 3, 2020CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Saturday, September 30, 2023COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED
Friday, April 11, 2025CANCELLED SEC. 8 (10-YR)/EXPIRED SECTION 9
Wednesday, November 1, 2023TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Monday, February 3, 2020REGISTERED - SEC. 8 (6-YR) ACCEPTED
Monday, February 3, 2020NOTICE OF ACCEPTANCE OF SEC. 8 - E-MAILED
Wednesday, November 1, 2023ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Wednesday, November 1, 2023TEAS CHANGE OF CORRESPONDENCE RECEIVED