| Serial Number | 88014967 |
| Word Mark | NOT YOUR MTHER'S |
| Filing Date | Tuesday, June 26, 2018 |
| Status | 705 - PARTIAL SECTION 8 & 15 ACCEPTED AND ACKNOWLEDGED |
| Status Date | Saturday, June 14, 2025 |
| Registration Number | 5837634 |
| Registration Date | Tuesday, August 20, 2019 |
| Mark Drawing | 3 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s) |
| Published for Opposition Date | Tuesday, June 4, 2019 |
| Description of Mark | The mark consists of the words "NOT YOUR MOTHER'S" with a shadow of a heart in the place of the "o" between the "m" and the "t" in "mother's". |
| Goods and Services | [ Bags, namely, swim bags for bikinis, makeup and cosmetic bags sold empty ] |
| Pseudo Mark | NOT YOUR MOTHERS |
| Goods and Services | Hair styling preparations; hair care preparations, hair cleaning preparations |
| Indication of Colors claimed | Color is not claimed as a feature of the mark. |
| International Class | 003 - Bleaching preparations and other substances for laundry use; cleaning, polishing, scouring and abrasive preparations; soaps; perfumery, essential oils, cosmetics, hair lotions; dentifrices. |
| US Class Codes | 001, 004, 006, 050, 051, 052 |
| Class Status Code | 6 - Active |
| Class Status Date | Saturday, June 30, 2018 |
| Primary Code | 003 |
| First Use Anywhere Date | Wednesday, December 2, 2009 |
| First Use In Commerce Date | Wednesday, December 2, 2009 |
| International Class | 018 - Leather and imitations of leather, and goods made of these materials and not included in other classes; animal skins, hides; trunks and traveling bags; umbrellas, parasols and walking sticks; whips, harness and saddlery. |
| US Class Codes | 001, 002, 003, 022, 041 |
| Class Status Code | B - Sec. 8 - Class(es) in a Multiple Class registration |
| Class Status Date | Saturday, June 14, 2025 |
| Primary Code | 018 |
| First Use Anywhere Date | Wednesday, December 2, 2009 |
| First Use In Commerce Date | Wednesday, December 2, 2009 |
| Party Name | DEMERT BRANDS, LLC |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Tampa, FL 33607 |
| Party Name | DEMERT BRANDS, LLC |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | LUTZ, FL 33549 |
| Party Name | DEMERT BRANDS, LLC |
| Party Type | 11 - New Owner Before Publication |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | LUTZ, FL 33549 |
| Party Name | DeMert Brands, Inc. |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 03 - Corporation |
| Address | Lutz, FL 33549 |
| Event Date | Event Description |
| Saturday, June 30, 2018 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Friday, June 29, 2018 | NEW APPLICATION ENTERED |
| Tuesday, July 3, 2018 | NOTICE OF DESIGN SEARCH CODE E-MAILED |
| Tuesday, October 16, 2018 | ASSIGNED TO EXAMINER |
| Thursday, October 18, 2018 | NON-FINAL ACTION WRITTEN |
| Thursday, October 18, 2018 | NON-FINAL ACTION E-MAILED |
| Thursday, October 18, 2018 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
| Monday, March 4, 2019 | TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED |
| Monday, March 4, 2019 | ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED |
| Monday, April 8, 2019 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Wednesday, March 6, 2019 | AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP |
| Monday, April 8, 2019 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Tuesday, April 9, 2019 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Friday, April 12, 2019 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Thursday, April 25, 2019 | ASSIGNED TO LIE |
| Wednesday, May 15, 2019 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Tuesday, June 4, 2019 | PUBLISHED FOR OPPOSITION |
| Tuesday, June 4, 2019 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Tuesday, August 20, 2019 | REGISTERED-PRINCIPAL REGISTER |
| Tuesday, August 20, 2024 | COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED |
| Wednesday, January 31, 2024 | ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY |
| Monday, February 17, 2025 | TEAS CHANGE OF OWNER ADDRESS RECEIVED |
| Monday, February 17, 2025 | TEAS CHANGE OF CORRESPONDENCE RECEIVED |
| Thursday, February 20, 2025 | TEAS SECTION 8 & 15 RECEIVED |
| Monday, February 17, 2025 | TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED |
| Monday, February 17, 2025 | ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED |
| Monday, February 17, 2025 | APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED |
| Saturday, June 14, 2025 | NOTICE OF ACCEPTANCE OF SEC. 8 & 15 - E-MAILED |
| Saturday, June 14, 2025 | REGISTERED - PARTIAL SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK. |
| Friday, June 13, 2025 | CASE ASSIGNED TO POST REGISTRATION PARALEGAL |