NOT YOUR MOTHER'S Trademark

Trademark Overview


On Tuesday, May 13, 2008, a trademark application was filed for NOT YOUR MOTHER'S with the United States Patent and Trademark Office. The USPTO has given the NOT YOUR MOTHER'S trademark a serial number of 77472858. The federal status of this trademark filing is REGISTERED AND RENEWED as of Monday, June 15, 2020. This trademark is owned by DeMert Brands, Inc.. The NOT YOUR MOTHER'S trademark is filed in the Cosmetics & Cleaning Products category with the following description:

Hair care products, namely, hair spray and styling cream
not your mother's

General Information


Serial Number77472858
Word MarkNOT YOUR MOTHER'S
Filing DateTuesday, May 13, 2008
Status800 - REGISTERED AND RENEWED
Status DateMonday, June 15, 2020
Registration Number3815052
Registration DateTuesday, July 6, 2010
Mark Drawing4000 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form
Published for Opposition DateTuesday, October 14, 2008

Trademark Statements


Goods and ServicesHair care products, namely, hair spray and styling cream

Classification Information


International Class003 - Bleaching preparations and other substances for laundry use; cleaning, polishing, scouring and abrasive preparations; soaps; perfumery, essential oils, cosmetics, hair lotions; dentifrices.
US Class Codes001, 004, 006, 050, 051, 052
Class Status Code6 - Active
Class Status DateFriday, May 16, 2008
Primary Code003
First Use Anywhere DateWednesday, December 2, 2009
First Use In Commerce DateWednesday, December 2, 2009

Trademark Owner History


Party NameDEMERT BRANDS, LLC
Party Type31 - New Owner After Registration
Legal Entity Type16 - Limited Liability Company
AddressLUTZ, FL 33549

Party NameDeMert Brands, Inc.
Party Type30 - Original Registrant
Legal Entity Type03 - Corporation
AddressLutz, FL 33549

Party NameDeMert Brands, Inc.
Party Type20 - Owner at Publication
Legal Entity Type03 - Corporation
AddressLutz, FL 33549

Party NameDeMert Brands, Inc.
Party Type10 - Original Applicant
Legal Entity Type03 - Corporation
AddressLutz, FL 33549

Trademark Events


Event DateEvent Description
Wednesday, January 31, 2024ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY
Monday, June 15, 2020NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED
Monday, June 15, 2020REGISTERED AND RENEWED (FIRST RENEWAL - 10 YRS)
Monday, June 15, 2020REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED
Friday, May 22, 2020TEAS RESPONSE TO OFFICE ACTION-POST REG RECEIVED
Wednesday, May 6, 2020POST REGISTRATION ACTION MAILED - SEC. 8 & 9
Thursday, April 30, 2020CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Thursday, February 27, 2020TEAS SECTION 8 & 9 RECEIVED
Saturday, July 6, 2019COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED
Wednesday, March 6, 2019AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP
Monday, March 4, 2019ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Monday, March 4, 2019TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Wednesday, September 23, 2015NOTICE OF ACCEPTANCE OF SEC. 8 & 15 - E-MAILED
Wednesday, September 23, 2015REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK.
Tuesday, September 22, 2015CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Wednesday, August 19, 2015TEAS SECTION 8 & 15 RECEIVED
Monday, July 6, 2015COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED
Thursday, April 9, 2015TEAS CHANGE OF CORRESPONDENCE RECEIVED
Tuesday, July 6, 2010REGISTERED-PRINCIPAL REGISTER
Wednesday, June 2, 2010NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED
Tuesday, June 1, 2010LAW OFFICE REGISTRATION REVIEW COMPLETED
Tuesday, June 1, 2010ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED
Friday, May 7, 2010TEAS/EMAIL CORRESPONDENCE ENTERED
Friday, May 7, 2010CORRESPONDENCE RECEIVED IN LAW OFFICE
Monday, May 3, 2010TEAS CHANGE OF CORRESPONDENCE RECEIVED
Monday, May 3, 2010TEAS CHANGE OF CORRESPONDENCE RECEIVED
Monday, May 3, 2010TEAS RESPONSE TO OFFICE ACTION RECEIVED
Wednesday, March 3, 2010NOTIFICATION OF NON-FINAL ACTION E-MAILED
Wednesday, March 3, 2010NON-FINAL ACTION E-MAILED
Wednesday, March 3, 2010SU - NON-FINAL ACTION - WRITTEN
Tuesday, March 2, 2010STATEMENT OF USE PROCESSING COMPLETE
Wednesday, January 6, 2010USE AMENDMENT FILED
Tuesday, March 2, 2010CASE ASSIGNED TO INTENT TO USE PARALEGAL
Wednesday, January 6, 2010PAPER RECEIVED
Thursday, June 25, 2009SOU EXTENSION 1 GRANTED
Thursday, June 25, 2009SOU EXTENSION 1 FILED
Thursday, June 25, 2009SOU TEAS EXTENSION RECEIVED
Tuesday, January 6, 2009NOA MAILED - SOU REQUIRED FROM APPLICANT
Wednesday, December 31, 2008PAPER RECEIVED
Tuesday, October 14, 2008PUBLISHED FOR OPPOSITION
Wednesday, September 24, 2008NOTICE OF PUBLICATION
Wednesday, September 10, 2008LAW OFFICE PUBLICATION REVIEW COMPLETED
Wednesday, September 10, 2008ASSIGNED TO LIE
Tuesday, September 2, 2008APPROVED FOR PUB - PRINCIPAL REGISTER
Thursday, August 28, 2008ASSIGNED TO EXAMINER
Friday, May 16, 2008NEW APPLICATION ENTERED