NOT THAT SWEET RICH N BITTER Trademark

Trademark Overview


On Wednesday, April 30, 2025, a trademark application was filed for NOT THAT SWEET RICH N BITTER with the United States Patent and Trademark Office. The USPTO has given the NOT THAT SWEET RICH N BITTER trademark a serial number of 99164302. The federal status of this trademark filing is APPROVED FOR PUBLICATION as of Thursday, October 23, 2025. This trademark is owned by Not that Sweet Co LLC. The NOT THAT SWEET RICH N BITTER trademark is filed in the Houseware & Glass Products, Clothing & Apparel Products, and Restaurant & Hotel Services categories with the following description:

Cafe services; Pop-up bar services; Bar services featuring gourmet, healthy alternative, and customizable hot chocolate beverages and gourmet, healthy alternative, and customizable iced hot chocolate beverages; Pop-up bar services featuring gourmet, healthy alternative, and customizable hot chocolate beverages and gourmet, healthy alternative, and customizable iced hot chocolate beverages; Pop-up restaurant services featuring gourmet, healthy alternative, and customizable hot chocolate beverages and gourmet, healthy alternative, and customizable iced hot chocolate beverages and baked goods; Restaurant services featuring gourmet, healthy alternative, and customizable hot chocolate beverages and gourmet, healthy alternative, and customizable iced hot chocolate beverages and baked goods; Cafe and restaurant services

Coffee cups, tea cups and mugs; Cups; Double wall cups; Double wall cups with lids; Double wall cups with lids and straws; Cups and mugs; Travel mugs; Water bottles sold empty; Kitchen containers

T-shirts; Sweatshirts; Hoodies; Cardigans; Sweatpants; Hats; Loungewear; Scarves; Pajamas; Sweaters; Socks; Silk scarves
not that sweet rich n bitter

General Information


Serial Number99164302
Word MarkNOT THAT SWEET RICH N BITTER
Filing DateWednesday, April 30, 2025
Status680 - APPROVED FOR PUBLICATION
Status DateThursday, October 23, 2025
Registration Number0000000
Registration DateNOT AVAILABLE
Mark Drawing3 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s)
Published for Opposition DateNOT AVAILABLE

Trademark Statements


Indication of Colors claimedColor is not claimed as a feature of the mark.
Goods and ServicesCafe services; Pop-up bar services; Bar services featuring gourmet, healthy alternative, and customizable hot chocolate beverages and gourmet, healthy alternative, and customizable iced hot chocolate beverages; Pop-up bar services featuring gourmet, healthy alternative, and customizable hot chocolate beverages and gourmet, healthy alternative, and customizable iced hot chocolate beverages; Pop-up restaurant services featuring gourmet, healthy alternative, and customizable hot chocolate beverages and gourmet, healthy alternative, and customizable iced hot chocolate beverages and baked goods; Restaurant services featuring gourmet, healthy alternative, and customizable hot chocolate beverages and gourmet, healthy alternative, and customizable iced hot chocolate beverages and baked goods; Cafe and restaurant services
Description of MarkThe mark consists of the side profile of a young woman walking; the side profile of the woman does not include any facial features; the woman wears knee-high, high-heeled boots, a short skirt, a button-up jacket with collar, and a ponytail; the woman carries an oversized chocolate bar; the chocolate bar has a bite taken out of the upper left corner which corner is carried in front of the woman; the chocolate bar is comprised of square segments; there are two rows of words below the woman, the first being, "NOT THAT SWEET" and the second written in all capital letters, being "RICH N BITTER".
Pseudo MarkNOT THAT SWEET RICH AND BITTER
Goods and ServicesCoffee cups, tea cups and mugs; Cups; Double wall cups; Double wall cups with lids; Double wall cups with lids and straws; Cups and mugs; Travel mugs; Water bottles sold empty; Kitchen containers
NOT AVAILABLE"RICH N BITTER" for International Class 043
Goods and ServicesT-shirts; Sweatshirts; Hoodies; Cardigans; Sweatpants; Hats; Loungewear; Scarves; Pajamas; Sweaters; Socks; Silk scarves

Classification Information


International Class021 - Household or kitchen utensils and containers; combs and sponges; brushes (except paint brushes); brush-making materials; articles for cleaning purposes; steel-wool; unworked or semi-worked glass (except glass used in building); glassware, porcelain and earthenware not included in other classes.
US Class Codes002, 013, 023, 029, 030, 033, 040, 050
Class Status Code6 - Active
Class Status DateWednesday, April 30, 2025
Primary Code021
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

International Class025 - Clothing, footwear, headgear.
US Class Codes022, 039
Class Status Code6 - Active
Class Status DateWednesday, April 30, 2025
Primary Code025
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

International Class043 - Services for providing food and drink; temporary accommodations.
US Class Codes100, 101
Class Status Code6 - Active
Class Status DateWednesday, April 30, 2025
Primary Code043
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

Trademark Owner History


Party NameNot that Sweet Co LLC
Party Type10 - Original Applicant
Legal Entity Type16 - Limited Liability Company
AddressNew York, NY 10010

Trademark Events


Event DateEvent Description
Wednesday, April 30, 2025NEW APPLICATION ENTERED
Wednesday, April 30, 2025APPLICATION FILING RECEIPT MAILED
Wednesday, September 10, 2025NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Wednesday, September 10, 2025NOTICE OF DESIGN SEARCH CODE E-MAILED
Friday, September 19, 2025ASSIGNED TO EXAMINER
Monday, October 6, 2025NON-FINAL ACTION WRITTEN
Monday, October 6, 2025NON-FINAL ACTION E-MAILED
Monday, October 6, 2025NOTIFICATION OF NON-FINAL ACTION E-MAILED
Monday, October 13, 2025TEAS RESPONSE TO OFFICE ACTION RECEIVED
Monday, October 13, 2025CORRESPONDENCE RECEIVED IN LAW OFFICE
Wednesday, October 22, 2025TEAS/EMAIL CORRESPONDENCE ENTERED
Thursday, October 23, 2025APPROVED FOR PUB - PRINCIPAL REGISTER