| Serial Number | 77139367 |
| Word Mark | NOT SO HARD MONEY |
| Filing Date | Friday, March 23, 2007 |
| Status | 800 - REGISTERED AND RENEWED |
| Status Date | Monday, May 29, 2017 |
| Registration Number | 3351491 |
| Registration Date | Tuesday, December 11, 2007 |
| Mark Drawing | 4000 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form |
| Published for Opposition Date | Tuesday, September 25, 2007 |
| Goods and Services | Mortgage banking services, namely, origination, acquisition, servicing, securitization and brokerage of mortgage loans |
| International Class | 036 - Insurance; financial affairs; monetary affairs; real estate affairs. |
| US Class Codes | 100, 101, 102 |
| Class Status Code | 6 - Active |
| Class Status Date | Wednesday, March 28, 2007 |
| Primary Code | 036 |
| First Use Anywhere Date | Saturday, May 1, 2004 |
| First Use In Commerce Date | Saturday, May 1, 2004 |
| Party Name | American Savings Life Insurance Company |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 03 - Corporation |
| Address | Mesa, AZ 85203 |
| Party Name | American Savings Life Insurance Company |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 03 - Corporation |
| Address | Mesa, AZ 85203 |
| Party Name | American Savings Life Insurance Company |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 03 - Corporation |
| Address | Mesa, AZ 85203 |
| Event Date | Event Description |
| Monday, May 29, 2017 | NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED |
| Monday, May 29, 2017 | REGISTERED AND RENEWED (FIRST RENEWAL - 10 YRS) |
| Monday, May 29, 2017 | REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED |
| Monday, May 29, 2017 | CASE ASSIGNED TO POST REGISTRATION PARALEGAL |
| Monday, April 3, 2017 | TEAS SECTION 8 & 9 RECEIVED |
| Monday, April 3, 2017 | TEAS CHANGE OF CORRESPONDENCE RECEIVED |
| Sunday, December 11, 2016 | COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED |
| Friday, December 13, 2013 | NOTICE OF ACCEPTANCE OF SEC. 8 - E-MAILED |
| Friday, December 13, 2013 | REGISTERED - SEC. 8 (6-YR) ACCEPTED |
| Tuesday, December 10, 2013 | REGISTERED - SEC. 8 (6-YR) FILED |
| Friday, December 13, 2013 | CASE ASSIGNED TO POST REGISTRATION PARALEGAL |
| Tuesday, December 10, 2013 | TEAS SECTION 8 RECEIVED |
| Tuesday, December 10, 2013 | TEAS CHANGE OF CORRESPONDENCE RECEIVED |
| Tuesday, December 11, 2007 | REGISTERED-PRINCIPAL REGISTER |
| Tuesday, September 25, 2007 | PUBLISHED FOR OPPOSITION |
| Wednesday, September 5, 2007 | NOTICE OF PUBLICATION |
| Friday, August 17, 2007 | LAW OFFICE PUBLICATION REVIEW COMPLETED |
| Friday, August 17, 2007 | ASSIGNED TO LIE |
| Tuesday, July 3, 2007 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Monday, July 2, 2007 | ASSIGNED TO EXAMINER |
| Wednesday, March 28, 2007 | NEW APPLICATION ENTERED IN TRAM |