NOT-SO-GUILTY PLEASURE Trademark

Trademark Overview

On Thursday, June 25, 2015, a trademark application was filed for NOT-SO-GUILTY PLEASURE with the United States Patent and Trademark Office. The USPTO has given the NOT-SO-GUILTY PLEASURE trademark a serial number of 86674272. The federal status of this trademark filing is CANCELLED - SECTION 8 as of Friday, September 22, 2023. This trademark is owned by WhiteWave Services, Inc.. The NOT-SO-GUILTY PLEASURE trademark is filed in the Meat & Processed Food Products and Light Beverage Products categories with the following description:

Nut-based milk for use as a dairy milk substitute; nut-based food beverages; non-dairy creamer; soy milk; plant-based milk; yogurt; yogurt-based beverages; soy-based yogurt; non-dairy frozen whipped topping

Almond milk, namely, milk of almonds for beverage not being dairy milk substitutes; almond-based beverages; cashew milk, namely, milk of cashews for beverage not being dairy milk substitutes; Coconut juice; Coconut milk, namely, coconut-based beverages not being dairy milk substitutes; Coconut water; Coconut beverages not being milk substitutes; smoothies
not-so-guilty pleasure

General Information

Serial Number86674272
Word MarkNOT-SO-GUILTY PLEASURE
Filing DateThursday, June 25, 2015
Status710 - CANCELLED - SECTION 8
Status DateFriday, September 22, 2023
Registration Number5156878
Registration DateTuesday, March 7, 2017
Mark Drawing4000 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form
Published for Opposition DateTuesday, November 24, 2015

Trademark Statements

Goods and ServicesNut-based milk for use as a dairy milk substitute; nut-based food beverages; non-dairy creamer; soy milk; plant-based milk; yogurt; yogurt-based beverages; soy-based yogurt; non-dairy frozen whipped topping
Goods and ServicesAlmond milk, namely, milk of almonds for beverage not being dairy milk substitutes; almond-based beverages; cashew milk, namely, milk of cashews for beverage not being dairy milk substitutes; Coconut juice; Coconut milk, namely, coconut-based beverages not being dairy milk substitutes; Coconut water; Coconut beverages not being milk substitutes; smoothies

Classification Information

International Class029 - Meat, fish, poultry and game; meat extracts; preserved, frozen, dried and cooked fruits and vegetables; jellies, jams, compotes; eggs, milk and milk products; edible oils and fats.
US Class Codes046
Class Status Code2 - Sec. 8 - Entire Registration
Class Status DateFriday, September 22, 2023
Primary Code029
First Use Anywhere DateWednesday, August 26, 2015
First Use In Commerce DateWednesday, August 26, 2015
International Class032 - Beers; mineral and aerated waters and other nonalcoholic drinks; fruit drinks and fruit juices; syrups and other preparations for making beverages.
US Class Codes045, 046, 048
Class Status Code2 - Sec. 8 - Entire Registration
Class Status DateFriday, September 22, 2023
Primary Code032
First Use Anywhere DateWednesday, August 26, 2015
First Use In Commerce DateWednesday, August 26, 2015

Trademark Owner History

Party NameWhiteWave Services, Inc.
Party Type30 - Original Registrant
Legal Entity Type03 - Corporation
AddressBroomfield, CO 80021
Party NameWhiteWave Services, Inc.
Party Type20 - Owner at Publication
Legal Entity Type03 - Corporation
AddressBroomfield, CO 80021
Party NameWhiteWave Services, Inc.
Party Type10 - Original Applicant
Legal Entity Type03 - Corporation
AddressBroomfield, CO 80021

Trademark Events

Event DateEvent Description
Friday, September 22, 2023CANCELLED SEC. 8 (6-YR)
Monday, March 7, 2022COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED
Monday, October 4, 2021TEAS CHANGE OF CORRESPONDENCE RECEIVED
Monday, October 4, 2021ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Monday, October 4, 2021TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Monday, August 2, 2021APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
Monday, August 2, 2021TEAS CHANGE OF CORRESPONDENCE RECEIVED
Monday, August 2, 2021ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Monday, August 2, 2021TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Monday, August 2, 2021TEAS CHANGE OF OWNER ADDRESS RECEIVED
Tuesday, March 7, 2017REGISTERED-PRINCIPAL REGISTER
Saturday, January 28, 2017NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED
Friday, January 27, 2017ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED
Thursday, January 26, 2017EXAMINER'S AMENDMENT ENTERED
Thursday, January 26, 2017NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED
Thursday, January 26, 2017EXAMINERS AMENDMENT E-MAILED
Thursday, January 26, 2017SU-EXAMINER'S AMENDMENT WRITTEN
Friday, January 20, 2017STATEMENT OF USE PROCESSING COMPLETE
Thursday, December 29, 2016USE AMENDMENT FILED
Friday, January 20, 2017CASE ASSIGNED TO INTENT TO USE PARALEGAL
Thursday, December 29, 2016TEAS STATEMENT OF USE RECEIVED
Tuesday, July 19, 2016NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
Friday, July 15, 2016SOU EXTENSION 1 GRANTED
Friday, July 15, 2016SOU EXTENSION 1 FILED
Friday, July 15, 2016SOU TEAS EXTENSION RECEIVED
Tuesday, January 19, 2016NOA E-MAILED - SOU REQUIRED FROM APPLICANT
Tuesday, November 24, 2015OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Tuesday, November 24, 2015PUBLISHED FOR OPPOSITION
Wednesday, November 18, 2015ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY
Wednesday, November 4, 2015NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
Tuesday, October 20, 2015LAW OFFICE PUBLICATION REVIEW COMPLETED
Friday, October 16, 2015ASSIGNED TO LIE
Tuesday, September 15, 2015APPROVED FOR PUB - PRINCIPAL REGISTER
Tuesday, September 15, 2015EXAMINER'S AMENDMENT ENTERED
Tuesday, September 15, 2015NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED
Tuesday, September 15, 2015EXAMINERS AMENDMENT E-MAILED
Tuesday, September 15, 2015EXAMINERS AMENDMENT -WRITTEN
Friday, September 11, 2015ASSIGNED TO EXAMINER
Wednesday, July 1, 2015NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Monday, June 29, 2015NEW APPLICATION ENTERED

Related Keywords

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