| Serial Number | 87710528 |
| Word Mark | NOT JUST SORTA COMFORTABLE. SERTA COMFORTABLE. |
| Filing Date | Wednesday, December 6, 2017 |
| Status | 710 - CANCELLED - SECTION 8 |
| Status Date | Friday, July 11, 2025 |
| Registration Number | 5645079 |
| Registration Date | Tuesday, January 1, 2019 |
| Mark Drawing | 4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form |
| Published for Opposition Date | Tuesday, March 13, 2018 |
| Pseudo Mark | NOT JUST SORT OF COMFORTABLE. SERTA COMFORTABLE |
| Goods and Services | Advertising |
| Goods and Services | Mattresses; mattress foundations; pillows |
| International Class | 020 - Furniture, mirrors, picture frames; goods (not included in other classes) of wood, cork, reed, cane, wicker, horn, bone, ivory, whalebone, shell, amber, mother-of-pearl, meerschaum and substitutes for all these materials, or of plastics. |
| US Class Codes | 002, 013, 022, 025, 032, 050 |
| Class Status Code | 2 - Sec. 8 - Entire Registration |
| Class Status Date | Saturday, July 12, 2025 |
| Primary Code | 020 |
| First Use Anywhere Date | Monday, October 1, 2018 |
| First Use In Commerce Date | Monday, October 1, 2018 |
| International Class | 035 - Advertising; business management; business administration; office functions. |
| US Class Codes | 100, 101, 102 |
| Class Status Code | 2 - Sec. 8 - Entire Registration |
| Class Status Date | Saturday, July 12, 2025 |
| Primary Code | 035 |
| First Use Anywhere Date | Monday, October 1, 2018 |
| First Use In Commerce Date | Monday, October 1, 2018 |
| Party Name | Serta, Inc. |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 03 - Corporation |
| Address | Hoffman Estates, IL 60192 |
| Party Name | Serta, Inc. |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 03 - Corporation |
| Address | Hoffman Estates, IL 60192 |
| Party Name | Serta, Inc. |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 03 - Corporation |
| Address | Hoffman Estates, IL 60192 |
| Event Date | Event Description |
| Saturday, December 9, 2017 | NEW APPLICATION ENTERED |
| Wednesday, February 21, 2018 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Tuesday, March 13, 2018 | PUBLISHED FOR OPPOSITION |
| Tuesday, November 6, 2018 | TEAS STATEMENT OF USE RECEIVED |
| Tuesday, November 6, 2018 | USE AMENDMENT FILED |
| Tuesday, November 27, 2018 | CASE ASSIGNED TO INTENT TO USE PARALEGAL |
| Saturday, December 16, 2017 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Thursday, February 1, 2018 | ASSIGNED TO EXAMINER |
| Monday, February 5, 2018 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Tuesday, March 13, 2018 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Tuesday, May 8, 2018 | NOA E-MAILED - SOU REQUIRED FROM APPLICANT |
| Wednesday, November 28, 2018 | NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED |
| Tuesday, January 1, 2019 | REGISTERED-PRINCIPAL REGISTER |
| Monday, January 1, 2024 | COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED |
| Tuesday, September 10, 2024 | TEAS WITHDRAWAL OF ATTORNEY RECEIVED-FIRM RETAINS |
| Tuesday, September 10, 2024 | TEAS CHANGE OF CORRESPONDENCE RECEIVED |
| Tuesday, November 27, 2018 | STATEMENT OF USE PROCESSING COMPLETE |
| Tuesday, November 27, 2018 | ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED |
| Tuesday, September 10, 2024 | ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED |
| Tuesday, September 10, 2024 | TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED |
| Friday, July 11, 2025 | CANCELLED SEC. 8 (6-YR) |
| Tuesday, March 4, 2025 | ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED |
| Tuesday, March 4, 2025 | TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED |
| Tuesday, March 4, 2025 | TEAS CHANGE OF CORRESPONDENCE RECEIVED |