| Serial Number | 98679711 |
| Word Mark | NORTHGATE MARKET ASADA FEST |
| Filing Date | Friday, August 2, 2024 |
| Status | 681 - PUBLICATION/ISSUE REVIEW COMPLETE |
| Status Date | Wednesday, December 24, 2025 |
| Registration Number | 0000000 |
| Registration Date | NOT AVAILABLE |
| Mark Drawing | 3 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s) |
| Published for Opposition Date | Tuesday, January 13, 2026 |
| Description of Mark | The mark consists of the stylized wording GONZALEZ in red on a gold oval outlined in green with a stylized cowboy hat on the left side of the oval in brown and beige above the wording NORTHGATE MARKET in green, all on a white background within a red and green banner-style border and above the stylized wording ASADA FEST, with ASADA in gold, orange and rust, with gold and orange flames around the wording and FEST in gold on a pink background, and with yellow stars scattered in the background. |
| Goods and Services | Arranging and conducting special events for social entertainment purposes; Conducting entertainment exhibitions in the nature of wine, beer, tequila, and mezcal tastings; Conducting entertainment exhibitions in the nature of food tastings; Conducting entertainment exhibitions featuring live music and cooking demonstrations |
| Translation of Words in Mark | The English translation of "ASADA" in the mark is "GRILLED". |
| NOT AVAILABLE | "MARKET" and "ASADA FEST" |
| Indication of Colors claimed | The colors green, red, gold, brown, beige, yellow, orange, rust, and pink are claimed as a feature of the mark. |
| International Class | 041 - Education; providing of training; entertainment; sporting and cultural activities. |
| US Class Codes | 100, 101, 107 |
| Class Status Code | 6 - Active |
| Class Status Date | Friday, August 2, 2024 |
| Primary Code | 041 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
| Party Name | Northgate Gonzalez, LLC |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Anaheim, CA 92801 |
| Event Date | Event Description |
| Friday, August 2, 2024 | NEW APPLICATION ENTERED |
| Sunday, February 23, 2025 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Sunday, February 23, 2025 | NOTICE OF DESIGN SEARCH CODE E-MAILED |
| Monday, February 24, 2025 | ASSIGNED TO EXAMINER |
| Monday, March 3, 2025 | NON-FINAL ACTION WRITTEN |
| Monday, March 3, 2025 | NON-FINAL ACTION E-MAILED |
| Monday, March 3, 2025 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
| Monday, June 2, 2025 | APPLICATION EXTENSION TO RESPONSE PERIOD - RECEIVED |
| Monday, June 2, 2025 | APPLICATION EXTENSION GRANTED/RECEIPT PROVIDED |
| Friday, August 29, 2025 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Friday, August 29, 2025 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Friday, August 29, 2025 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Wednesday, October 8, 2025 | NON-FINAL ACTION WRITTEN |
| Wednesday, October 8, 2025 | NON-FINAL ACTION E-MAILED |
| Wednesday, October 8, 2025 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
| Monday, December 15, 2025 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Monday, December 15, 2025 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Monday, December 15, 2025 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Tuesday, December 16, 2025 | APPROVED FOR PUB - PRINCIPAL REGISTER |