| Serial Number | 87107457 |
| Word Mark | NORTHERN GOLD PREMIUM CANADIAN BEEF |
| Filing Date | Monday, July 18, 2016 |
| Status | 702 - SECTION 8 & 15 - ACCEPTED AND ACKNOWLEDGED |
| Status Date | Monday, May 19, 2025 |
| Registration Number | 5444054 |
| Registration Date | Tuesday, April 10, 2018 |
| Mark Drawing | 3 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s) |
| Published for Opposition Date | Tuesday, May 16, 2017 |
| Description of Mark | The mark consists of the wording "NORTHERN GOLD" beneath the image of a mountain landscape rising from a horizontal line, with the wording "PREMIUM CANADIAN BEEF" appearing in smaller font below the wording "NORTHERN GOLD". The mark features small maple leaf designs to the left and right of the wording "PREMIUM CANADIAN BEEF". The black background is not claimed as a feature of the mark. |
| Goods and Services | Beef products, namely, roast ready beef rib, beef round, beef gooseneck round, beef short loin, beef inside round, beef short ribs, beef rib eye, beef sirloin, beef tenderloin, beef sirloin tip, beef top sirloin, beef short plates, beef loin strip bone-in, beef briskets, beef loin strip boneless, beef tongues, beef arm chucks, beef hearts, bone removed, beef blade chuck, scalded beef tripe, beef bottom sirloin butt, selected beef livers, beef knuckle, beef trimmings, beef loin, T-bone steak, dried beef, cured beef, smoked beef, flavoured beef, beef jerky and ground beef |
| Indication of Colors claimed | Color is not claimed as a feature of the mark. |
| Goods and Services | Promotion of the raising of cattle and cross bred cattle and the consumption of beef as a food product on behalf of others, namely, beef producers, through advertising, distribution of electronic and printed materials, on a website and through blogs and special events, namely, in store promotions and trade fairs; Dissemination of information, namely, advertising matter, through printed media and the internet concerning beef to members of the public; and the preparation of promotional materials for others in in the field of beef |
| NOT AVAILABLE | "PREMIUM CANADIAN BEEF" |
| International Class | 029 - Meat, fish, poultry and game; meat extracts; preserved, frozen, dried and cooked fruits and vegetables; jellies, jams, compotes; eggs, milk and milk products; edible oils and fats. |
| US Class Codes | 046 |
| Class Status Code | 6 - Active |
| Class Status Date | Friday, July 22, 2016 |
| Primary Code | 029 |
| First Use Anywhere Date | Tuesday, February 28, 2017 |
| First Use In Commerce Date | Tuesday, February 28, 2017 |
| International Class | 035 - Advertising; business management; business administration; office functions. |
| US Class Codes | 100, 101, 102 |
| Class Status Code | 6 - Active |
| Class Status Date | Friday, July 22, 2016 |
| Primary Code | 035 |
| First Use Anywhere Date | Tuesday, February 28, 2017 |
| First Use In Commerce Date | Tuesday, February 28, 2017 |
| Party Name | SWIFT BRANDS COMPANY |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 03 - Corporation |
| Address | Greeley, CO 80634 |
| Party Name | SWIFT BRANDS COMPANY |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 03 - Corporation |
| Address | GREELEY, CO 80634 |
| Party Name | SWIFT BRANDS COMPANY |
| Party Type | 11 - New Owner Before Publication |
| Legal Entity Type | 03 - Corporation |
| Address | GREELEY, CO 80634 |
| Party Name | JBS Food Canada ULC |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 03 - Corporation |
| Address | Calgary, Alberta T2H1M7 CA |
| Event Date | Event Description |
| Wednesday, March 1, 2017 | TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED |
| Thursday, July 21, 2016 | NEW APPLICATION ENTERED |
| Friday, July 22, 2016 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Saturday, July 23, 2016 | NOTICE OF DESIGN SEARCH CODE E-MAILED |
| Thursday, October 27, 2016 | ASSIGNED TO EXAMINER |
| Friday, October 28, 2016 | NON-FINAL ACTION WRITTEN |
| Friday, October 28, 2016 | NON-FINAL ACTION E-MAILED |
| Friday, October 28, 2016 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
| Tuesday, May 16, 2017 | PUBLISHED FOR OPPOSITION |
| Wednesday, March 1, 2017 | ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED |
| Monday, March 6, 2017 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Monday, March 6, 2017 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Tuesday, March 7, 2017 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Monday, March 20, 2017 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Wednesday, March 29, 2017 | AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP |
| Friday, March 31, 2017 | ON HOLD - ELECTRONIC RECORD REVIEW REQUIRED |
| Friday, April 7, 2017 | ELECTRONIC RECORD REVIEW COMPLETE |
| Wednesday, April 26, 2017 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Tuesday, January 16, 2018 | CASE ASSIGNED TO INTENT TO USE PARALEGAL |
| Tuesday, February 6, 2018 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
| Tuesday, May 16, 2017 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Tuesday, July 11, 2017 | NOA E-MAILED - SOU REQUIRED FROM APPLICANT |
| Wednesday, January 3, 2018 | TEAS STATEMENT OF USE RECEIVED |
| Wednesday, January 3, 2018 | USE AMENDMENT FILED |
| Tuesday, January 16, 2018 | STATEMENT OF USE PROCESSING COMPLETE |
| Tuesday, February 6, 2018 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Tuesday, February 6, 2018 | SU - NON-FINAL ACTION - WRITTEN |
| Tuesday, February 6, 2018 | NON-FINAL ACTION E-MAILED |
| Tuesday, April 10, 2018 | REGISTERED-PRINCIPAL REGISTER |
| Monday, August 31, 2020 | ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED |
| Wednesday, February 14, 2018 | ASSIGNED TO LIE |
| Wednesday, February 14, 2018 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Wednesday, February 14, 2018 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Tuesday, March 6, 2018 | ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED |
| Wednesday, March 7, 2018 | NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED |
| Wednesday, October 17, 2018 | ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY |
| Monday, August 31, 2020 | TEAS CHANGE OF OWNER ADDRESS RECEIVED |
| Monday, August 31, 2020 | TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED |
| Monday, August 31, 2020 | APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED |
| Tuesday, April 9, 2024 | TEAS SECTION 8 & 15 RECEIVED |
| Monday, August 31, 2020 | TEAS CHANGE OF CORRESPONDENCE RECEIVED |
| Wednesday, December 21, 2022 | ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY |
| Monday, April 10, 2023 | COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED |
| Tuesday, October 8, 2024 | POST REGISTRATION ACTION MAILED - SEC. 8 & 15 |
| Monday, May 12, 2025 | TEAS RESPONSE TO OFFICE ACTION-POST REG RECEIVED |
| Tuesday, October 8, 2024 | CASE ASSIGNED TO POST REGISTRATION PARALEGAL |
| Tuesday, April 8, 2025 | TEAS RESPONSE TO OFFICE ACTION-POST REG RECEIVED |
| Monday, May 12, 2025 | POST REGISTRATION ACTION MAILED - SEC. 8 & 15 |
| Monday, May 19, 2025 | REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK. |
| Monday, May 19, 2025 | NOTICE OF ACCEPTANCE OF SEC. 8 & 15 - E-MAILED |