NO BRANCH ADVANTAGE Trademark
Trademark Overview
On Wednesday, February 11, 2026, a trademark application was filed for NO BRANCH ADVANTAGE with the United States Patent and Trademark Office. The USPTO has given the NO BRANCH ADVANTAGE trademark a serial number of 99647827. The federal status of this trademark filing is PUBLISHED FOR OPPOSITION as of Tuesday, June 2, 2026. This trademark is owned by Ally Financial Inc.. The NO BRANCH ADVANTAGE trademark is filed in the Computer & Software Products & Electrical & Scientific Products, Insurance & Financial Services, Education & Entertainment Services, and Computer & Software Services & Scientific Services categories with the following description:
Banking services; consumer lending services; checking and savings account services; deposit account services; financial investment account services being financial investment brokerage services and financial advisory services; debit card services in the nature of issuing of debit cards and debit card transaction processing services; Providing information in the fields of foreign currency, commodities, financial derivatives, interest rate products, and equities via the internet and intranet systems; financial information provided by electronic and audio means; Providing customer bank account information via voice-controlled automated inquiries; Online banking services accessible by means of downloadable mobile applications; Online debit card services, namely, and online banking services featuring electronic alerts related to spending being alerts for debit card users when a single transaction exceeds a certain amount, all accessible by means of downloadable mobile applications
Providing temporary use of online non-downloadable software for accessing and managing banking, consumer loan, and financial investment accounts, and conducting financial transactions; Providing temporary use of online non-downloadable software for accessing financial information, opening financial accounts, and applying for consumer loans; Providing temporary use of online non-downloadable computer software for the analysis, monitoring and tracking of personal finances, financial budgeting, and financial investments; Providing temporary use of online non-downloadable computer software for developing personal financial plans, budgets and savings programs; Electronic monitoring of debit card transactions to detect fraud via the internet
Educational services, namely, offering workshops, classes, on-line non-downloadable podcasts and videos, online seminars and instructional classes and training programs in the field of personal finance, money management, money planning, financial literacy, and financial investments all accessible by means of downloadable mobile applications and via a website
Downloadable application software for accessing and managing banking, consumer loan, and financial investment accounts, and conducting financial transactions; Downloadable application software for accessing financial information, opening financial accounts, and applying for consumer loans; Downloadable application software for the analysis, monitoring and tracking of personal finances, financial budgeting, and financial investments; Downloadable application software for developing personal financial plans, budgets and savings programs
General Information
| Serial Number | 99647827 |
| Word Mark | NO BRANCH ADVANTAGE |
| Filing Date | Wednesday, February 11, 2026 |
| Status | 686 - PUBLISHED FOR OPPOSITION |
| Status Date | Tuesday, June 2, 2026 |
| Registration Number | 0000000 |
| Registration Date | NOT AVAILABLE |
| Mark Drawing | 4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form |
| Published for Opposition Date | Tuesday, June 2, 2026 |
Trademark Statements
| Goods and Services | Banking services; consumer lending services; checking and savings account services; deposit account services; financial investment account services being financial investment brokerage services and financial advisory services; debit card services in the nature of issuing of debit cards and debit card transaction processing services; Providing information in the fields of foreign currency, commodities, financial derivatives, interest rate products, and equities via the internet and intranet systems; financial information provided by electronic and audio means; Providing customer bank account information via voice-controlled automated inquiries; Online banking services accessible by means of downloadable mobile applications; Online debit card services, namely, and online banking services featuring electronic alerts related to spending being alerts for debit card users when a single transaction exceeds a certain amount, all accessible by means of downloadable mobile applications |
| Goods and Services | Providing temporary use of online non-downloadable software for accessing and managing banking, consumer loan, and financial investment accounts, and conducting financial transactions; Providing temporary use of online non-downloadable software for accessing financial information, opening financial accounts, and applying for consumer loans; Providing temporary use of online non-downloadable computer software for the analysis, monitoring and tracking of personal finances, financial budgeting, and financial investments; Providing temporary use of online non-downloadable computer software for developing personal financial plans, budgets and savings programs; Electronic monitoring of debit card transactions to detect fraud via the internet |
| Goods and Services | Educational services, namely, offering workshops, classes, on-line non-downloadable podcasts and videos, online seminars and instructional classes and training programs in the field of personal finance, money management, money planning, financial literacy, and financial investments all accessible by means of downloadable mobile applications and via a website |
| Goods and Services | Downloadable application software for accessing and managing banking, consumer loan, and financial investment accounts, and conducting financial transactions; Downloadable application software for accessing financial information, opening financial accounts, and applying for consumer loans; Downloadable application software for the analysis, monitoring and tracking of personal finances, financial budgeting, and financial investments; Downloadable application software for developing personal financial plans, budgets and savings programs |
Classification Information
| International Class | 009 - Scientific, nautical, surveying, photographic, cinematographic, optical, weighing, measuring, signalling, checking (supervision), life-saving and teaching apparatus and instruments; apparatus and instruments for conducting, switching, transforming, accumulating, regulating or controlling electricity; apparatus for recording, transmission or reproduction of sound or images; magnetic data carriers, recording discs; automatic vending machines and mechanisms for coin operated apparatus; cash registers, calculating machines, data processing equipment and computers; fire extinguishing apparatus. |
| US Class Codes | 021, 023, 026, 036, 038 |
| Class Status Code | 6 - Active |
| Class Status Date | Wednesday, February 11, 2026 |
| Primary Code | 009 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
| International Class | 036 - Insurance; financial affairs; monetary affairs; real estate affairs. |
| US Class Codes | 100, 101, 102 |
| Class Status Code | 6 - Active |
| Class Status Date | Wednesday, February 11, 2026 |
| Primary Code | 036 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
| International Class | 041 - Education; providing of training; entertainment; sporting and cultural activities. |
| US Class Codes | 100, 101, 107 |
| Class Status Code | 6 - Active |
| Class Status Date | Wednesday, February 11, 2026 |
| Primary Code | 041 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
| International Class | 042 - Scientific and technological services and research and design relating thereto; industrial analysis and research services; design and development of computer hardware and software. |
| US Class Codes | 100, 101 |
| Class Status Code | 6 - Active |
| Class Status Date | Wednesday, February 11, 2026 |
| Primary Code | 042 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
Trademark Owner History
| Party Name | Ally Financial Inc. |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 03 - Corporation |
| Address | Detroit, MI 48226
US |
| Party Name | Ally Financial Inc. |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 03 - Corporation |
| Address | Detroit, MI 48226
US |
Trademark Events
| Event Date | Event Description |
| Wednesday, February 11, 2026 | NEW APPLICATION ENTERED |
| Wednesday, February 11, 2026 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Wednesday, February 11, 2026 | APPLICATION FILING RECEIPT MAILED |
| Tuesday, April 21, 2026 | ASSIGNED TO EXAMINER |
| Tuesday, April 21, 2026 | NON-FINAL ACTION WRITTEN |
| Tuesday, April 21, 2026 | NON-FINAL ACTION E-MAILED |
| Tuesday, April 21, 2026 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
| Tuesday, May 5, 2026 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Tuesday, May 5, 2026 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Tuesday, May 5, 2026 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Thursday, May 7, 2026 | EXAMINERS AMENDMENT -WRITTEN |
| Thursday, May 7, 2026 | EXAMINERS AMENDMENT E-MAILED |
| Thursday, May 7, 2026 | NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED |
| Thursday, May 7, 2026 | EXAMINER'S AMENDMENT ENTERED |
| Thursday, May 7, 2026 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Wednesday, May 27, 2026 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Tuesday, June 2, 2026 | PUBLISHED FOR OPPOSITION |
| Tuesday, June 2, 2026 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
