NEW NOW Trademark

Trademark Overview


On Wednesday, September 2, 2015, a trademark application was filed for NEW NOW with the United States Patent and Trademark Office. The USPTO has given the NEW NOW trademark a serial number of 86745140. The federal status of this trademark filing is CANCELLED - SECTION 8 as of Friday, April 14, 2023. This trademark is owned by Phillips Auctioneers Limited. The NEW NOW trademark is filed in the Paper & Printed Material Products, Advertising, Business and Retail Services, and Insurance & Financial Services categories with the following description:

Printed matter, namely, books, catalogues, periodicals, postcards, photographs, pictures, printed fine art reproductions, posters, brochures, stationery, printed publications, namely, guides, all relating to auctions, real estate, fine art, decorative art, furniture, photographs, watches and jewellery and other memorabilia; paintings framed or unframed, works of art being paintings; paper, paper articles, namely, paper folders, paper bags, paper labels, paper emblems, paper gift wrap, paper notelets featuring information about contemporary art, auctions, fine art, decorative art, furniture, photographs, watches and jewelry and other memorabilia, and paper sheets for note taking; cardboard, cardboard articles, namely, cardboard boxes, cardboard containers, cardboard cartons, cardboard packaging, and gift boxes of cardboard; printed matter, namely, newspapers, periodical publications, namely, magazines, books, newsletters, guides and directories, all relating to auctions, real estate, fi...

Valuation services, namely, financial valuation services in the field of auctions, contemporary art, fine art, collectibles, jewellery, and sculpture

Auctioneering services; auction advice and consultancy services; office functions; import-export agency services; purchasing and demonstration of goods for others; bringing together and displaying a variety of goods, namely, paintings, photographs, prints, drawings, sculptures, posters, pictures, furniture, fine art, decorative art, porcelain, rugs, video and contemporary art, watches and jewellery, enabling customers conveniently to view and to purchase such goods through retail shops, auction houses, retail kiosks, the Internet, by telecommunication and by mail order catalogues; advisory and arrangement services relating to all the aforesaid; including all the aforesaid services provided via telecommunications networks, by online delivery and by way of the Internet and the world wide web
new now

General Information


Serial Number86745140
Word MarkNEW NOW
Filing DateWednesday, September 2, 2015
Status710 - CANCELLED - SECTION 8
Status DateFriday, April 14, 2023
Registration Number5052759
Registration DateTuesday, October 4, 2016
Mark Drawing5000 - Drawing with word(s) / letter(s) / number(s) in Stylized form
Published for Opposition DateTuesday, June 14, 2016

Trademark Statements


Description of MarkThe mark consists of the word "NEW" above an upside down version of the word "NOW".
Goods and ServicesPrinted matter, namely, books, catalogues, periodicals, postcards, photographs, pictures, printed fine art reproductions, posters, brochures, stationery, printed publications, namely, guides, all relating to auctions, real estate, fine art, decorative art, furniture, photographs, watches and jewellery and other memorabilia; paintings framed or unframed, works of art being paintings; paper, paper articles, namely, paper folders, paper bags, paper labels, paper emblems, paper gift wrap, paper notelets featuring information about contemporary art, auctions, fine art, decorative art, furniture, photographs, watches and jewelry and other memorabilia, and paper sheets for note taking; cardboard, cardboard articles, namely, cardboard boxes, cardboard containers, cardboard cartons, cardboard packaging, and gift boxes of cardboard; printed matter, namely, newspapers, periodical publications, namely, magazines, books, newsletters, guides and directories, all relating to auctions, real estate, fine art, decorative art, furniture, contemporary art, photographs, watches and jewellery and other memorabilia; photographs, stationery, paintings, artists' materials, namely, brushes, pastels, pens, pencils, canvas panels for artists, art pads, art mounts, art prints, art paper, art etchings and paint brushes; wrapping and packaging of paper or card, catalogues in the field of auctions, real estate, fine art, decorative art, furniture, contemporary art, photographs, watches and jewellery and other memorabilia; manuals and pamphlets in the field of auctions, real estate, fine art, decorative art, furniture, contemporary art, photographs, watches and jewellery and other memorabilia; stamp and coin albums; newspapers; printed tickets, printed vouchers, printed coupons; non-magnetically encoded identity cards; paper labels and tags; posters, postcards, calendars, diaries, paper gift cards and greeting cards; teaching and instructional materials, being printed matter; writing instruments, travel document folders, paper badges; signs of paper or cardboard
Goods and ServicesValuation services, namely, financial valuation services in the field of auctions, contemporary art, fine art, collectibles, jewellery, and sculpture
Indication of Colors claimedColor is not claimed as a feature of the mark.
Goods and ServicesAuctioneering services; auction advice and consultancy services; office functions; import-export agency services; purchasing and demonstration of goods for others; bringing together and displaying a variety of goods, namely, paintings, photographs, prints, drawings, sculptures, posters, pictures, furniture, fine art, decorative art, porcelain, rugs, video and contemporary art, watches and jewellery, enabling customers conveniently to view and to purchase such goods through retail shops, auction houses, retail kiosks, the Internet, by telecommunication and by mail order catalogues; advisory and arrangement services relating to all the aforesaid; including all the aforesaid services provided via telecommunications networks, by online delivery and by way of the Internet and the world wide web

Classification Information


International Class016 - Paper, cardboard and goods made from these materials, not included in other classes; printed matter; bookbinding material; photographs; stationery; adhesives for stationery or household purposes; artists' materials; paint brushes; typewriters and office requisites (except furniture); instructional and teaching material (except apparatus); plastic materials for packaging (not included in other classes); printers' type; printing blocks.
US Class Codes002, 005, 022, 023, 029, 037, 038, 050
Class Status Code2 - Sec. 8 - Entire Registration
Class Status DateFriday, April 14, 2023
Primary Code016
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

International Class035 - Advertising; business management; business administration; office functions.
US Class Codes100, 101, 102
Class Status Code2 - Sec. 8 - Entire Registration
Class Status DateFriday, April 14, 2023
Primary Code035
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

International Class036 - Insurance; financial affairs; monetary affairs; real estate affairs.
US Class Codes100, 101, 102
Class Status Code2 - Sec. 8 - Entire Registration
Class Status DateFriday, April 14, 2023
Primary Code036
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

Trademark Owner History


Party NamePhillips Auctioneers Limited
Party Type30 - Original Registrant
Legal Entity Type99 - Other
AddressLondon W1J6EX

Party NamePhillips Auctioneers Limited
Party Type20 - Owner at Publication
Legal Entity Type99 - Other
AddressLondon W1J6EX

Party NamePhillips Auctioneers Limited
Party Type10 - Original Applicant
Legal Entity Type99 - Other
AddressLondon W1J6EX

Trademark Events


Event DateEvent Description
Friday, April 14, 2023CANCELLED SEC. 8 (6-YR)
Monday, October 4, 2021COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED
Tuesday, October 4, 2016REGISTERED-PRINCIPAL REGISTER
Thursday, September 1, 20161(B) BASIS DELETED; PROCEED TO REGISTRATION
Wednesday, August 10, 2016NOTICE OF ALLOWANCE CANCELLED
Thursday, September 1, 2016CASE ASSIGNED TO INTENT TO USE PARALEGAL
Wednesday, August 10, 2016TEAS DELETE 1(B) BASIS RECEIVED
Tuesday, August 9, 2016NOA E-MAILED - SOU REQUIRED FROM APPLICANT
Tuesday, June 14, 2016OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Tuesday, June 14, 2016PUBLISHED FOR OPPOSITION
Wednesday, May 25, 2016NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
Monday, May 9, 2016LAW OFFICE PUBLICATION REVIEW COMPLETED
Friday, April 29, 2016APPROVED FOR PUB - PRINCIPAL REGISTER
Friday, April 29, 2016EXAMINER'S AMENDMENT ENTERED
Friday, April 29, 2016NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED
Friday, April 29, 2016EXAMINERS AMENDMENT E-MAILED
Friday, April 29, 2016EXAMINERS AMENDMENT -WRITTEN
Sunday, April 10, 2016PREVIOUS ALLOWANCE COUNT WITHDRAWN
Tuesday, April 5, 2016WITHDRAWN FROM PUB - OG REVIEW QUERY
Friday, March 18, 2016LAW OFFICE PUBLICATION REVIEW COMPLETED
Wednesday, March 16, 2016APPROVED FOR PUB - PRINCIPAL REGISTER
Wednesday, March 16, 2016TEAS/EMAIL CORRESPONDENCE ENTERED
Wednesday, March 16, 2016CORRESPONDENCE RECEIVED IN LAW OFFICE
Friday, March 11, 2016ASSIGNED TO LIE
Monday, February 29, 2016TEAS RESPONSE TO OFFICE ACTION RECEIVED
Saturday, December 19, 2015NOTIFICATION OF NON-FINAL ACTION E-MAILED
Saturday, December 19, 2015NON-FINAL ACTION E-MAILED
Saturday, December 19, 2015NON-FINAL ACTION WRITTEN
Tuesday, December 15, 2015ASSIGNED TO EXAMINER
Wednesday, October 14, 2015APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
Wednesday, October 14, 2015TEAS CHANGE OF OWNER ADDRESS RECEIVED
Saturday, September 5, 2015NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Saturday, September 5, 2015NEW APPLICATION ENTERED