| Serial Number | 87098133 |
| Word Mark | NEW NORM |
| Filing Date | Friday, July 8, 2016 |
| Status | 710 - CANCELLED - SECTION 8 |
| Status Date | Friday, August 25, 2023 |
| Registration Number | 5141589 |
| Registration Date | Tuesday, February 14, 2017 |
| Mark Drawing | 4000 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form |
| Published for Opposition Date | Tuesday, November 29, 2016 |
| Goods and Services | Electronic cigarette liquid (e-liquid) comprised of flavorings in liquid form, other than essential oils, used to refill electronic cigarette cartridges; Electronic cigarette liquid (e-liquid) comprised of propylene glycol; Electronic cigarette liquid (e-liquid) comprised of vegetable glycerin |
| International Class | 034 - Tobacco; smokers' articles; matches. |
| US Class Codes | 002, 008, 009, 017 |
| Class Status Code | 2 - Sec. 8 - Entire Registration |
| Class Status Date | Friday, August 25, 2023 |
| Primary Code | 034 |
| First Use Anywhere Date | Friday, July 15, 2016 |
| First Use In Commerce Date | Friday, July 15, 2016 |
| Party Name | Swell Vape Co, Inc. |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 03 - Corporation |
| Address | Culver City, CA 90232 |
| Party Name | Swell Vape Co, Inc. |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 03 - Corporation |
| Address | Culver City, CA 90232 |
| Party Name | Swell Vape Co, Inc. |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 03 - Corporation |
| Address | Culver City, CA 90232 |
| Event Date | Event Description |
| Friday, August 25, 2023 | CANCELLED SEC. 8 (6-YR) |
| Monday, February 14, 2022 | COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED |
| Tuesday, February 14, 2017 | REGISTERED-PRINCIPAL REGISTER |
| Tuesday, November 29, 2016 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Tuesday, November 29, 2016 | PUBLISHED FOR OPPOSITION |
| Wednesday, November 9, 2016 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Wednesday, October 19, 2016 | NOTICE OF ACCEPTANCE OF AMENDMENT TO ALLEGE USE E-MAILED |
| Tuesday, October 18, 2016 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Tuesday, October 18, 2016 | USE AMENDMENT ACCEPTED |
| Tuesday, October 18, 2016 | ASSIGNED TO EXAMINER |
| Friday, August 12, 2016 | AMENDMENT TO USE PROCESSING COMPLETE |
| Friday, August 12, 2016 | USE AMENDMENT FILED |
| Thursday, August 11, 2016 | TEAS AMENDMENT OF USE RECEIVED |
| Friday, July 15, 2016 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Tuesday, July 12, 2016 | NEW APPLICATION ENTERED |