NEW LOOKS Trademark

Trademark Overview


On Wednesday, February 27, 1991, a trademark application was filed for NEW LOOKS with the United States Patent and Trademark Office. The USPTO has given the NEW LOOKS trademark a serial number of 74142700. The federal status of this trademark filing is REGISTERED AND RENEWED as of Friday, January 26, 2024. This trademark is owned by FLOWERS, INC. BALLOONS. The NEW LOOKS trademark is filed in the Paper & Printed Material Products and Toys & Sporting Goods Products categories with the following description:

plush stuffed toy animals and balloons

paper bags for packaging gifts, gift wrapping paper and tissue, yard signs in the form of printed cardboard signs on sticks, and shredded polyester strips for packaging gifts
new looks

General Information


Serial Number74142700
Word MarkNEW LOOKS
Filing DateWednesday, February 27, 1991
Status800 - REGISTERED AND RENEWED
Status DateFriday, January 26, 2024
Registration Number1751208
Registration DateTuesday, February 9, 1993
Mark Drawing1000 - Typeset: Word(s) / letter(s) / number(s)
Published for Opposition DateTuesday, June 9, 1992

Trademark Statements


Goods and Servicesplush stuffed toy animals and balloons
Goods and Servicespaper bags for packaging gifts, gift wrapping paper and tissue, yard signs in the form of printed cardboard signs on sticks, and shredded polyester strips for packaging gifts

Classification Information


International Class016 - Paper, cardboard and goods made from these materials, not included in other classes; printed matter; bookbinding material; photographs; stationery; adhesives for stationery or household purposes; artists' materials; paint brushes; typewriters and office requisites (except furniture); instructional and teaching material (except apparatus); plastic materials for packaging (not included in other classes); printers' type; printing blocks.
US Class Codes002, 037
Class Status Code6 - Active
Class Status DateThursday, March 21, 1991
Primary Code016
First Use Anywhere DateSunday, June 10, 1990
First Use In Commerce DateFriday, September 28, 1990

International Class028 - Games and playthings; gymnastic and sporting articles not included in other classes; decorations for Christmas trees.
US Class Codes022, 050
Class Status Code6 - Active
Class Status DateThursday, March 21, 1991
Primary Code028
First Use Anywhere DateWednesday, May 23, 1990
First Use In Commerce DateThursday, June 7, 1990

Trademark Owner History


Party NameFLOWERS, INC. BALLOONS
Party Type30 - Original Registrant
Legal Entity Type03 - Corporation
AddressBogart, GA 30622

Party NameFLOWERS, INC. BALLOONS
Party Type20 - Owner at Publication
Legal Entity Type03 - Corporation
AddressBogart, GA 30622

Party NameFLOWERS, INC. BALLOONS
Party Type10 - Original Applicant
Legal Entity Type03 - Corporation
AddressBogart, GA 30622

Trademark Events


Event DateEvent Description
Friday, January 26, 2024NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED
Friday, January 26, 2024REGISTERED AND RENEWED (THIRD RENEWAL - 10 YRS)
Friday, January 26, 2024REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED
Friday, January 26, 2024CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Monday, December 18, 2023TEAS CHANGE OF CORRESPONDENCE RECEIVED
Monday, December 18, 2023ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Monday, December 18, 2023TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Tuesday, August 1, 2023TEAS SECTION 8 & 9 RECEIVED
Wednesday, February 9, 2022COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED
Wednesday, April 17, 2019ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Wednesday, April 17, 2019TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Monday, April 15, 2019TEAS CHANGE OF CORRESPONDENCE RECEIVED
Wednesday, January 4, 2017TEAS CHANGE OF CORRESPONDENCE RECEIVED
Monday, September 21, 2015TEAS CHANGE OF CORRESPONDENCE RECEIVED
Friday, September 18, 2015REVIEW OF CORRESPONDENCE COMPLETE - INFORMATION MADE OF RECORD
Friday, September 18, 2015TEAS WITHDRAWAL OF ATTORNEY RECEIVED-FIRM RETAINS
Thursday, February 21, 2013NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - MAILED
Thursday, February 21, 2013REGISTERED AND RENEWED (SECOND RENEWAL - 10 YRS)
Thursday, February 21, 2013REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED
Thursday, February 7, 2013REGISTERED - COMBINED SECTION 8 (10-YR) & SEC. 9 FILED
Thursday, February 7, 2013PAPER RECEIVED
Thursday, June 26, 2008CASE FILE IN TICRS
Monday, March 31, 2003REGISTERED AND RENEWED (FIRST RENEWAL - 10 YRS)
Monday, March 31, 2003REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED
Friday, January 17, 2003REGISTERED - COMBINED SECTION 8 (10-YR) & SEC. 9 FILED
Friday, January 17, 2003PAPER RECEIVED
Thursday, July 18, 2002TEAS CHANGE OF CORRESPONDENCE RECEIVED
Friday, July 16, 1999REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK.
Thursday, February 4, 1999REGISTERED - SEC. 8 (6-YR) & SEC. 15 FILED
Tuesday, February 9, 1993REGISTERED-PRINCIPAL REGISTER
Tuesday, June 9, 1992PUBLISHED FOR OPPOSITION
Monday, May 11, 1992NOTICE OF PUBLICATION
Thursday, February 6, 1992APPROVED FOR PUB - PRINCIPAL REGISTER
Monday, January 13, 1992CORRESPONDENCE RECEIVED IN LAW OFFICE
Thursday, July 11, 1991NON-FINAL ACTION MAILED
Thursday, May 23, 1991ASSIGNED TO EXAMINER
Thursday, May 23, 1991ASSIGNED TO EXAMINER