NEW FRESHNESS Trademark

Trademark Overview


On Tuesday, July 2, 2024, a trademark application was filed for NEW FRESHNESS with the United States Patent and Trademark Office. The USPTO has given the NEW FRESHNESS trademark a serial number of 98629456. The federal status of this trademark filing is NOTICE OF ALLOWANCE - ISSUED as of Tuesday, July 1, 2025. This trademark is owned by C.B. Fleet Company, Incorporated. The NEW FRESHNESS trademark is filed in the Cosmetics & Cleaning Products and Pharmaceutical Products categories with the following description:

Medicated anti-odor gels for feminine use

Non-medicated douching preparations; non-medicated body wash
new freshness

General Information


Serial Number98629456
Word MarkNEW FRESHNESS
Filing DateTuesday, July 2, 2024
Status688 - NOTICE OF ALLOWANCE - ISSUED
Status DateTuesday, July 1, 2025
Registration Number0000000
Registration DateNOT AVAILABLE
Mark Drawing3 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s)
Published for Opposition DateTuesday, May 6, 2025

Trademark Statements


Description of MarkThe mark consists of the words "NEW FRESHNESS" in a lowercase font located above a flower shape that is surrounded by two curved lines.
Goods and ServicesMedicated anti-odor gels for feminine use
Goods and ServicesNon-medicated douching preparations; non-medicated body wash
Indication of Colors claimedColor is not claimed as a feature of the mark.

Classification Information


International Class003 - Bleaching preparations and other substances for laundry use; cleaning, polishing, scouring and abrasive preparations; soaps; perfumery, essential oils, cosmetics, hair lotions; dentifrices.
US Class Codes001, 004, 006, 050, 051, 052
Class Status Code6 - Active
Class Status DateTuesday, July 2, 2024
Primary Code003
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

International Class005 - Pharmaceutical and veterinary preparations; sanitary preparations for medical purposes; dietetic substances adapted for medical use, food for babies; plasters, materials for dressings; material for stopping teeth, dental wax; disinfectants; preparations for destroying vermin; fungicides, herbicides.
US Class Codes005, 006, 018, 044, 046, 051, 052
Class Status Code6 - Active
Class Status DateTuesday, July 2, 2024
Primary Code005
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

Trademark Owner History


Party NameC.B. Fleet Company, Incorporated
Party Type20 - Owner at Publication
Legal Entity Type03 - Corporation
AddressLynchburg, VA 24502

Party NameC.B. Fleet Company, Incorporated
Party Type10 - Original Applicant
Legal Entity Type03 - Corporation
AddressLynchburg, VA 24502

Trademark Events


Event DateEvent Description
Tuesday, July 2, 2024NEW APPLICATION ENTERED
Monday, January 27, 2025NOTICE OF DESIGN SEARCH CODE E-MAILED
Monday, January 27, 2025NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Tuesday, January 28, 2025ASSIGNED TO EXAMINER
Saturday, February 1, 2025NON-FINAL ACTION E-MAILED
Saturday, February 1, 2025NOTIFICATION OF NON-FINAL ACTION E-MAILED
Saturday, February 1, 2025NON-FINAL ACTION WRITTEN
Wednesday, April 2, 2025CORRESPONDENCE RECEIVED IN LAW OFFICE
Wednesday, April 2, 2025TEAS RESPONSE TO OFFICE ACTION RECEIVED
Wednesday, April 2, 2025TEAS/EMAIL CORRESPONDENCE ENTERED
Thursday, April 3, 2025APPROVED FOR PUB - PRINCIPAL REGISTER
Wednesday, April 30, 2025NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
Tuesday, May 6, 2025PUBLISHED FOR OPPOSITION
Tuesday, May 6, 2025OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Tuesday, July 1, 2025NOA E-MAILED - SOU REQUIRED FROM APPLICANT