NEW ERA Trademark

Trademark Overview


On Friday, February 11, 1983, a trademark application was filed for NEW ERA with the United States Patent and Trademark Office. The USPTO has given the NEW ERA trademark a serial number of 73413214. The federal status of this trademark filing is REGISTERED AND RENEWED as of Thursday, April 3, 2014. This trademark is owned by La Maur Inc.. The NEW ERA trademark is filed in the Cosmetics & Cleaning Products category with the following description:

Hair Care Products-Namely, Shampoo, Hair Reconstructor, Anhydrous Hot Oil Treatment, Oil Conditioning Spray and Hair Spray
new era

General Information


Serial Number73413214
Word MarkNEW ERA
Filing DateFriday, February 11, 1983
Status800 - REGISTERED AND RENEWED
Status DateThursday, April 3, 2014
Registration Number1269585
Registration DateTuesday, March 13, 1984
Mark Drawing1000 - Typeset: Word(s) / letter(s) / number(s)
Published for Opposition DateTuesday, December 20, 1983

Trademark Statements


Goods and ServicesHair Care Products-Namely, Shampoo, Hair Reconstructor, Anhydrous Hot Oil Treatment, Oil Conditioning Spray and Hair Spray

Classification Information


International Class003 - Bleaching preparations and other substances for laundry use; cleaning, polishing, scouring and abrasive preparations; soaps; perfumery, essential oils, cosmetics, hair lotions; dentifrices.
US Class Codes051
Class Status Code6 - Active
Class Status DateTuesday, March 13, 1984
Primary Code003
First Use Anywhere DateWednesday, November 10, 1982
First Use In Commerce DateWednesday, November 10, 1982

Trademark Owner History


Party NameTHE STEPHAN CO.
Party Type42 - New Owner After Registration
Legal Entity Type03 - Corporation
AddressWILLIAMSPORT, PA 17701

Party NameSCIENTIFIC RESEARCH PRODUCTS, INC.
Party Type41 - New Owner After Registration
Legal Entity Type03 - Corporation
AddressTAMPA, FL 33605

Party NameDOWBRANDS, INC.
Party Type40 - New Owner After Registration
Legal Entity Type03 - Corporation
AddressNOT AVAILABLE

Party NameLa Maur Inc.
Party Type30 - Original Registrant
Legal Entity Type03 - Corporation
AddressMinneapolis, MN 55440

Party NameLa Maur Inc.
Party Type20 - Owner at Publication
Legal Entity Type03 - Corporation
AddressMinneapolis, MN 55440

Party NameLa Maur Inc.
Party Type10 - Original Applicant
Legal Entity Type03 - Corporation
AddressMinneapolis, MN 55440

Trademark Events


Event DateEvent Description
Monday, March 13, 2023COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED
Friday, September 11, 2020APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
Friday, September 11, 2020TEAS CHANGE OF CORRESPONDENCE RECEIVED
Friday, September 11, 2020TEAS WITHDRAWAL AS DOMESTIC REPRESENTATIVE RECEIVED
Friday, September 11, 2020ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Friday, September 11, 2020TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Friday, September 11, 2020TEAS CHANGE OF OWNER ADDRESS RECEIVED
Wednesday, September 13, 2017AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP
Thursday, April 3, 2014NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED
Thursday, April 3, 2014REGISTERED AND RENEWED (SECOND RENEWAL - 10 YRS)
Thursday, April 3, 2014REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED
Tuesday, April 1, 2014REGISTERED - COMBINED SECTION 8 (10-YR) & SEC. 9 FILED
Tuesday, April 1, 2014TEAS SECTION 8 & 9 RECEIVED
Tuesday, April 1, 2014TEAS CHANGE OF CORRESPONDENCE RECEIVED
Tuesday, December 27, 2011ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Tuesday, December 27, 2011TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Wednesday, August 6, 2008ASSIGNED TO PARALEGAL
Monday, July 28, 2008REGISTERED - COMBINED SECTION 8 (10-YR) & SEC. 9 FILED
Tuesday, May 6, 2008CASE FILE IN TICRS
Friday, April 30, 2004REGISTERED AND RENEWED (FIRST RENEWAL - 10 YRS)
Friday, April 30, 2004REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED
Tuesday, March 16, 2004REGISTERED - COMBINED SECTION 8 (10-YR) & SEC. 9 FILED
Monday, March 26, 1990REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK.
Wednesday, November 15, 1989REGISTERED - SEC. 8 (6-YR) & SEC. 15 FILED
Tuesday, March 13, 1984REGISTERED-PRINCIPAL REGISTER
Tuesday, December 20, 1983PUBLISHED FOR OPPOSITION
Tuesday, December 20, 1983PUBLISHED FOR OPPOSITION
Friday, November 4, 1983NOTICE OF PUBLICATION
Thursday, November 3, 1983NOTICE OF PUBLICATION
Wednesday, November 2, 1983NOTICE OF PUBLICATION
Tuesday, November 1, 1983NOTICE OF PUBLICATION
Wednesday, September 28, 1983APPROVED FOR PUB - PRINCIPAL REGISTER
Wednesday, September 28, 1983ASSIGNED TO EXAMINER