NEW DIRECTION Trademark

Trademark Overview


On Thursday, July 5, 2007, a trademark application was filed for NEW DIRECTION with the United States Patent and Trademark Office. The USPTO has given the NEW DIRECTION trademark a serial number of 77222766. The federal status of this trademark filing is REGISTERED AND RENEWED as of Sunday, February 11, 2018. This trademark is owned by Food Sciences Corporation. The NEW DIRECTION trademark is filed in the Pharmaceutical Products, Paper & Printed Material Products, and Medical & Beauty Services & Agricultural Services categories with the following description:

nutritional meal replacements, namely, meal replacement bars, drinks, drink mixes, puddings, soups, fiber drinks, gelatins and desserts

newsletters, educational and informational pamphlets and brochures in the field of weight control

weight management, weight loss and weight control program and counseling services in the field of weight control, nutrition and general health
new direction

General Information


Serial Number77222766
Word MarkNEW DIRECTION
Filing DateThursday, July 5, 2007
Status800 - REGISTERED AND RENEWED
Status DateSunday, February 11, 2018
Registration Number3456859
Registration DateTuesday, July 1, 2008
Mark Drawing4000 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form
Published for Opposition DateTuesday, April 15, 2008

Trademark Statements


Goods and Servicesnutritional meal replacements, namely, meal replacement bars, drinks, drink mixes, puddings, soups, fiber drinks, gelatins and desserts
Goods and Servicesnewsletters, educational and informational pamphlets and brochures in the field of weight control
Goods and Servicesweight management, weight loss and weight control program and counseling services in the field of weight control, nutrition and general health

Classification Information


International Class005 - Pharmaceutical and veterinary preparations; sanitary preparations for medical purposes; dietetic substances adapted for medical use, food for babies; plasters, materials for dressings; material for stopping teeth, dental wax; disinfectants; preparations for destroying vermin; fungicides, herbicides.
US Class Codes006, 018, 044, 046, 051, 052
Class Status Code6 - Active
Class Status DateMonday, July 9, 2007
Primary Code005
First Use Anywhere DateFriday, October 3, 1986
First Use In Commerce DateFriday, October 3, 1986

International Class016 - Paper, cardboard and goods made from these materials, not included in other classes; printed matter; bookbinding material; photographs; stationery; adhesives for stationery or household purposes; artists' materials; paint brushes; typewriters and office requisites (except furniture); instructional and teaching material (except apparatus); plastic materials for packaging (not included in other classes); printers' type; printing blocks.
US Class Codes002, 005, 022, 023, 029, 037, 038, 050
Class Status Code6 - Active
Class Status DateMonday, July 9, 2007
Primary Code016
First Use Anywhere DateTuesday, July 6, 1982
First Use In Commerce DateTuesday, July 6, 1982

International Class044 - Medical services; veterinary services; hygienic and beauty care for human beings or animals; agriculture, horticulture and forestry services.
US Class Codes100, 101
Class Status Code6 - Active
Class Status DateMonday, July 9, 2007
Primary Code044
First Use Anywhere DateTuesday, July 6, 1982
First Use In Commerce DateTuesday, July 6, 1982

Trademark Owner History


Party NameFood Sciences Corporation
Party Type30 - Original Registrant
Legal Entity Type03 - Corporation
AddressMount Laurel, NJ 08054

Party NameFood Sciences Corporation
Party Type20 - Owner at Publication
Legal Entity Type03 - Corporation
AddressMount Laurel, NJ 08054

Party NameFood Sciences Corporation
Party Type10 - Original Applicant
Legal Entity Type03 - Corporation
AddressMount Laurel, NJ 08054

Trademark Events


Event DateEvent Description
Sunday, February 11, 2018NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED
Sunday, February 11, 2018REGISTERED AND RENEWED (FIRST RENEWAL - 10 YRS)
Sunday, February 11, 2018REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED
Friday, February 2, 2018CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Thursday, January 11, 2018TEAS SECTION 8 & 9 RECEIVED
Saturday, July 1, 2017COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED
Saturday, April 5, 2014NOTICE OF ACCEPTANCE OF SEC. 8 & 15 - E-MAILED
Saturday, April 5, 2014REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK.
Wednesday, March 19, 2014REGISTERED - SEC. 8 (6-YR) & SEC. 15 FILED
Saturday, April 5, 2014CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Wednesday, March 19, 2014TEAS SECTION 8 & 15 RECEIVED
Tuesday, July 1, 2008REGISTERED-PRINCIPAL REGISTER
Tuesday, April 15, 2008PUBLISHED FOR OPPOSITION
Wednesday, March 26, 2008NOTICE OF PUBLICATION
Thursday, March 13, 2008LAW OFFICE PUBLICATION REVIEW COMPLETED
Thursday, March 13, 2008ASSIGNED TO LIE
Thursday, February 21, 2008APPROVED FOR PUB - PRINCIPAL REGISTER
Wednesday, February 20, 2008TEAS/EMAIL CORRESPONDENCE ENTERED
Wednesday, February 20, 2008CORRESPONDENCE RECEIVED IN LAW OFFICE
Wednesday, February 20, 2008TEAS RESPONSE TO OFFICE ACTION RECEIVED
Tuesday, December 4, 2007NOTIFICATION OF NON-FINAL ACTION E-MAILED
Tuesday, December 4, 2007NON-FINAL ACTION E-MAILED
Tuesday, December 4, 2007NON-FINAL ACTION WRITTEN
Thursday, November 15, 2007TEAS/EMAIL CORRESPONDENCE ENTERED
Wednesday, November 14, 2007CORRESPONDENCE RECEIVED IN LAW OFFICE
Wednesday, November 14, 2007TEAS RESPONSE TO OFFICE ACTION RECEIVED
Friday, October 5, 2007NOTIFICATION OF NON-FINAL ACTION E-MAILED
Friday, October 5, 2007NON-FINAL ACTION E-MAILED
Friday, October 5, 2007NON-FINAL ACTION WRITTEN
Friday, October 5, 2007ASSIGNED TO EXAMINER
Monday, July 9, 2007NEW APPLICATION ENTERED IN TRAM