| Serial Number | 73698355 |
| Word Mark | NEW DIRECTION |
| Filing Date | Monday, November 23, 1987 |
| Status | 800 - REGISTERED AND RENEWED |
| Status Date | Saturday, September 2, 2017 |
| Registration Number | 1495606 |
| Registration Date | Tuesday, July 12, 1988 |
| Mark Drawing | 3000 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s) |
| Published for Opposition Date | Tuesday, April 19, 1988 |
| Goods and Services | NUTRITIONAL BEVERAGE |
| International Class | 005 - Pharmaceutical and veterinary preparations; sanitary preparations for medical purposes; dietetic substances adapted for medical use, food for babies; plasters, materials for dressings; material for stopping teeth, dental wax; disinfectants; preparations for destroying vermin; fungicides, herbicides. |
| US Class Codes | 018 |
| Class Status Code | 6 - Active |
| Class Status Date | Thursday, January 14, 1988 |
| Primary Code | 005 |
| First Use Anywhere Date | Friday, October 3, 1986 |
| First Use In Commerce Date | Friday, October 3, 1986 |
| Party Name | Food Sciences Corporation |
| Party Type | 31 - New Owner After Registration |
| Legal Entity Type | 03 - Corporation |
| Address | MT. LAUREL, NJ 08054 |
| Party Name | ABBOTT LABORATORIES |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 03 - Corporation |
| Address | ABBOTT PARK, IL 60064 |
| Party Name | ABBOTT LABORATORIES |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 03 - Corporation |
| Address | ABBOTT PARK, IL 60064 |
| Party Name | ABBOTT LABORATORIES |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 03 - Corporation |
| Address | ABBOTT PARK, IL 60064 |
| Event Date | Event Description |
| Saturday, September 2, 2017 | NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED |
| Saturday, September 2, 2017 | REGISTERED AND RENEWED (SECOND RENEWAL - 10 YRS) |
| Saturday, September 2, 2017 | REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED |
| Saturday, September 2, 2017 | CASE ASSIGNED TO POST REGISTRATION PARALEGAL |
| Tuesday, July 25, 2017 | TEAS SECTION 8 & 9 RECEIVED |
| Wednesday, July 12, 2017 | COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED |
| Monday, June 30, 2008 | CASE FILE IN TICRS |
| Monday, August 13, 2007 | REGISTERED AND RENEWED (FIRST RENEWAL - 10 YRS) |
| Monday, August 13, 2007 | REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED |
| Wednesday, August 8, 2007 | ASSIGNED TO PARALEGAL |
| Monday, July 16, 2007 | REGISTERED - COMBINED SECTION 8 (10-YR) & SEC. 9 FILED |
| Monday, July 16, 2007 | TEAS SECTION 8 & 9 RECEIVED |
| Saturday, October 29, 1994 | REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK. |
| Wednesday, May 18, 1994 | REGISTERED - SEC. 8 (6-YR) & SEC. 15 FILED |
| Tuesday, July 12, 1988 | REGISTERED-PRINCIPAL REGISTER |
| Tuesday, April 19, 1988 | PUBLISHED FOR OPPOSITION |
| Thursday, March 24, 1988 | NOTICE OF PUBLICATION |
| Tuesday, March 22, 1988 | NOTICE OF PUBLICATION |
| Friday, February 19, 1988 | APPROVED FOR PUB - PRINCIPAL REGISTER |