NEW CHOICE ENTERTAINMENT Trademark
Trademark Overview
On Thursday, January 15, 2026, a trademark application was filed for NEW CHOICE ENTERTAINMENT with the United States Patent and Trademark Office. The USPTO has given the NEW CHOICE ENTERTAINMENT trademark a serial number of 99597048. The federal status of this trademark filing is NON-FINAL ACTION - MAILED as of Monday, May 18, 2026. The NEW CHOICE ENTERTAINMENT trademark is filed in the Education & Entertainment Services category with the following description:
Entertainment services in the nature of development, creation, production and post-production services of multimedia entertainment content
General Information
| Serial Number | 99597048 |
| Word Mark | NEW CHOICE ENTERTAINMENT |
| Filing Date | Thursday, January 15, 2026 |
| Status | 641 - NON-FINAL ACTION - MAILED |
| Status Date | Monday, May 18, 2026 |
| Registration Number | 0000000 |
| Registration Date | NOT AVAILABLE |
| Mark Drawing | 3 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s) |
| Published for Opposition Date | NOT AVAILABLE |
Trademark Statements
| NOT AVAILABLE | "ENTERTAINMENT" |
| Description of Mark | The mark consists of a gold building with two sides with six white arched entryways and twelve steps leading up to the building. The steps are colored from top to bottom, purple, blue, lavender, yellow, jade green, orange, gold, red, green, violet, navy blue, and white. The wording NEW CHOICE ENTERTAINMENT appears below the steps in gold text. To the upper left of the structure is a four-pointed star colored white in the center, blending to gray, and black on the points. The white background is not claimed as a feature of the mark. |
| Indication of Colors claimed | The colors gray, black, purple, blue, lavender, yellow, jade green, orange, gold, red, green, violet, navy blue, and white is/are claimed as a feature of the mark |
| Goods and Services | Entertainment services in the nature of development, creation, production and post-production services of multimedia entertainment content |
Classification Information
| International Class | 041 - Education; providing of training; entertainment; sporting and cultural activities. |
| US Class Codes | 100, 101, 107 |
| Class Status Code | 6 - Active |
| Class Status Date | Thursday, January 15, 2026 |
| Primary Code | 041 |
| First Use Anywhere Date | Monday, February 18, 2019 |
| First Use In Commerce Date | Wednesday, June 19, 2019 |
Trademark Owner History
| Party Name | NOT AVAILABLE |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 01 - Individual |
| Address | SAGINAW, TX 76131
US |
Trademark Events
| Event Date | Event Description |
| Thursday, January 15, 2026 | NEW APPLICATION ENTERED |
| Thursday, January 15, 2026 | APPLICATION FILING RECEIPT MAILED |
| Tuesday, May 5, 2026 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Wednesday, May 6, 2026 | NOTICE OF DESIGN SEARCH CODE E-MAILED |
| Wednesday, May 13, 2026 | ASSIGNED TO EXAMINER |
| Monday, May 18, 2026 | NON-FINAL ACTION WRITTEN |
| Monday, May 18, 2026 | NON-FINAL ACTION E-MAILED |
| Monday, May 18, 2026 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
