NEW BRILLIANCE Trademark

Trademark Overview


On Tuesday, July 30, 2024, a trademark application was filed for NEW BRILLIANCE with the United States Patent and Trademark Office. The USPTO has given the NEW BRILLIANCE trademark a serial number of 98673631. The federal status of this trademark filing is SU - REGISTRATION REVIEW COMPLETE as of Tuesday, January 6, 2026. This trademark is owned by NEW BRILLIANT AGRICULTURAL DEVELOPMENT (DALIAN) CO., LTD.. The NEW BRILLIANCE trademark is filed in the Natural Agricultural Products, Advertising and Business and Retail Services categories with the following description:

Wholesale and retail store services featuring fresh fruits; On-line wholesale and retail store services featuring fresh fruits

Fresh apples; Fresh cherries; Fresh fruits; Fresh grapes; Fresh sweet potatoes; Raw fruits; Unprocessed foxtail millet
new brilliance

General Information


Serial Number98673631
Word MarkNEW BRILLIANCE
Filing DateTuesday, July 30, 2024
Status819 - SU - REGISTRATION REVIEW COMPLETE
Status DateTuesday, January 6, 2026
Registration Number0000000
Registration DateNOT AVAILABLE
Mark Drawing3 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s)
Published for Opposition DateTuesday, March 11, 2025

Trademark Statements


Indication of Colors claimedColor is not claimed as a feature of the mark.
Description of MarkThe mark consists of stylized wording "new brilliance" and a big shaded circle, three smaller shaded circles and a half circle.
Goods and ServicesWholesale and retail store services featuring fresh fruits; On-line wholesale and retail store services featuring fresh fruits
Goods and ServicesFresh apples; Fresh cherries; Fresh fruits; Fresh grapes; Fresh sweet potatoes; Raw fruits; Unprocessed foxtail millet

Classification Information


International Class031 - Agricultural, horticultural and forestry products and grains not included in other classes; live animals; fresh fruits and vegetables; seeds, natural plants and flowers; foodstuffs for animals; malt.
US Class Codes001, 046
Class Status Code6 - Active
Class Status DateTuesday, July 30, 2024
Primary Code031
First Use Anywhere DateWednesday, May 1, 2024
First Use In Commerce DateTuesday, September 10, 2024

International Class035 - Advertising; business management; business administration; office functions.
US Class Codes100, 101, 102
Class Status Code6 - Active
Class Status DateTuesday, July 30, 2024
Primary Code035
First Use Anywhere DateWednesday, May 1, 2024
First Use In Commerce DateTuesday, September 10, 2024

Trademark Owner History


Party NameNEW BRILLIANT AGRICULTURAL DEVELOPMENT (DALIAN) CO., LTD.
Party Type20 - Owner at Publication
Legal Entity Type99 - Other
AddressDALIAN, LIAONING 116300
CN

Party NameNEW BRILLIANT AGRICULTURAL DEVELOPMENT (DALIAN) CO., LTD.
Party Type10 - Original Applicant
Legal Entity Type99 - Other
AddressDALIAN, LIAONING 116300
CN

Trademark Events


Event DateEvent Description
Tuesday, July 30, 2024NEW APPLICATION ENTERED
Friday, February 14, 2025NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Friday, February 14, 2025NOTICE OF DESIGN SEARCH CODE E-MAILED
Sunday, February 16, 2025ASSIGNED TO EXAMINER
Tuesday, February 18, 2025APPROVED FOR PUB - PRINCIPAL REGISTER
Wednesday, March 5, 2025NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
Tuesday, March 11, 2025PUBLISHED FOR OPPOSITION
Tuesday, March 11, 2025OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Tuesday, May 6, 2025NOA E-MAILED - SOU REQUIRED FROM APPLICANT
Monday, June 30, 2025TEAS STATEMENT OF USE RECEIVED
Saturday, January 3, 2026CASE ASSIGNED TO INTENT TO USE PARALEGAL
Monday, June 30, 2025USE AMENDMENT FILED
Saturday, January 3, 2026STATEMENT OF USE PROCESSING COMPLETE
Tuesday, January 6, 2026ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED
Tuesday, January 6, 2026NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED