NEW BLUE Trademark

Trademark Overview


On Monday, November 21, 1994, a trademark application was filed for NEW BLUE with the United States Patent and Trademark Office. The USPTO has given the NEW BLUE trademark a serial number of 74601344. The federal status of this trademark filing is CANCELLED - SECTION 8 as of Friday, April 17, 2020. This trademark is owned by Blue Cross and Blue Shield Association. The NEW BLUE trademark is filed in the Insurance & Financial Services category with the following description:

prepaid financing and administration of medical and hospital services

General Information


Serial Number74601344
Word MarkNEW BLUE
Filing DateMonday, November 21, 1994
Status710 - CANCELLED - SECTION 8
Status DateFriday, April 17, 2020
Registration Number1954569
Registration DateTuesday, February 6, 1996
Mark Drawing1000 - Typeset: Word(s) / letter(s) / number(s)
Published for Opposition DateTuesday, November 14, 1995

Trademark Statements


Goods and Servicesprepaid financing and administration of medical and hospital services

Classification Information


International Class036 - Insurance; financial affairs; monetary affairs; real estate affairs.
US Class Codes100, 101, 102
Class Status Code2 - Sec. 8 - Entire Registration
Class Status DateFriday, April 17, 2020
Primary Code036
First Use Anywhere DateSunday, July 1, 1984
First Use In Commerce DateSunday, July 1, 1984

Trademark Owner History


Party NameBlue Cross and Blue Shield Association
Party Type30 - Original Registrant
Legal Entity Type99 - Other
AddressChicago, IL 60601

Party NameBlue Cross and Blue Shield Association
Party Type20 - Owner at Publication
Legal Entity Type99 - Other
AddressChicago, IL 60611

Party NameBlue Cross and Blue Shield Association
Party Type10 - Original Applicant
Legal Entity Type99 - Other
AddressChicago, IL 60611

Trademark Events


Event DateEvent Description
Friday, April 17, 2020CANCELLED SEC. 8 (10-YR)/EXPIRED SECTION 9
Tuesday, October 30, 2018ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Tuesday, October 30, 2018TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Thursday, April 12, 2018ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Thursday, April 12, 2018TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Friday, February 6, 2015COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED
Wednesday, August 16, 2006CASE FILE IN TICRS
Wednesday, May 10, 2006REGISTERED AND RENEWED (FIRST RENEWAL - 10 YRS)
Wednesday, May 10, 2006REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED
Wednesday, April 26, 2006ASSIGNED TO PARALEGAL
Friday, February 3, 2006REGISTERED - COMBINED SECTION 8 (10-YR) & SEC. 9 FILED
Friday, February 3, 2006TEAS SECTION 8 & 9 RECEIVED
Monday, June 17, 2002TEAS CHANGE OF CORRESPONDENCE RECEIVED
Wednesday, February 13, 2002REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK.
Tuesday, December 18, 2001REGISTERED - SEC. 8 (6-YR) & SEC. 15 FILED
Tuesday, February 6, 1996REGISTERED-PRINCIPAL REGISTER
Tuesday, November 14, 1995PUBLISHED FOR OPPOSITION
Friday, October 13, 1995NOTICE OF PUBLICATION
Wednesday, August 23, 1995APPROVED FOR PUB - PRINCIPAL REGISTER
Tuesday, August 15, 1995EXAMINER'S AMENDMENT MAILED
Wednesday, May 24, 1995ASSIGNED TO EXAMINER
Tuesday, May 16, 1995ASSIGNED TO EXAMINER