| Serial Number | 77474321 |
| Word Mark | NEVER IGNORE A SHOE CRAVING |
| Filing Date | Wednesday, May 14, 2008 |
| Status | 710 - CANCELLED - SECTION 8 |
| Status Date | Friday, July 3, 2015 |
| Registration Number | 3540277 |
| Registration Date | Tuesday, December 2, 2008 |
| Mark Drawing | 4000 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form |
| Published for Opposition Date | Tuesday, September 16, 2008 |
| Goods and Services | Online retail services featuring footwear, handbags, backpacks, messenger bags, sports bags, duffel bags, belts, wallets, socks, luggage, footwear cushions and insoles, footwear accessories, foot care accessories, hosiery |
| International Class | 035 - Advertising; business management; business administration; office functions. |
| US Class Codes | 100, 101, 102 |
| Class Status Code | 2 - Sec. 8 - Entire Registration |
| Class Status Date | Friday, July 3, 2015 |
| Primary Code | 035 |
| First Use Anywhere Date | Wednesday, April 30, 2008 |
| First Use In Commerce Date | Wednesday, April 30, 2008 |
| Party Name | CALERES, INC. |
| Party Type | 31 - New Owner After Registration |
| Legal Entity Type | 03 - Corporation |
| Address | ST. LOUIS, MO 63105 |
| Party Name | Brown Shoe Company, Inc. |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 03 - Corporation |
| Address | St. Louis, MO 63105 |
| Party Name | Brown Shoe Company, Inc. |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 03 - Corporation |
| Address | St. Louis, MO 63105 |
| Party Name | Brown Shoe Company, Inc. |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 03 - Corporation |
| Address | St. Louis, MO 63105 |
| Event Date | Event Description |
| Friday, July 3, 2015 | CANCELLED SEC. 8 (6-YR) |
| Wednesday, June 10, 2015 | AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP |
| Monday, June 25, 2012 | ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED |
| Monday, June 25, 2012 | TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED |
| Thursday, March 11, 2010 | TEAS CHANGE OF CORRESPONDENCE RECEIVED |
| Tuesday, December 2, 2008 | REGISTERED-PRINCIPAL REGISTER |
| Friday, October 3, 2008 | ASSIGNED TO EXAMINER |
| Tuesday, September 16, 2008 | PUBLISHED FOR OPPOSITION |
| Wednesday, August 27, 2008 | NOTICE OF PUBLICATION |
| Thursday, August 14, 2008 | LAW OFFICE PUBLICATION REVIEW COMPLETED |
| Thursday, August 14, 2008 | ASSIGNED TO LIE |
| Thursday, August 7, 2008 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Wednesday, August 6, 2008 | ASSIGNED TO EXAMINER |
| Monday, May 19, 2008 | NEW APPLICATION ENTERED IN TRAM |