| Serial Number | 90325789 |
| Word Mark | NE PLUS ULTRA |
| Filing Date | Tuesday, November 17, 2020 |
| Status | 700 - REGISTERED |
| Status Date | Tuesday, April 13, 2021 |
| Registration Number | 6322352 |
| Registration Date | Tuesday, April 13, 2021 |
| Mark Drawing | 3000 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s) |
| Published for Opposition Date | Tuesday, January 26, 2021 |
| Disclaimer with Predetermined Text | "NE PLUS ULTRA" |
| Description of Mark | The mark consists of the words "NE PLUS ULTRA" within a banner below a crest with figurative elements, namely, a crown and medallion, contained therein, and with a plumed helmet on the top and a stylized lion on either side. |
| Goods and Services | CUSTOMIZING FACE PLATES FOR WATCHES AND CLOCKS FOR DISPLAYING PROMOTIONAL INFORMATION SPECIFIED BY OTHERS |
| Goods and Services | CUSTOM MANUFACTURING OF FACE PLATES FOR WATCHES AND CLOCKS FOR DISPLAYING PROMOTIONAL INFORMATION SPECIFIED BY OTHERS; AND CUSTOM MANUFACTURING OF WATCHES AND CLOCKS WHICH INCLUDE CUSTOMIZED FACE PLATES DISPLAYING PROMOTIONAL INFORMATION SPECIFIED BY OTHERS |
| Translation of Words in Mark | The English translation of "NE PLUS ULTRA" in the mark is "NONE BETTER". |
| International Class | 037 - Building construction; repair; installation services. |
| US Class Codes | 100, 103, 106 |
| Class Status Code | 6 - Active |
| Class Status Date | Tuesday, December 1, 2020 |
| Primary Code | 037 |
| First Use Anywhere Date | Wednesday, January 1, 1975 |
| First Use In Commerce Date | Wednesday, January 1, 1975 |
| International Class | 040 - Treatment of materials. |
| US Class Codes | 100, 103, 106 |
| Class Status Code | 6 - Active |
| Class Status Date | Friday, December 18, 2020 |
| Primary Code | 040 |
| First Use Anywhere Date | Wednesday, January 1, 1975 |
| First Use In Commerce Date | Wednesday, January 1, 1975 |
| Party Name | SELCO, LLC |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Tulsa, OK 74129 |
| Party Name | SELCO, LLC |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Tulsa, OK 74129 |
| Party Name | SELCO, LLC |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Tulsa, OK 74129 |
| Event Date | Event Description |
| Tuesday, April 13, 2021 | REGISTERED-PRINCIPAL REGISTER |
| Tuesday, January 26, 2021 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Tuesday, January 26, 2021 | PUBLISHED FOR OPPOSITION |
| Wednesday, January 6, 2021 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Monday, December 21, 2020 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Monday, December 21, 2020 | EXAMINER'S AMENDMENT ENTERED |
| Monday, December 21, 2020 | ASSIGNED TO LIE |
| Monday, December 21, 2020 | NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED |
| Monday, December 21, 2020 | EXAMINERS AMENDMENT E-MAILED |
| Monday, December 21, 2020 | EXAMINERS AMENDMENT -WRITTEN |
| Friday, December 18, 2020 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Thursday, December 17, 2020 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Thursday, December 17, 2020 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Monday, December 7, 2020 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
| Monday, December 7, 2020 | NON-FINAL ACTION E-MAILED |
| Monday, December 7, 2020 | NON-FINAL ACTION WRITTEN |
| Monday, December 7, 2020 | ASSIGNED TO EXAMINER |
| Wednesday, December 2, 2020 | NOTICE OF DESIGN SEARCH CODE E-MAILED |
| Tuesday, December 1, 2020 | ASSIGNED TO EXAMINER |
| Tuesday, December 1, 2020 | REQUEST FOR SPECIAL HANDLING - GRANTED |
| Tuesday, December 1, 2020 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED IN TRAM |
| Tuesday, December 1, 2020 | ASSIGNED TO PETITION STAFF |
| Tuesday, November 24, 2020 | TEAS REQUEST TO MAKE SPECIAL RECEIVED |
| Friday, November 20, 2020 | NEW APPLICATION ENTERED IN TRAM |