| Serial Number | 73416478 |
| Word Mark | NE PLUS ULTRA |
| Filing Date | Wednesday, March 9, 1983 |
| Status | 710 - CANCELLED - SECTION 8 |
| Status Date | Thursday, November 8, 1990 |
| Registration Number | 1280238 |
| Registration Date | Tuesday, May 29, 1984 |
| Mark Drawing | 3R21 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s) |
| Published for Opposition Date | Tuesday, March 6, 1984 |
| Disclaimer | No claim is made to the exclusive right to use "Ne Plus Ultra", apart from the mark as shown. |
| Goods and Services | Mail Order Services in the Field of Watches, Incentive Awards, Jewelry Items, Clocks, and Diamonds and Precious Stones |
| Lining/Stippling Statement | THE LINING IN THE DRAWING OF THE MARK ISA FEATURE THEREOF AND DOES NOT INDICATE COLOR. |
| Translation of Words in Mark | THE WORDS "NE PLUS ULTRA" MEAN "NONE BETTER". |
| International Class | 042 - Scientific and technological services and research and design relating thereto; industrial analysis and research services; design and development of computer hardware and software. |
| US Class Codes | 101 |
| Class Status Code | 2 - Sec. 8 - Entire Registration |
| Class Status Date | Thursday, November 8, 1990 |
| Primary Code | 042 |
| First Use Anywhere Date | Wednesday, January 1, 1975 |
| First Use In Commerce Date | Wednesday, January 1, 1975 |
| Party Name | Selco Industries Corp. |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 03 - Corporation |
| Address | Tulsa, OK 74135 |
| Party Name | Selco Industries Corp. |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 03 - Corporation |
| Address | Tulsa, OK 74135 |
| Party Name | Selco Industries Corp. |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 03 - Corporation |
| Address | Tulsa, OK 74135 |
| Event Date | Event Description |
| Thursday, November 8, 1990 | CANCELLED SEC. 8 (6-YR) |
| Tuesday, May 29, 1984 | REGISTERED-PRINCIPAL REGISTER |
| Tuesday, March 6, 1984 | PUBLISHED FOR OPPOSITION |
| Wednesday, January 25, 1984 | NOTICE OF PUBLICATION |
| Friday, January 20, 1984 | NOTICE OF PUBLICATION |
| Wednesday, November 16, 1983 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Tuesday, November 15, 1983 | EXAMINER'S AMENDMENT MAILED |
| Wednesday, November 2, 1983 | ASSIGNED TO EXAMINER |