MYEMBRACE Trademark

Trademark Overview


On Wednesday, August 8, 2018, a trademark application was filed for MYEMBRACE with the United States Patent and Trademark Office. The USPTO has given the MYEMBRACE trademark a serial number of 88070152. The federal status of this trademark filing is SECTION 8 & 15 - ACCEPTED AND ACKNOWLEDGED as of Monday, July 21, 2025. This trademark is owned by Cleverland Holdings LLC. The MYEMBRACE trademark is filed in the Insurance & Financial Services and Computer & Software Services & Scientific Services categories with the following description:

Pet insurance services, namely, pet insurance agency services, insurance claims processing, insurance claims administration, providing pet insurance rate quotes; providing an Internet website portal in the field of pet insurance

Providing a website featuring technology that enables consumers to manage pet insurance policies
myembrace

General Information


Serial Number88070152
Word MarkMYEMBRACE
Filing DateWednesday, August 8, 2018
Status702 - SECTION 8 & 15 - ACCEPTED AND ACKNOWLEDGED
Status DateMonday, July 21, 2025
Registration Number5743932
Registration DateTuesday, May 7, 2019
Mark Drawing4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form
Published for Opposition DateTuesday, February 19, 2019

Trademark Statements


Pseudo MarkMY EMBRACE
Goods and ServicesPet insurance services, namely, pet insurance agency services, insurance claims processing, insurance claims administration, providing pet insurance rate quotes; providing an Internet website portal in the field of pet insurance
Goods and ServicesProviding a website featuring technology that enables consumers to manage pet insurance policies

Classification Information


International Class036 - Insurance; financial affairs; monetary affairs; real estate affairs.
US Class Codes100, 101, 102
Class Status Code6 - Active
Class Status DateWednesday, August 15, 2018
Primary Code036
First Use Anywhere DateSunday, May 31, 2015
First Use In Commerce DateSunday, May 31, 2015

International Class042 - Scientific and technological services and research and design relating thereto; industrial analysis and research services; design and development of computer hardware and software.
US Class Codes100, 101
Class Status Code6 - Active
Class Status DateSaturday, December 15, 2018
Primary Code042
First Use Anywhere DateTuesday, June 30, 2015
First Use In Commerce DateTuesday, June 30, 2015

Trademark Owner History


Party NameCLEVERLAND HOLDINGS, LLC
Party Type32 - New Owner After Registration
Legal Entity Type16 - Limited Liability Company
AddressCLEVELAND, OH 44128

Party NameEMBRACE PET INSURANCE LLC
Party Type31 - New Owner After Registration
Legal Entity Type16 - Limited Liability Company
AddressCLEVELAND, OH 44128

Party NameCleverland Holdings LLC
Party Type30 - Original Registrant
Legal Entity Type16 - Limited Liability Company
AddressCleveland, OH 44128

Party NameCleverland Holdings LLC
Party Type20 - Owner at Publication
Legal Entity Type16 - Limited Liability Company
AddressCleveland, OH 44128

Party NameCleverland Holdings LLC
Party Type10 - Original Applicant
Legal Entity Type16 - Limited Liability Company
AddressCleveland, OH 44128

Trademark Events


Event DateEvent Description
Saturday, August 11, 2018NEW APPLICATION ENTERED
Wednesday, August 15, 2018NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Tuesday, November 27, 2018ASSIGNED TO EXAMINER
Monday, December 17, 2018APPROVED FOR PUB - PRINCIPAL REGISTER
Friday, January 11, 2019ASSIGNED TO LIE
Wednesday, December 5, 2018PRIORITY ACTION WRITTEN
Wednesday, December 5, 2018PRIORITY ACTION E-MAILED
Wednesday, December 5, 2018NOTIFICATION OF PRIORITY ACTION E-MAILED
Friday, December 14, 2018TEAS RESPONSE TO OFFICE ACTION RECEIVED
Friday, December 14, 2018CORRESPONDENCE RECEIVED IN LAW OFFICE
Saturday, December 15, 2018TEAS/EMAIL CORRESPONDENCE ENTERED
Tuesday, May 7, 2019REGISTERED-PRINCIPAL REGISTER
Wednesday, January 30, 2019NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
Tuesday, February 19, 2019PUBLISHED FOR OPPOSITION
Tuesday, February 19, 2019OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Friday, June 14, 2019TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Friday, June 14, 2019ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Friday, October 9, 2020TEAS CHANGE OF OWNER ADDRESS RECEIVED
Friday, October 9, 2020TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Friday, October 9, 2020ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Friday, October 9, 2020TEAS WITHDRAWAL OF ATTORNEY RECEIVED-FIRM RETAINS
Friday, October 9, 2020TEAS CHANGE OF DOMESTIC REPRESENTATIVES ADDRESS
Friday, October 9, 2020TEAS CHANGE OF CORRESPONDENCE RECEIVED
Wednesday, November 29, 2023TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Friday, October 9, 2020APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
Wednesday, August 2, 2023AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP
Wednesday, October 4, 2023AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP
Wednesday, November 29, 2023ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Wednesday, November 29, 2023TEAS CHANGE OF OWNER ADDRESS RECEIVED
Wednesday, November 29, 2023APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
Wednesday, November 29, 2023TEAS WITHDRAWAL AS DOMESTIC REPRESENTATIVE RECEIVED
Wednesday, November 29, 2023TEAS CHANGE OF CORRESPONDENCE RECEIVED
Wednesday, March 19, 2025TEAS SECTION 8 & 15 RECEIVED
Monday, July 21, 2025CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Monday, July 21, 2025REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK.
Monday, July 21, 2025NOTICE OF ACCEPTANCE OF SEC. 8 & 15 - E-MAILED
Tuesday, May 7, 2024COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED
Wednesday, November 29, 2023TEAS WITHDRAWAL OF ATTORNEY RECEIVED-FIRM RETAINS