MY FREE SMILE Trademark

Trademark Overview


On Monday, April 8, 2024, a trademark application was filed for MY FREE SMILE with the United States Patent and Trademark Office. The USPTO has given the MY FREE SMILE trademark a serial number of 98488340. The federal status of this trademark filing is REGISTERED as of Tuesday, February 18, 2025. This trademark is owned by Heartland Dental, LLC. The MY FREE SMILE trademark is filed in the Advertising, Business and Retail Services category with the following description:

Promotional services, namely, promoting the sale of goods and services of others for supported dental practices, by means of conducting promotional contests and incentive award programs
my free smile

General Information


Serial Number98488340
Word MarkMY FREE SMILE
Filing DateMonday, April 8, 2024
Status700 - REGISTERED
Status DateTuesday, February 18, 2025
Registration Number7694006
Registration DateTuesday, February 18, 2025
Mark Drawing3 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s)
Published for Opposition DateTuesday, December 31, 2024

Trademark Statements


Description of MarkThe mark consists of the stacked wording "MY FREE SMILE" above the design of a smile formed from an upturned curve.
Indication of Colors claimedColor is not claimed as a feature of the mark.
Goods and ServicesPromotional services, namely, promoting the sale of goods and services of others for supported dental practices, by means of conducting promotional contests and incentive award programs

Classification Information


International Class035 - Advertising; business management; business administration; office functions.
US Class Codes100, 101, 102
Class Status Code6 - Active
Class Status DateMonday, April 8, 2024
Primary Code035
First Use Anywhere DateTuesday, October 15, 2013
First Use In Commerce DateTuesday, October 15, 2013

Trademark Owner History


Party NameHeartland Dental, LLC
Party Type30 - Original Registrant
Legal Entity Type16 - Limited Liability Company
AddressEffingham, IL 62401

Party NameHeartland Dental, LLC
Party Type20 - Owner at Publication
Legal Entity Type16 - Limited Liability Company
AddressEffingham, IL 62401

Party NameHeartland Dental, LLC
Party Type10 - Original Applicant
Legal Entity Type16 - Limited Liability Company
AddressEffingham, IL 62401

Trademark Events


Event DateEvent Description
Monday, April 8, 2024NEW APPLICATION ENTERED
Sunday, September 15, 2024NOTICE OF DESIGN SEARCH CODE E-MAILED
Sunday, September 15, 2024NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Monday, October 21, 2024ASSIGNED TO EXAMINER
Tuesday, October 29, 2024NON-FINAL ACTION E-MAILED
Tuesday, October 29, 2024NON-FINAL ACTION WRITTEN
Tuesday, October 29, 2024NOTIFICATION OF NON-FINAL ACTION E-MAILED
Friday, December 6, 2024EXAMINERS AMENDMENT E-MAILED
Friday, December 6, 2024EXAMINERS AMENDMENT -WRITTEN
Friday, December 6, 2024APPROVED FOR PUB - PRINCIPAL REGISTER
Friday, December 6, 2024EXAMINER'S AMENDMENT ENTERED
Friday, December 6, 2024NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED
Wednesday, December 25, 2024NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
Tuesday, December 31, 2024PUBLISHED FOR OPPOSITION
Tuesday, December 31, 2024OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Tuesday, February 18, 2025REGISTERED-PRINCIPAL REGISTER
Tuesday, February 18, 2025NOTICE OF REGISTRATION CONFIRMATION EMAILED