| Serial Number | 99008211 |
| Word Mark | MY EQUITY |
| Filing Date | Friday, January 17, 2025 |
| Status | 661 - RESPONSE AFTER NON-FINAL ACTION - ENTERED |
| Status Date | Wednesday, September 3, 2025 |
| Registration Number | 0000000 |
| Registration Date | NOT AVAILABLE |
| Mark Drawing | 4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form |
| Published for Opposition Date | NOT AVAILABLE |
| Section 2(f) Limitation Statement | MY EQUITY has become distinctive of the goods/services as evidenced by the ownership on the Principal Register for the same mark for sufficiently similar goods/services of active U.S. Registration No(s). 3792486 |
| Goods and Services | Individual retirement account services |
| Goods and Services | Application service provider featuring application programming interface (API) software for the management of individual retirement accounts |
| International Class | 036 - Insurance; financial affairs; monetary affairs; real estate affairs. |
| US Class Codes | 100, 101, 102 |
| Class Status Code | 6 - Active |
| Class Status Date | Friday, January 17, 2025 |
| Primary Code | 036 |
| First Use Anywhere Date | Saturday, September 29, 2012 |
| First Use In Commerce Date | Saturday, September 29, 2012 |
| International Class | 042 - Scientific and technological services and research and design relating thereto; industrial analysis and research services; design and development of computer hardware and software. |
| US Class Codes | 100, 101 |
| Class Status Code | 6 - Active |
| Class Status Date | Friday, January 17, 2025 |
| Primary Code | 042 |
| First Use Anywhere Date | Saturday, September 29, 2012 |
| First Use In Commerce Date | Saturday, September 29, 2012 |
| Party Name | Equity Trust Company |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 03 - Corporation |
| Address | Westlake, OH 44145 |
| Event Date | Event Description |
| Saturday, January 18, 2025 | NEW APPLICATION ENTERED |
| Saturday, August 23, 2025 | ASSIGNED TO EXAMINER |
| Saturday, August 30, 2025 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
| Friday, August 22, 2025 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Saturday, August 30, 2025 | NON-FINAL ACTION E-MAILED |
| Tuesday, September 2, 2025 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Tuesday, September 2, 2025 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Tuesday, September 2, 2025 | TEAS REQUEST TO DIVIDE RECEIVED |
| Wednesday, September 3, 2025 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Saturday, August 30, 2025 | NON-FINAL ACTION WRITTEN |