| Serial Number | 87771815 |
| Word Mark | MY BLU |
| Filing Date | Friday, January 26, 2018 |
| Status | 702 - SECTION 8 & 15 - ACCEPTED AND ACKNOWLEDGED |
| Status Date | Thursday, December 4, 2025 |
| Registration Number | 5683569 |
| Registration Date | Tuesday, February 26, 2019 |
| Mark Drawing | 3 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s) |
| Published for Opposition Date | Tuesday, December 11, 2018 |
| Indication of Colors claimed | Color is not claimed as a feature of the mark. |
| Pseudo Mark | MY BLUE |
| Goods and Services | [ Batteries and electric accumulators for electric and electronic cigarettes; ] battery chargers for use with electronic and electric cigarettes; USB chargers for electric and electronic cigarettes; [ car chargers for electric and electronic cigarettes; ] electronic devices and appliances for charging and carrying electronic and electric cigarettes |
| Description of Mark | The mark consists of the words "MY BLU" with an inverted triangle above the letter "L" in "BLU". |
| Goods and Services | Electric and electronic cigarettes; liquid nicotine solutions for electric and electronic cigarettes; chemical flavourings in liquid form used to refill electric and electronic cigarette cartridges; electric and electronic cigarettes containing tobacco substitutes; vaporising devices for [ tobacco , tobacco products and ] tobacco substitutes, namely, oral vaporizers for smoking purposes [ , vaporizing chambers being structural components of electronic and/or electric cigarettes, and smokeless cigarette vaporizer pipes; smoker's articles for electric and electronic cigarettes, namely, cases for electronic cigarettes and electronic cigarette accessories and boxes for electronic cigarettes and electronic cigarette accessories ] ; [ components for electric and electronic cigarettes, namely, atomisers for tobacco substitutes, cartomisers for tobacco substitutes, clearomisers for tobacco substitutes; electric coils sold as a component of electric and electronic cigarettes and electronic smoking devices; electric and electronic cigarette refill cartridges sold empty; cases and pouches adapted for carrying electric and electronic cigarettes and accessories for electric and electronic cigarettes; ] smokers' mouth pieces for electric and electronic cigarettes; [ tobacco, whether manufactured or unmanufactured; cigarettes; cigars; tobacco products, namely, smoking tobacco, hand-rolling tobacco, chewing tobacco; ] tobacco substitutes, none being for medicinal or curative purposes [ ; matches and smokers' articles, namely, lighters, cigarette cases, tobacco pouches, tobacco tins, cigarette papers, cigarette paper tubes, cigarette filters ] |
| International Class | 009 - Scientific, nautical, surveying, photographic, cinematographic, optical, weighing, measuring, signalling, checking (supervision), life-saving and teaching apparatus and instruments; apparatus and instruments for conducting, switching, transforming, accumulating, regulating or controlling electricity; apparatus for recording, transmission or reproduction of sound or images; magnetic data carriers, recording discs; automatic vending machines and mechanisms for coin operated apparatus; cash registers, calculating machines, data processing equipment and computers; fire extinguishing apparatus. |
| US Class Codes | 021, 023, 026, 036, 038 |
| Class Status Code | 6 - Active |
| Class Status Date | Wednesday, February 7, 2018 |
| Primary Code | 009 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
| International Class | 034 - Tobacco; smokers' articles; matches. |
| US Class Codes | 002, 008, 009, 017 |
| Class Status Code | 6 - Active |
| Class Status Date | Wednesday, February 7, 2018 |
| Primary Code | 034 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
| Party Name | FONTEM VENTURES B.V. |
| Party Type | 31 - New Owner After Registration |
| Legal Entity Type | 26 - NOT AVAILABLE |
| Address | AMSTERDAM 1043 NT NL |
| Party Name | Fontem Holdings 4, B.V. |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 99 - Other |
| Address | Amsterdam 103HN NL |
| Party Name | Fontem Holdings 4, B.V. |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 99 - Other |
| Address | Amsterdam 103HN NL |
| Party Name | Fontem Holdings 4, B.V. |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 99 - Other |
| Address | Amsterdam 103HN NL |
| Event Date | Event Description |
| Tuesday, January 30, 2018 | NEW APPLICATION ENTERED |
| Wednesday, February 7, 2018 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Thursday, February 8, 2018 | NOTICE OF DESIGN SEARCH CODE E-MAILED |
| Wednesday, May 9, 2018 | ASSIGNED TO EXAMINER |
| Wednesday, May 9, 2018 | NON-FINAL ACTION WRITTEN |
| Wednesday, May 9, 2018 | NON-FINAL ACTION E-MAILED |
| Wednesday, May 9, 2018 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
| Monday, August 13, 2018 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Wednesday, August 29, 2018 | ASSIGNED TO LIE |
| Friday, August 31, 2018 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Friday, August 31, 2018 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Wednesday, September 19, 2018 | FINAL REFUSAL WRITTEN |
| Wednesday, September 19, 2018 | FINAL REFUSAL E-MAILED |
| Wednesday, September 19, 2018 | NOTIFICATION OF FINAL REFUSAL EMAILED |
| Wednesday, October 24, 2018 | TEAS REQUEST FOR RECONSIDERATION RECEIVED |
| Monday, November 5, 2018 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Monday, November 5, 2018 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Tuesday, November 6, 2018 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Wednesday, November 21, 2018 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Tuesday, December 11, 2018 | PUBLISHED FOR OPPOSITION |
| Tuesday, December 11, 2018 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Tuesday, February 26, 2019 | REGISTERED-PRINCIPAL REGISTER |
| Wednesday, June 28, 2023 | AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP |
| Monday, February 26, 2024 | COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED |
| Tuesday, August 26, 2025 | TEAS SECTION 8 & 15 RECEIVED |
| Thursday, December 4, 2025 | CASE ASSIGNED TO POST REGISTRATION PARALEGAL |
| Thursday, December 4, 2025 | REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK. |
| Thursday, December 4, 2025 | NOTICE OF ACCEPTANCE OF SEC. 8 & 15 - E-MAILED |