MTV THE HOOK UP Trademark

Trademark Overview


On Wednesday, May 15, 2013, a trademark application was filed for MTV THE HOOK UP with the United States Patent and Trademark Office. The USPTO has given the MTV THE HOOK UP trademark a serial number of 85932559. The federal status of this trademark filing is REGISTERED AND RENEWED as of Thursday, October 2, 2025. This trademark is owned by VIACOM INTERNATIONAL INC.. The MTV THE HOOK UP trademark is filed in the Education & Entertainment Services category with the following description:

ENTERTAINMENT SERVICES IN THE NATURE OF CONTINUING PROGRAM SERIES, FEATURING LIVE ACTION, COMEDY AND DRAMA PROVIDED THROUGH CABLE TELEVISION, [ BROADCAST TELEVISION, ] INTERNET, VIDEO-ON-DEMAND, AND THROUGH OTHER FORMS OF TRANSMISSION MEDIA; PROVIDING ONLINE INFORMATION IN THE FIELD OF ENTERTAINMENT CONCERNING TELEVISION PROGRAMS
mtv the hook up

General Information


Serial Number85932559
Word MarkMTV THE HOOK UP
Filing DateWednesday, May 15, 2013
Status800 - REGISTERED AND RENEWED
Status DateThursday, October 2, 2025
Registration Number4756476
Registration DateTuesday, June 16, 2015
Mark Drawing4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form
Published for Opposition DateTuesday, October 8, 2013

Trademark Statements


Goods and ServicesENTERTAINMENT SERVICES IN THE NATURE OF CONTINUING PROGRAM SERIES, FEATURING LIVE ACTION, COMEDY AND DRAMA PROVIDED THROUGH CABLE TELEVISION, [ BROADCAST TELEVISION, ] INTERNET, VIDEO-ON-DEMAND, AND THROUGH OTHER FORMS OF TRANSMISSION MEDIA; PROVIDING ONLINE INFORMATION IN THE FIELD OF ENTERTAINMENT CONCERNING TELEVISION PROGRAMS

Classification Information


International Class041 - Education; providing of training; entertainment; sporting and cultural activities.
US Class Codes100, 101, 107
Class Status Code6 - Active
Class Status DateThursday, May 23, 2013
Primary Code041
First Use Anywhere DateMonday, October 14, 2013
First Use In Commerce DateMonday, October 14, 2013

Trademark Owner History


Party NameVIACOM INTERNATIONAL INC.
Party Type30 - Original Registrant
Legal Entity Type03 - Corporation
AddressNew York, NY 10036

Party NameVIACOM INTERNATIONAL INC.
Party Type20 - Owner at Publication
Legal Entity Type03 - Corporation
AddressNew York, NY 10036

Party NameVIACOM INTERNATIONAL INC.
Party Type10 - Original Applicant
Legal Entity Type03 - Corporation
AddressNew York, NY 10036

Trademark Events


Event DateEvent Description
Wednesday, September 4, 2013ASSIGNED TO LIE
Saturday, May 18, 2013NEW APPLICATION ENTERED
Thursday, May 23, 2013NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Monday, August 19, 2013ASSIGNED TO EXAMINER
Wednesday, August 21, 2013EXAMINERS AMENDMENT -WRITTEN
Wednesday, August 21, 2013EXAMINERS AMENDMENT E-MAILED
Wednesday, August 21, 2013NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED
Wednesday, August 21, 2013EXAMINER'S AMENDMENT ENTERED
Saturday, August 24, 2013APPROVED FOR PUB - PRINCIPAL REGISTER
Wednesday, September 4, 2013LAW OFFICE PUBLICATION REVIEW COMPLETED
Tuesday, October 8, 2013PUBLISHED FOR OPPOSITION
Tuesday, December 3, 2013NOA E-MAILED - SOU REQUIRED FROM APPLICANT
Friday, May 30, 2014SOU TEAS EXTENSION RECEIVED
Friday, May 30, 2014SOU EXTENSION 1 FILED
Friday, May 30, 2014SOU EXTENSION 1 GRANTED
Wednesday, December 3, 2014SOU EXTENSION 2 FILED
Wednesday, September 18, 2013NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
Tuesday, October 8, 2013OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Tuesday, June 3, 2014NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
Friday, December 5, 2014TEAS STATEMENT OF USE RECEIVED
Friday, December 5, 2014USE AMENDMENT FILED
Friday, December 5, 2014PETITION TO REVIVE-GRANTED
Friday, December 5, 2014SOU EXTENSION RECEIVED WITH TEAS PETITION
Wednesday, January 14, 2015SOU EXTENSION 2 GRANTED
Wednesday, January 14, 2015STATEMENT OF USE PROCESSING COMPLETE
Thursday, January 15, 2015NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
Friday, December 5, 2014TEAS PETITION TO REVIVE RECEIVED
Friday, December 5, 2014NOTICE OF REVIVAL - E-MAILED
Tuesday, January 13, 2015CASE ASSIGNED TO INTENT TO USE PARALEGAL
Tuesday, April 21, 2015TEAS RESPONSE TO OFFICE ACTION RECEIVED
Tuesday, April 21, 2015CORRESPONDENCE RECEIVED IN LAW OFFICE
Wednesday, April 22, 2015TEAS/EMAIL CORRESPONDENCE ENTERED
Tuesday, May 12, 2015NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED
Tuesday, June 16, 2020COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED
Monday, February 2, 2015SU - NON-FINAL ACTION - WRITTEN
Monday, February 2, 2015NON-FINAL ACTION E-MAILED
Monday, February 2, 2015NOTIFICATION OF NON-FINAL ACTION E-MAILED
Monday, May 11, 2015ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED
Tuesday, June 16, 2015REGISTERED-PRINCIPAL REGISTER
Friday, September 24, 2021CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Saturday, September 25, 2021REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK.
Saturday, September 25, 2021NOTICE OF ACCEPTANCE OF SEC. 8 & 15 - E-MAILED
Sunday, June 16, 2024COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED
Monday, June 9, 2025TEAS SECTION 8 & 9 RECEIVED
Thursday, October 2, 2025CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Thursday, October 2, 2025REGISTERED AND RENEWED (FIRST RENEWAL - 10 YRS)
Thursday, October 2, 2025REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED
Thursday, October 2, 2025NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED
Friday, June 11, 2021TEAS SECTION 8 & 15 RECEIVED