| Serial Number | 73220867 |
| Word Mark | MRS. GOOCH'S |
| Filing Date | Monday, June 25, 1979 |
| Status | 800 - REGISTERED AND RENEWED |
| Status Date | Sunday, October 31, 2021 |
| Registration Number | 1170664 |
| Registration Date | Tuesday, September 22, 1981 |
| Mark Drawing | 1000 - Typeset: Word(s) / letter(s) / number(s) |
| Published for Opposition Date | Tuesday, June 30, 1981 |
| Goods and Services | Retail Natural Food Store Services, Retail Grocery Supermarket Services, [ and Retail Gift Shop Services ] |
| Name/Portrait Description and/or Consent Statement | "Mrs. Gooch" is a living individual whose consent is of record. |
| Pseudo Mark | MRS. GOOCHS |
| International Class | 042 - Scientific and technological services and research and design relating thereto; industrial analysis and research services; design and development of computer hardware and software. |
| US Class Codes | 100, 101 |
| Class Status Code | 6 - Active |
| Class Status Date | Tuesday, September 22, 1981 |
| Primary Code | 042 |
| First Use Anywhere Date | Tuesday, November 30, 1976 |
| First Use In Commerce Date | Tuesday, November 30, 1976 |
| Party Name | AMAZON TECHNOLOGIES, INC. |
| Party Type | 44 - New Owner After Registration |
| Legal Entity Type | 03 - Corporation |
| Address | SEATTLE, WA 98109 |
| Party Name | Whole Foods Market IP, L.P. |
| Party Type | 43 - New Owner After Registration |
| Legal Entity Type | 13 - Limited Partnership |
| Address | Austin, TX 78703 |
| Party Name | WHOLE FOODS MARKET IP, INC. |
| Party Type | 42 - New Owner After Registration |
| Legal Entity Type | 03 - Corporation |
| Address | Austin, TX 78703 |
| Party Name | MRS. GOOCH'S NATURLA FOOD RANCH MARKETS, INC. |
| Party Type | 40 - New Owner After Registration |
| Legal Entity Type | 03 - Corporation |
| Address | WEST LOS ANGELES, CA 90066 |
| Party Name | Mrs. Gooch's Natural Food Store |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 03 - Corporation |
| Address | West Los Angeles, CA 90066 |
| Party Name | Mrs. Gooch's Natural Food Store |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 03 - Corporation |
| Address | West Los Angeles, CA 90066 |
| Party Name | Mrs. Gooch's Natural Food Store |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 03 - Corporation |
| Address | West Los Angeles, CA 90066 |
| Event Date | Event Description |
| Friday, November 12, 2021 | TEAS CHANGE OF CORRESPONDENCE RECEIVED |
| Friday, November 12, 2021 | ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED |
| Friday, November 12, 2021 | TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED |
| Sunday, October 31, 2021 | NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED |
| Sunday, October 31, 2021 | REGISTERED AND RENEWED (THIRD RENEWAL - 10 YRS) |
| Sunday, October 31, 2021 | REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED |
| Sunday, October 31, 2021 | CASE ASSIGNED TO POST REGISTRATION PARALEGAL |
| Thursday, June 17, 2021 | TEAS SECTION 8 & 9 RECEIVED |
| Tuesday, September 22, 2020 | COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED |
| Wednesday, October 23, 2019 | AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP |
| Monday, June 24, 2019 | TEAS CHANGE OF CORRESPONDENCE RECEIVED |
| Tuesday, September 27, 2011 | REGISTERED AND RENEWED (SECOND RENEWAL - 10 YRS) |
| Tuesday, September 27, 2011 | REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED |
| Tuesday, September 27, 2011 | CASE ASSIGNED TO POST REGISTRATION PARALEGAL |
| Friday, September 2, 2011 | TEAS SECTION 8 & 9 RECEIVED |
| Friday, September 24, 2010 | TEAS CHANGE OF CORRESPONDENCE RECEIVED |
| Monday, March 10, 2008 | CASE FILE IN TICRS |
| Tuesday, June 6, 2006 | TEAS CHANGE OF CORRESPONDENCE RECEIVED |
| Tuesday, May 31, 2005 | TEAS CHANGE OF OWNER ADDRESS RECEIVED |
| Sunday, April 25, 2004 | TEAS CHANGE OF CORRESPONDENCE RECEIVED |
| Thursday, August 15, 2002 | TEAS CHANGE OF CORRESPONDENCE RECEIVED |
| Tuesday, December 4, 2001 | REGISTERED AND RENEWED (FIRST RENEWAL - 10 YRS) |
| Tuesday, December 4, 2001 | REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED |
| Wednesday, September 19, 2001 | REGISTERED - COMBINED SECTION 8 (10-YR) & SEC. 9 FILED |
| Monday, July 27, 1987 | REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK. |
| Monday, June 15, 1987 | POST REGISTRATION ACTION MAILED - SEC. 8 & 15 |
| Monday, January 5, 1987 | REGISTERED - SEC. 8 (6-YR) & SEC. 15 FILED |
| Tuesday, September 22, 1981 | REGISTERED-PRINCIPAL REGISTER |
| Tuesday, June 30, 1981 | PUBLISHED FOR OPPOSITION |