MOUNTAIN DEW EST. 1948 Trademark
Trademark Overview
On Friday, January 17, 2025, a trademark application was filed for MOUNTAIN DEW EST. 1948 with the United States Patent and Trademark Office. The USPTO has given the MOUNTAIN DEW EST. 1948 trademark a serial number of 99006546. The federal status of this trademark filing is NOTICE OF ALLOWANCE - ISSUED as of Tuesday, August 26, 2025. This trademark is owned by PepsiCo, Inc.. The MOUNTAIN DEW EST. 1948 trademark is filed in the Clothing & Apparel Products category with the following description:
Footwear; Hats; Loungewear; Mittens; Neckties; Pants; Scarves; Shirts; Sleepwear; Socks; Sweaters; Athletic pants; Baseball caps; Clothing jackets; Fleece jackets; Fleece tops; Head wear; Knitted caps; Sweat pants; Sweat shirts; T-shirts; Tank tops; Winter gloves
General Information
| Serial Number | 99006546 |
| Word Mark | MOUNTAIN DEW EST. 1948 |
| Filing Date | Friday, January 17, 2025 |
| Status | 688 - NOTICE OF ALLOWANCE - ISSUED |
| Status Date | Tuesday, August 26, 2025 |
| Registration Number | 0000000 |
| Registration Date | NOT AVAILABLE |
| Mark Drawing | 5 - Drawing with word(s) / letter(s) / number(s) in Stylized form |
| Published for Opposition Date | Tuesday, July 1, 2025 |
Trademark Statements
| Description of Mark | The mark consists of the words "MOUNTAIN DEW EST. 1948" in stylized text on a white background. "MOUNTAIN" appears in green and "DEW EST. 1948" appears in red. All text is surrounded by a yellow and black outline. The white appearing outside of the outline is not claimed as a feature of the mark. |
| Pseudo Mark | MOUNTAIN DEW EST ONE THOUSAND NINE HUNDRED FORTY EIGHT |
| Pseudo Mark | MOUNTAIN DEW EST ONE NINE FOUR EIGHT |
| Pseudo Mark | MOUNTAIN DEW EST NINETEEN FORTY EIGHT |
| Goods and Services | Footwear; Hats; Loungewear; Mittens; Neckties; Pants; Scarves; Shirts; Sleepwear; Socks; Sweaters; Athletic pants; Baseball caps; Clothing jackets; Fleece jackets; Fleece tops; Head wear; Knitted caps; Sweat pants; Sweat shirts; T-shirts; Tank tops; Winter gloves |
| Indication of Colors claimed | The color(s) green, red, yellow, black and white is/are claimed as a feature of the mark. |
| NOT AVAILABLE | "EST. 1948" |
Classification Information
| International Class | 025 - Clothing, footwear, headgear. |
| US Class Codes | 022, 039 |
| Class Status Code | 6 - Active |
| Class Status Date | Friday, January 17, 2025 |
| Primary Code | 025 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
Trademark Owner History
| Party Name | PepsiCo, Inc. |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 03 - Corporation |
| Address | Purchase, NY 10577 |
| Party Name | PepsiCo, Inc. |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 03 - Corporation |
| Address | Purchase, NY 10577 |
Trademark Events
| Event Date | Event Description |
| Monday, May 19, 2025 | ASSIGNED TO EXAMINER |
| Friday, January 17, 2025 | NEW APPLICATION ENTERED |
| Wednesday, May 14, 2025 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Thursday, May 29, 2025 | EXAMINERS AMENDMENT -WRITTEN |
| Thursday, May 29, 2025 | EXAMINER'S AMENDMENT ENTERED |
| Thursday, May 29, 2025 | EXAMINERS AMENDMENT E-MAILED |
| Thursday, May 29, 2025 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Thursday, May 29, 2025 | NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED |
| Wednesday, June 25, 2025 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Tuesday, July 1, 2025 | PUBLISHED FOR OPPOSITION |
| Tuesday, July 1, 2025 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Tuesday, August 26, 2025 | NOA E-MAILED - SOU REQUIRED FROM APPLICANT |
