
| Serial Number | 77633772 | 
| Word Mark | MORE4LIFE | 
| Filing Date | Tuesday, December 16, 2008 | 
| Status | 710 - CANCELLED - SECTION 8 | 
| Status Date | Friday, July 1, 2016 | 
| Registration Number | 3716729 | 
| Registration Date | Tuesday, November 24, 2009 | 
| Mark Drawing | 4000 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form | 
| Published for Opposition Date | Tuesday, April 14, 2009 | 
| Goods and Services | Online retail store services and online ordering services in the field of general consumer merchandise; mail order catalog services in the field of general consumer merchandise | 
| Pseudo Mark | MORE FOUR LIFE; MORE FOR LIFE | 
| International Class | 035 - Advertising; business management; business administration; office functions. | 
| US Class Codes | 100, 101, 102 | 
| Class Status Code | 2 - Sec. 8 - Entire Registration | 
| Class Status Date | Friday, July 1, 2016 | 
| Primary Code | 035 | 
| First Use Anywhere Date | Tuesday, March 31, 2009 | 
| First Use In Commerce Date | Tuesday, March 31, 2009 | 
| Party Name | BLST HOLDING COMPANY LLC | 
| Party Type | 32 - New Owner After Registration | 
| Legal Entity Type | 16 - Limited Liability Company | 
| Address | EDEN PRAIRIE, MN 55347 | 
| Party Name | BLUESTEM BRANDS, INC. | 
| Party Type | 31 - New Owner After Registration | 
| Legal Entity Type | 03 - Corporation | 
| Address | EDEN PRAIRIE, MN 55344 | 
| Party Name | Fingerhut Direct Marketing, Inc. | 
| Party Type | 30 - Original Registrant | 
| Legal Entity Type | 03 - Corporation | 
| Address | Eden Prairie, MN 55344 | 
| Party Name | Fingerhut Direct Marketing, Inc. | 
| Party Type | 20 - Owner at Publication | 
| Legal Entity Type | 03 - Corporation | 
| Address | Eden Prairie, MN 55344 | 
| Party Name | Fingerhut Direct Marketing, Inc. | 
| Party Type | 10 - Original Applicant | 
| Legal Entity Type | 03 - Corporation | 
| Address | Eden Prairie, MN 55344 | 
| Event Date | Event Description | 
| Thursday, September 24, 2020 | AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP | 
| Wednesday, March 4, 2020 | ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY | 
| Wednesday, February 12, 2020 | ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY | 
| Friday, July 1, 2016 | CANCELLED SEC. 8 (6-YR) | 
| Wednesday, July 22, 2015 | ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY | 
| Wednesday, November 19, 2014 | ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY | 
| Wednesday, November 12, 2014 | ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY | 
| Wednesday, December 18, 2013 | ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY | 
| Wednesday, March 3, 2010 | AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP | 
| Tuesday, November 24, 2009 | REGISTERED-PRINCIPAL REGISTER | 
| Tuesday, October 20, 2009 | LAW OFFICE REGISTRATION REVIEW COMPLETED | 
| Tuesday, October 20, 2009 | ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED | 
| Tuesday, September 8, 2009 | STATEMENT OF USE PROCESSING COMPLETE | 
| Friday, August 7, 2009 | USE AMENDMENT FILED | 
| Friday, September 4, 2009 | CASE ASSIGNED TO INTENT TO USE PARALEGAL | 
| Friday, August 7, 2009 | TEAS STATEMENT OF USE RECEIVED | 
| Tuesday, July 7, 2009 | NOA MAILED - SOU REQUIRED FROM APPLICANT | 
| Tuesday, April 14, 2009 | PUBLISHED FOR OPPOSITION | 
| Wednesday, March 25, 2009 | NOTICE OF PUBLICATION | 
| Thursday, March 12, 2009 | LAW OFFICE PUBLICATION REVIEW COMPLETED | 
| Thursday, March 12, 2009 | ASSIGNED TO LIE | 
| Thursday, March 12, 2009 | APPROVED FOR PUB - PRINCIPAL REGISTER | 
| Thursday, March 12, 2009 | ASSIGNED TO EXAMINER | 
| Saturday, December 20, 2008 | NOTICE OF PSEUDO MARK MAILED | 
| Friday, December 19, 2008 | NEW APPLICATION ENTERED IN TRAM |