MORE THAN TACK, IT'S A LIFESTYLE Trademark

Trademark Overview


On Tuesday, March 12, 2024, a trademark application was filed for MORE THAN TACK, IT'S A LIFESTYLE with the United States Patent and Trademark Office. The USPTO has given the MORE THAN TACK, IT'S A LIFESTYLE trademark a serial number of 98446476. The federal status of this trademark filing is REGISTERED as of Tuesday, February 4, 2025. This trademark is owned by Alorian Saddlery, LLC. The MORE THAN TACK, IT'S A LIFESTYLE trademark is filed in the Advertising, Business and Retail Services category with the following description:

On-line retail store services featuring a wide variety of goods for use in the equestrian field, namely, riding apparel for adults and children, footwear, spurs and spur straps, horse tack, horse care equipment, supplies and accessories, blankets, travel accessories.
more than tack, it's a lifestyle

General Information


Serial Number98446476
Word MarkMORE THAN TACK, IT'S A LIFESTYLE
Filing DateTuesday, March 12, 2024
Status700 - REGISTERED
Status DateTuesday, February 4, 2025
Registration Number7676537
Registration DateTuesday, February 4, 2025
Mark Drawing4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form
Published for Opposition DateTuesday, December 17, 2024

Trademark Statements


Pseudo MarkMORE THAN TACK IT IS A LIFESTYLE
Goods and ServicesOn-line retail store services featuring a wide variety of goods for use in the equestrian field, namely, riding apparel for adults and children, footwear, spurs and spur straps, horse tack, horse care equipment, supplies and accessories, blankets, travel accessories.

Classification Information


International Class035 - Advertising; business management; business administration; office functions.
US Class Codes100, 101, 102
Class Status Code6 - Active
Class Status DateTuesday, March 12, 2024
Primary Code035
First Use Anywhere DateSaturday, May 20, 2023
First Use In Commerce DateSaturday, May 20, 2023

Trademark Owner History


Party NameAlorian Saddlery, LLC
Party Type30 - Original Registrant
Legal Entity Type16 - Limited Liability Company
AddressParamus, NJ 07652

Party NameAlorian Saddlery, LLC
Party Type20 - Owner at Publication
Legal Entity Type16 - Limited Liability Company
AddressParamus, NJ 07652

Party NameAlorian Saddlery, LLC
Party Type10 - Original Applicant
Legal Entity Type16 - Limited Liability Company
AddressParamus, NJ 07652

Trademark Events


Event DateEvent Description
Wednesday, March 13, 2024NEW APPLICATION ENTERED
Sunday, August 4, 2024NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Tuesday, September 24, 2024ASSIGNED TO EXAMINER
Friday, September 27, 2024NON-FINAL ACTION WRITTEN
Friday, September 27, 2024NOTIFICATION OF NON-FINAL ACTION E-MAILED
Tuesday, November 19, 2024TEAS/EMAIL CORRESPONDENCE ENTERED
Tuesday, November 19, 2024CORRESPONDENCE RECEIVED IN LAW OFFICE
Tuesday, November 19, 2024TEAS RESPONSE TO OFFICE ACTION RECEIVED
Saturday, November 23, 2024APPROVED FOR PUB - PRINCIPAL REGISTER
Wednesday, December 11, 2024NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
Tuesday, December 17, 2024PUBLISHED FOR OPPOSITION
Tuesday, December 17, 2024OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Tuesday, February 4, 2025REGISTERED-PRINCIPAL REGISTER
Tuesday, February 4, 2025NOTICE OF REGISTRATION CONFIRMATION EMAILED
Friday, September 27, 2024NON-FINAL ACTION E-MAILED