MORAL FOCUS Trademark

Trademark Overview


On Wednesday, March 11, 2026, a trademark application was filed for MORAL FOCUS with the United States Patent and Trademark Office. The USPTO has given the MORAL FOCUS trademark a serial number of 99694937. The federal status of this trademark filing is PUBLICATION/ISSUE REVIEW COMPLETE as of Wednesday, July 8, 2026. This trademark is owned by National Heritage Academies, Inc.. The MORAL FOCUS trademark is filed in the Computer & Software Products & Electrical & Scientific Products, Paper & Printed Material Products, and Education & Entertainment Services categories with the following description:

Printed story books; Printed educational materials in the field of character building and moral values that help children interact with friends, families, and communities with respect and care; Printed instructional, educational, and teaching materials in the field of character building to help students discern between right and wrong; Printed children's interactive educational books; Printed publications, namely, brochures, booklets, and teaching materials in the field of moral values that help children interact with friends, families, and communities with respect and care; Printed publications, namely, worksheets, hand-outs, flash cards, teacher guides, educational booklets, brochures, manuals, curriculum materials, trading cards, stickers, children’s books, workbooks, testing materials, teacher aids in the nature of worksheets, flash cards, motivational posters, unit plans, educational games, clock faces and dials, rubrics, checklists, graphic organizers, and charts used for reinf...

Educational services, namely, conducting classes and tutoring in the field of moral values that help children interact with friends, families, and communities with respect and care; Education services in the nature of early childhood instruction; Providing information relating to education services for children; Educational and entertainment services for children, namely, providing interactive play areas, instructional classes in the field of moral values that help children interact with friends, families, and communities with respect and care and social gatherings for children; Education services, namely, providing kindergarten through 12th grade (K-12) classroom instruction; Providing educational assessment services; Educational services in the nature of charter schools; Educational services, namely, conducting programs in the field of moral values and character building to help students discern between right and wrong

Downloadable printable educational materials in the field of moral values and character building to help students discern between right and wrong; Downloadable educational materials, namely, printable worksheets, hand-outs, flash cards, teacher guides, educational booklets, brochures, manuals, curriculum materials, trading cards, stickers, children’s books, workbooks, testing materials, teacher aids in the nature of worksheets, flash cards, motivational posters, unit plans, educational games, clock faces and dials, rubrics, checklists, graphic organizers, and charts used for reinforcing learning through hands-on activities and visual organization across various subjects including mathematics, reading and literacy, and science, educational learning cards, flash cards, activity cards, activity books, story books, puzzle books, printed puzzles, posters, and standard-aligned teaching materials all in the field of character building and moral values that help children interact with friend...
moral focus

General Information


Serial Number99694937
Word MarkMORAL FOCUS
Filing DateWednesday, March 11, 2026
Status681 - PUBLICATION/ISSUE REVIEW COMPLETE
Status DateWednesday, July 8, 2026
Registration Number0000000
Registration DateNOT AVAILABLE
Mark Drawing4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form
Published for Opposition DateTuesday, July 28, 2026

Trademark Statements


NOT AVAILABLE"MORAL"
Goods and ServicesPrinted story books; Printed educational materials in the field of character building and moral values that help children interact with friends, families, and communities with respect and care; Printed instructional, educational, and teaching materials in the field of character building to help students discern between right and wrong; Printed children's interactive educational books; Printed publications, namely, brochures, booklets, and teaching materials in the field of moral values that help children interact with friends, families, and communities with respect and care; Printed publications, namely, worksheets, hand-outs, flash cards, teacher guides, educational booklets, brochures, manuals, curriculum materials, trading cards, stickers, children’s books, workbooks, testing materials, teacher aids in the nature of worksheets, flash cards, motivational posters, unit plans, educational games, clock faces and dials, rubrics, checklists, graphic organizers, and charts used for reinforcing learning through hands-on activities and visual organization across various subjects including mathematics, reading and literacy, and science, educational learning cards, flash cards, activity cards, activity books, story books, puzzle books, printed puzzles, posters, and standard-aligned teaching materials all in the field of character building and moral values that help children interact with friends, families, and communities with respect and care
Goods and ServicesEducational services, namely, conducting classes and tutoring in the field of moral values that help children interact with friends, families, and communities with respect and care; Education services in the nature of early childhood instruction; Providing information relating to education services for children; Educational and entertainment services for children, namely, providing interactive play areas, instructional classes in the field of moral values that help children interact with friends, families, and communities with respect and care and social gatherings for children; Education services, namely, providing kindergarten through 12th grade (K-12) classroom instruction; Providing educational assessment services; Educational services in the nature of charter schools; Educational services, namely, conducting programs in the field of moral values and character building to help students discern between right and wrong
Goods and ServicesDownloadable printable educational materials in the field of moral values and character building to help students discern between right and wrong; Downloadable educational materials, namely, printable worksheets, hand-outs, flash cards, teacher guides, educational booklets, brochures, manuals, curriculum materials, trading cards, stickers, children’s books, workbooks, testing materials, teacher aids in the nature of worksheets, flash cards, motivational posters, unit plans, educational games, clock faces and dials, rubrics, checklists, graphic organizers, and charts used for reinforcing learning through hands-on activities and visual organization across various subjects including mathematics, reading and literacy, and science, educational learning cards, flash cards, activity cards, activity books, story books, puzzle books, printed puzzles, posters, and standard-aligned teaching materials all in the field of character building and moral values that help children interact with friends, families, and communities with respect and care

Classification Information


International Class009 - Scientific, nautical, surveying, photographic, cinematographic, optical, weighing, measuring, signalling, checking (supervision), life-saving and teaching apparatus and instruments; apparatus and instruments for conducting, switching, transforming, accumulating, regulating or controlling electricity; apparatus for recording, transmission or reproduction of sound or images; magnetic data carriers, recording discs; automatic vending machines and mechanisms for coin operated apparatus; cash registers, calculating machines, data processing equipment and computers; fire extinguishing apparatus.
US Class Codes021, 023, 026, 036, 038
Class Status Code6 - Active
Class Status DateWednesday, March 11, 2026
Primary Code009
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

International Class016 - Paper, cardboard and goods made from these materials, not included in other classes; printed matter; bookbinding material; photographs; stationery; adhesives for stationery or household purposes; artists' materials; paint brushes; typewriters and office requisites (except furniture); instructional and teaching material (except apparatus); plastic materials for packaging (not included in other classes); printers' type; printing blocks.
US Class Codes002, 005, 022, 023, 029, 037, 038, 050
Class Status Code6 - Active
Class Status DateWednesday, March 11, 2026
Primary Code016
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

International Class041 - Education; providing of training; entertainment; sporting and cultural activities.
US Class Codes100, 101, 107
Class Status Code6 - Active
Class Status DateWednesday, March 11, 2026
Primary Code041
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

Trademark Owner History


Party NameNational Heritage Academies, Inc.
Party Type10 - Original Applicant
Legal Entity Type03 - Corporation
AddressGrand Rapids, MI 49512
US

Trademark Events


Event DateEvent Description
Wednesday, March 11, 2026NEW APPLICATION ENTERED
Wednesday, March 11, 2026NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Wednesday, March 11, 2026APPLICATION FILING RECEIPT MAILED
Friday, June 19, 2026ASSIGNED TO EXAMINER
Monday, June 29, 2026EXAMINERS AMENDMENT -WRITTEN
Monday, June 29, 2026EXAMINERS AMENDMENT E-MAILED
Monday, June 29, 2026EXAMINER'S AMENDMENT ENTERED
Monday, June 29, 2026NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED
Monday, June 29, 2026APPROVED FOR PUB - PRINCIPAL REGISTER