Trademark Overview
On Saturday, March 14, 2026, a trademark application was filed for MONEY STORY INDEX with the United States Patent and Trademark Office. The USPTO has given the MONEY STORY INDEX trademark a serial number of 99702437. The federal status of this trademark filing is NEW APPLICATION - RECORD INITIALIZED NOT ASSIGNED TO EXAMINER as of Saturday, March 14, 2026. The MONEY STORY INDEX trademark is filed in the Paper & Printed Material Products and Education & Entertainment Services categories with the following description:
Educational services, namely, providing online and offline behavioral and psychometric assessments, tests, and evaluations in the field of personal finance, financial decision-making, and money behavior; development and administration of personality archetype assessments relating to financial behavior and investment decision-making using a multi-dimensional scoring system that classifies individuals into dominant and secondary financial behavioral archetypes; providing a financial personality index using proximity-based scoring to measure an individual's distance from an ideal investor profile on a behavioral compass model; providing longitudinal and temporal behavioral assessments for measuring short-term and long-term behavioral change, financial confidence fluctuations, and psychological turbulence risk in personal finance decision-making; providing behavioral stability and turbulence risk scoring based on an individual's proximity to their ideal investor profile over time; providin...
Printed books, workbooks, journals, and educational materials in the field of personal finance, behavioral finance, financial psychology, and money behavior; printed materials featuring multi-dimensional personality archetype frameworks, proximity-based behavioral scoring, and temporal financial behavior tracking for investment decision-making; printed guides and reference materials relating to psychometric assessment, behavioral archetype classification, and longitudinal behavioral tracking of financial behavior and investment tendencies.