MOJO NOT YOUR ORDINARY SNACK BAR Trademark

Trademark Overview


On Thursday, November 20, 2003, a trademark application was filed for MOJO NOT YOUR ORDINARY SNACK BAR with the United States Patent and Trademark Office. The USPTO has given the MOJO NOT YOUR ORDINARY SNACK BAR trademark a serial number of 78331023. The federal status of this trademark filing is CANCELLED - SECTION 8 as of Friday, October 5, 2012. This trademark is owned by Clif Bar Inc.. The MOJO NOT YOUR ORDINARY SNACK BAR trademark is filed in the Meat & Processed Food Products category with the following description:

ready-to-eat food bars containing soy, nuts, rice and fruit
mojo not your ordinary snack bar

General Information


Serial Number78331023
Word MarkMOJO NOT YOUR ORDINARY SNACK BAR
Filing DateThursday, November 20, 2003
Status710 - CANCELLED - SECTION 8
Status DateFriday, October 5, 2012
Registration Number2941779
Registration DateTuesday, April 19, 2005
Mark Drawing3000 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s)
Published for Opposition DateTuesday, January 25, 2005

Trademark Statements


Indication of Colors claimedColor is not claimed as a feature of the mark.
Description of MarkThe mark consists of the letters MOJO arranged vertically, surrounded by four circles, and having the words "Not Your Ordinary Snack Bar" appearing in the top portion of the uppermost circle.
Goods and Servicesready-to-eat food bars containing soy, nuts, rice and fruit

Classification Information


International Class029 - Meat, fish, poultry and game; meat extracts; preserved, frozen, dried and cooked fruits and vegetables; jellies, jams, compotes; eggs, milk and milk products; edible oils and fats.
US Class Codes046
Class Status Code2 - Sec. 8 - Entire Registration
Class Status DateFriday, October 5, 2012
Primary Code029
First Use Anywhere DateWednesday, March 31, 2004
First Use In Commerce DateWednesday, March 31, 2004

Trademark Owner History


Party NameCLIF BAR & COMPANY
Party Type33 - New Owner After Registration
Legal Entity Type03 - Corporation
AddressEmeryville, CA 94608

Party NameCLIF BAR & COMPANY
Party Type32 - New Owner After Registration
Legal Entity Type03 - Corporation
AddressBERKELEY, CA 94710

Party NameCLIF BAR & CO.
Party Type31 - New Owner After Registration
Legal Entity Type03 - Corporation
AddressBERKELEY, CA 94710

Party NameClif Bar Inc.
Party Type30 - Original Registrant
Legal Entity Type03 - Corporation
AddressBerkeley, CA 94710

Party NameClif Bar Inc.
Party Type20 - Owner at Publication
Legal Entity Type03 - Corporation
AddressBerkeley, CA 94710

Party NameClif Bar Inc.
Party Type10 - Original Applicant
Legal Entity Type03 - Corporation
AddressBerkeley, CA 94710

Trademark Events


Event DateEvent Description
Friday, October 5, 2012CANCELLED SEC. 8 (6-YR)
Monday, September 17, 2012APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
Monday, September 17, 2012TEAS CHANGE OF OWNER ADDRESS RECEIVED
Wednesday, October 14, 2009AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP
Wednesday, October 7, 2009AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP
Friday, March 21, 2008ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Friday, March 21, 2008TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Friday, August 10, 2007TEAS CHANGE OF CORRESPONDENCE RECEIVED
Wednesday, April 26, 2006AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP
Friday, February 3, 2006TEAS CHANGE OF CORRESPONDENCE RECEIVED
Friday, February 3, 2006TEAS CHANGE OF CORRESPONDENCE RECEIVED
Friday, February 3, 2006TEAS CHANGE OF CORRESPONDENCE RECEIVED
Friday, February 3, 2006TEAS CHANGE OF CORRESPONDENCE RECEIVED
Tuesday, April 19, 2005REGISTERED-PRINCIPAL REGISTER
Tuesday, January 25, 2005PUBLISHED FOR OPPOSITION
Wednesday, January 5, 2005NOTICE OF PUBLICATION
Monday, November 22, 2004LAW OFFICE PUBLICATION REVIEW COMPLETED
Monday, November 15, 2004ASSIGNED TO LIE
Tuesday, November 9, 2004APPROVED FOR PUB - PRINCIPAL REGISTER
Tuesday, November 9, 2004USE AMENDMENT ACCEPTED
Tuesday, November 9, 2004AMENDMENT TO USE PROCESSING COMPLETE
Tuesday, November 2, 2004USE AMENDMENT FILED
Thursday, November 4, 2004TEAS/EMAIL CORRESPONDENCE ENTERED
Tuesday, November 2, 2004CORRESPONDENCE RECEIVED IN LAW OFFICE
Tuesday, November 2, 2004TEAS RESPONSE TO OFFICE ACTION RECEIVED
Tuesday, November 2, 2004TEAS AMENDMENT OF USE RECEIVED
Sunday, June 13, 2004NON-FINAL ACTION E-MAILED
Sunday, June 13, 2004ASSIGNED TO EXAMINER
Friday, December 12, 2003NEW APPLICATION ENTERED IN TRAM