| Serial Number | 77708230 |
| Word Mark | MOBILEBEHAVIOR |
| Filing Date | Tuesday, April 7, 2009 |
| Status | 710 - CANCELLED - SECTION 8 |
| Status Date | Friday, September 15, 2017 |
| Registration Number | 3918256 |
| Registration Date | Tuesday, February 8, 2011 |
| Mark Drawing | 5000 - Drawing with word(s) / letter(s) / number(s) in Stylized form |
| Published for Opposition Date | NOT AVAILABLE |
| Indication of Colors claimed | The color(s) blue and gray is/are claimed as a feature of the mark. |
| Description of Mark | The mark consists of the wording "MOBILEBEHAVIOR", with the wording "MOBILE" in gray and the wording "BEHAVIOR" in blue. |
| Goods and Services | business consulting services in the field of marketing and advertising in mobile and wireless platforms; advertising and marketing services, namely, creating marketing communications for use in mobile and wireless platforms; market research, analysis and forecasting; advertising and marketing services, namely, media planning and purchase relating to marketing and advertising in mobile and wireless platforms |
| Pseudo Mark | MOBILE BEHAVIOR |
| International Class | 035 - Advertising; business management; business administration; office functions. |
| US Class Codes | 100, 101, 102 |
| Class Status Code | 2 - Sec. 8 - Entire Registration |
| Class Status Date | Friday, September 15, 2017 |
| Primary Code | 035 |
| First Use Anywhere Date | Thursday, October 30, 2008 |
| First Use In Commerce Date | Thursday, October 30, 2008 |
| Party Name | DDB WORLDWIDE COMMUNICATIONS GROUP INC. |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 03 - Corporation |
| Address | NEW YORK, NY 10022 |
| Party Name | DDB WORLDWIDE COMMUNICATIONS GROUP INC. |
| Party Type | 11 - New Owner Before Publication |
| Legal Entity Type | 03 - Corporation |
| Address | NEW YORK, NY 10022 |
| Party Name | MobileBehavior LLC |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | New York, NY 10017 |
| Event Date | Event Description |
| Friday, September 15, 2017 | CANCELLED SEC. 8 (6-YR) |
| Tuesday, February 8, 2011 | REGISTERED-SUPPLEMENTAL REGISTER |
| Thursday, January 6, 2011 | LAW OFFICE PUBLICATION REVIEW COMPLETED |
| Thursday, January 6, 2011 | APPROVED FOR REGISTRATION SUPPLEMENTAL REGISTER |
| Thursday, January 6, 2011 | NOTICE OF ACCEPTANCE OF AMENDMENT TO ALLEGE USE E-MAILED |
| Wednesday, January 5, 2011 | AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP |
| Wednesday, January 5, 2011 | USE AMENDMENT ACCEPTED |
| Tuesday, January 4, 2011 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Tuesday, January 4, 2011 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Tuesday, January 4, 2011 | TEAS REQUEST FOR RECONSIDERATION RECEIVED |
| Tuesday, January 4, 2011 | AMENDMENT TO USE PROCESSING COMPLETE |
| Tuesday, January 4, 2011 | USE AMENDMENT FILED |
| Monday, January 3, 2011 | TEAS AMENDMENT OF USE RECEIVED |
| Thursday, July 15, 2010 | NOTIFICATION OF FINAL REFUSAL EMAILED |
| Thursday, July 15, 2010 | FINAL REFUSAL E-MAILED |
| Thursday, July 15, 2010 | FINAL REFUSAL WRITTEN |
| Friday, July 2, 2010 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Friday, July 2, 2010 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Friday, July 2, 2010 | ASSIGNED TO LIE |
| Tuesday, June 15, 2010 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Wednesday, December 16, 2009 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
| Wednesday, December 16, 2009 | NON-FINAL ACTION E-MAILED |
| Wednesday, December 16, 2009 | NON-FINAL ACTION WRITTEN |
| Friday, December 11, 2009 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Friday, December 11, 2009 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Friday, December 11, 2009 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Wednesday, July 1, 2009 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
| Wednesday, July 1, 2009 | NON-FINAL ACTION E-MAILED |
| Wednesday, July 1, 2009 | NON-FINAL ACTION WRITTEN |
| Thursday, June 25, 2009 | ASSIGNED TO EXAMINER |
| Friday, April 10, 2009 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED IN TRAM |
| Friday, April 10, 2009 | NEW APPLICATION ENTERED IN TRAM |