| Serial Number | 90628541 |
| Word Mark | MOAT OUTCOMES |
| Filing Date | Wednesday, April 7, 2021 |
| Status | 700 - REGISTERED |
| Status Date | Tuesday, April 26, 2022 |
| Registration Number | 6710758 |
| Registration Date | Tuesday, April 26, 2022 |
| Mark Drawing | 4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form |
| Published for Opposition Date | Tuesday, February 8, 2022 |
| Goods and Services | Collection and analysis of quality metric data for a network of online advertisers for business purposes; advertising services, namely, evaluation of advertising effectiveness and return on investment (ROI) measurement through the use of analytic and statistic models for the understanding and predicting of advertisement effectiveness; advertising research by measuring advertisement effectiveness for others |
| Goods and Services | Software as a service (SaaS) services featuring online non-downloadable software for measuring viewability of digital advertising, providing marketing measurements, data, and analytics; providing an online, nondownloadable computer operating system software for return on investment (ROI) measurement of ad campaigns and monitor effectiveness of advertising |
| International Class | 035 - Advertising; business management; business administration; office functions. |
| US Class Codes | 100, 101, 102 |
| Class Status Code | 6 - Active |
| Class Status Date | Wednesday, July 14, 2021 |
| Primary Code | 035 |
| First Use Anywhere Date | Tuesday, September 29, 2020 |
| First Use In Commerce Date | Tuesday, September 29, 2020 |
| International Class | 042 - Scientific and technological services and research and design relating thereto; industrial analysis and research services; design and development of computer hardware and software. |
| US Class Codes | 100, 101 |
| Class Status Code | 6 - Active |
| Class Status Date | Wednesday, July 14, 2021 |
| Primary Code | 042 |
| First Use Anywhere Date | Tuesday, September 29, 2020 |
| First Use In Commerce Date | Tuesday, September 29, 2020 |
| Party Name | MOAT INC. |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 03 - Corporation |
| Address | Redwood Shores, CA 94065 |
| Party Name | MOAT INC. |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 03 - Corporation |
| Address | ITHACA, NY 14850 |
| Party Name | MOAT INC. |
| Party Type | 11 - New Owner Before Publication |
| Legal Entity Type | 03 - Corporation |
| Address | ITHACA, NY 14850 |
| Party Name | Moat, Inc. |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 03 - Corporation |
| Address | Ithaca, NY 14850 |
| Event Date | Event Description |
| Friday, November 26, 2021 | NON-FINAL ACTION WRITTEN |
| Saturday, April 10, 2021 | NEW APPLICATION ENTERED |
| Wednesday, June 16, 2021 | AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP |
| Wednesday, July 14, 2021 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Tuesday, November 23, 2021 | ASSIGNED TO EXAMINER |
| Friday, November 26, 2021 | NON-FINAL ACTION E-MAILED |
| Friday, November 26, 2021 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
| Tuesday, November 30, 2021 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Friday, December 3, 2021 | ASSIGNED TO LIE |
| Tuesday, January 4, 2022 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Tuesday, December 7, 2021 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Tuesday, December 7, 2021 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Wednesday, December 15, 2021 | FINAL REFUSAL WRITTEN |
| Wednesday, December 15, 2021 | FINAL REFUSAL E-MAILED |
| Wednesday, December 15, 2021 | NOTIFICATION OF FINAL REFUSAL EMAILED |
| Tuesday, December 21, 2021 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Wednesday, December 22, 2021 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Tuesday, December 21, 2021 | TEAS REQUEST FOR RECONSIDERATION RECEIVED |
| Wednesday, January 5, 2022 | LAW OFFICE PUBLICATION REVIEW COMPLETED |
| Wednesday, January 19, 2022 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Tuesday, February 8, 2022 | PUBLISHED FOR OPPOSITION |
| Tuesday, February 8, 2022 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Tuesday, April 26, 2022 | REGISTERED-PRINCIPAL REGISTER |
| Tuesday, January 28, 2025 | TEAS CHANGE OF OWNER ADDRESS RECEIVED |
| Tuesday, January 28, 2025 | APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED |
| Tuesday, January 28, 2025 | TEAS CHANGE OF CORRESPONDENCE RECEIVED |