
| Serial Number | 98830176 |
| Word Mark | MMXXIV REY LO SÉ MMXXIV REY LO SÉ HECHO EN MEXICO |
| Filing Date | Thursday, October 31, 2024 |
| Status | 645 - FINAL REFUSAL - MAILED |
| Status Date | Wednesday, March 25, 2026 |
| Registration Number | 0000000 |
| Registration Date | NOT AVAILABLE |
| Mark Drawing | 3 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s) |
| Published for Opposition Date | NOT AVAILABLE |
| Indication of Colors claimed | Color is not claimed as a feature of the mark. |
| Pseudo Mark | TWO THOUSAND TWENTY FOUR REY LO SE TWO THOUSAND TWENTY FOUR REY LO SE HECHO EN MEXICO |
| Pseudo Mark | TWO ZERO TWO FOUR REY LO SE TWO ZERO TWO FOUR REY LO SE HECHO EN MEXICO |
| Translation of Words in Mark | The English translation of "REY LO SÉ" in the mark is "King I Know". The English translation of "HECHO EN MEXICO" in the mark is "made in Mexico". |
| Pseudo Mark | TWENTY TWENTY FOUR REY LO SE TWENTY TWENTY FOUR REY LO SE HECHO EN MEXICO |
| Goods and Services | Alcoholic beverages, except beer; Alcoholic beverages, namely, distilled blue agave liquor; Alcoholic cocktail mixes; Alcoholic margarita mixes; Alcoholic mixed beverages except beers |
| Description of Mark | The mark consists of The mark consists of a three-dimensional configuration of a bottle with a long neck and overall square body and base. The neck of the bottle extends to a cap in the form of an open crown. The neck features a reflective design depicted by rectangles of gradient shading. Below the cap is a label featuring the wording the Roman numerals MMXXIV. Below this label is another label featuring the wording "REY LO SÉ" with a crown design appearing above the vertically depicted wording "LO" and (DESCRIBE WORDING NOT COMPLETELY LEGIBLE OR VISIBLE IN CURRENT DRAWING). A label with an overall square form appears on the body of the bottle. Within the square label is a background of shaded triangles. The Roman numerals "MMXXIV" appear at the top of the square, framed on the top and bottom by an ornamental horizontal line. Below the numerals is the wording "REY LO SÉ" with a crown design appearing above the vertically depicted wording "LO". At the bottom of the square is the wording "HECHO EN MEXICO" superimposed over a swirl design. The neck below the crown cap, the base of the bottle, and the shapes of the labels on the neck and bottle base are depicted in dotted lines and are not claimed as a feature of the mark. |
| NOT AVAILABLE | "MMXXIV" and "HECHO EN MEXICO" |
| International Class | 033 - Alcoholic beverages (except beers). |
| US Class Codes | 047, 049 |
| Class Status Code | 6 - Active |
| Class Status Date | Tuesday, April 22, 2025 |
| Primary Code | 033 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
| Party Name | Rey Lo Se Tequila, LLC |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | ATLANTA, GA 30349 US |
| Event Date | Event Description |
| Thursday, October 31, 2024 | NEW APPLICATION ENTERED |
| Thursday, March 27, 2025 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Thursday, March 27, 2025 | NOTICE OF DESIGN SEARCH CODE E-MAILED |
| Friday, March 28, 2025 | ASSIGNED TO EXAMINER |
| Tuesday, April 22, 2025 | REMOVED FROM TEAS PLUS |
| Tuesday, April 22, 2025 | NON-FINAL ACTION WRITTEN |
| Tuesday, April 22, 2025 | NON-FINAL ACTION E-MAILED |
| Tuesday, April 22, 2025 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
| Tuesday, July 22, 2025 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Tuesday, July 22, 2025 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Tuesday, July 22, 2025 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Tuesday, November 18, 2025 | NON-FINAL ACTION WRITTEN |
| Tuesday, November 18, 2025 | NON-FINAL ACTION E-MAILED |
| Tuesday, November 18, 2025 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
| Wednesday, February 18, 2026 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Wednesday, February 18, 2026 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Thursday, February 19, 2026 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Wednesday, March 25, 2026 | FINAL REFUSAL WRITTEN |
| Wednesday, March 25, 2026 | FINAL REFUSAL E-MAILED |
| Wednesday, March 25, 2026 | NOTIFICATION OF FINAL REFUSAL EMAILED |