MMXXIV REY LO SÉ HENCHO EN MEXICO Trademark
Trademark Overview
On Thursday, October 31, 2024, a trademark application was filed for MMXXIV REY LO SÉ HENCHO EN MEXICO with the United States Patent and Trademark Office. The USPTO has given the MMXXIV REY LO SÉ HENCHO EN MEXICO trademark a serial number of 98830157. The federal status of this trademark filing is PUBLISHED FOR OPPOSITION as of Tuesday, November 4, 2025. This trademark is owned by Rey Lo Se Tequila, LLC. The MMXXIV REY LO SÉ HENCHO EN MEXICO trademark is filed in the Wines & Spirits category with the following description:
Alcoholic beverages, except beer; Alcoholic beverages, namely, distilled blue agave liquor; Alcoholic cocktail mixes; Alcoholic margarita mixes; Alcoholic mixed beverages except beers
General Information
| Serial Number | 98830157 |
| Word Mark | MMXXIV REY LO SÉ HENCHO EN MEXICO |
| Filing Date | Thursday, October 31, 2024 |
| Status | 686 - PUBLISHED FOR OPPOSITION |
| Status Date | Tuesday, November 4, 2025 |
| Registration Number | 0000000 |
| Registration Date | NOT AVAILABLE |
| Mark Drawing | 3 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s) |
| Published for Opposition Date | Tuesday, November 4, 2025 |
Trademark Statements
| Indication of Colors claimed | Color is not claimed as a feature of the mark. |
| Description of Mark | The mark consists of a label with an overall square shape and with four shaded triangles point inwards at each corner. Within the square is a background of shaded triangles. The Roman numerals "MMXXIV" appear at the top of the square, framed on the top and bottom by an ornamental horizontal line. Below the numerals is the wording "REY LO SÉ" with a crown design appearing above the vertically depicted wording "LO". At the bottom of the square is the wording "HECHO EN MEXICO" superimposed over a swirl design. |
| Pseudo Mark | TWO ZERO TWO FOUR REY LO SE HENCHO EN MEXICO |
| Goods and Services | Alcoholic beverages, except beer; Alcoholic beverages, namely, distilled blue agave liquor; Alcoholic cocktail mixes; Alcoholic margarita mixes; Alcoholic mixed beverages except beers |
| Translation of Words in Mark | The English translation of "HECHO EN MEXICO" in the mark is "made in Mexico". |
| Pseudo Mark | TWO THOUSAND TWENTY FOUR REY LO SE HENCHO EN MEXICO |
| NOT AVAILABLE | "MMXXIV" and "HECHO EN MEXICO" |
| Pseudo Mark | TWENTY TWENTY FOUR REY LO SE HENCHO EN MEXICO |
Classification Information
| International Class | 033 - Alcoholic beverages (except beers). |
| US Class Codes | 047, 049 |
| Class Status Code | 6 - Active |
| Class Status Date | Tuesday, April 22, 2025 |
| Primary Code | 033 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
Trademark Owner History
| Party Name | Rey Lo Se Tequila, LLC |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | ATLANTA, GA 30349 |
| Party Name | Rey Lo Se Tequila, LLC |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | ATLANTA, GA 30349 |
Trademark Events
| Event Date | Event Description |
| Thursday, October 31, 2024 | NEW APPLICATION ENTERED |
| Thursday, March 27, 2025 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Thursday, March 27, 2025 | NOTICE OF DESIGN SEARCH CODE E-MAILED |
| Friday, March 28, 2025 | ASSIGNED TO EXAMINER |
| Tuesday, April 22, 2025 | REMOVED FROM TEAS PLUS |
| Tuesday, April 22, 2025 | NON-FINAL ACTION WRITTEN |
| Tuesday, April 22, 2025 | NON-FINAL ACTION E-MAILED |
| Tuesday, April 22, 2025 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
| Tuesday, July 22, 2025 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Tuesday, July 22, 2025 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Tuesday, July 22, 2025 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Wednesday, October 1, 2025 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Wednesday, October 29, 2025 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Tuesday, November 4, 2025 | PUBLISHED FOR OPPOSITION |
| Tuesday, November 4, 2025 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
