M&M'S Trademark

Trademark Overview


On Monday, June 20, 2022, a trademark application was filed for M&M'S with the United States Patent and Trademark Office. The USPTO has given the M&M'S trademark a serial number of 97467089. The federal status of this trademark filing is NOTICE OF ALLOWANCE - ISSUED as of Tuesday, April 23, 2024. This trademark is owned by Mars, Incorporated. The M&M'S trademark is filed in the Computer & Software Products & Electrical & Scientific Products, Advertising, Business and Retail Services, Education & Entertainment Services, and Computer & Software Services & Scientific Services categories with the following description:

Entertainment services, namely, providing online, non-downloadable virtual chocolate, confectionery, frozen confectionery, candy, gum, drinks and snacks, for use in virtual environments created for entertainment purposes; Entertainment services, namely, providing online non-downloadable virtual art and avatars for use in virtual environments created for entertainment purposes, all of the foregoing relating to confectionery, frozen confectionery, candy, gum, drinks, snacks, apparel, footwear, headwear, accessories, housewares, home goods, textiles, stationery, souvenirs, cosmetics, beauty care items and games; providing online non-downloadable virtual gifts and rewards, namely, chocolate, confectionery, frozen confectionery, candy, gum, drinks and snacks, apparel, footwear, headwear, housewares, home goods, textiles, stationery, cosmetics, beauty care items and games for use in on-line and virtual environments; entertainment services, namely, providing temporary use of non-downloadable ...

Downloadable multimedia files containing artwork, text, audio and video files relating to chocolate, confectionery, frozen confectionery, candy, gum, drinks, snacks, apparel, footwear, headwear, accessories, housewares, home goods, textiles, stationery, souvenirs, cosmetics, beauty care items and games authenticated by non-fungible tokens (NFTs) and digital tokens based on blockchain technology; downloadable digital collectibles in the nature of downloadable image files relating to chocolate, confectionery, frozen confectionery, candy, gum, drinks, snacks, apparel, footwear, headwear, accessories, housewares, home goods, textiles, stationery, souvenirs, cosmetics, beauty care items and games; virtual products in the nature of downloadable image files relating to chocolate, confectionery, frozen confectionery, candy and, gum; downloadable multimedia files containing artwork, text, audio, and video files, all of the foregoing relating to chocolate, confectionery, frozen confectionery, ca...

Online retail store services featuring virtual goods, namely, chocolate, confectionery, frozen confectionery, candy, gum, snacks and drinks for use in online virtual worlds; online retail store services featuring downloadable digital artwork, text, audio, and video files relating to chocolate, confectionery, frozen confectionery, candy, gum, drinks, snacks, apparel, footwear, headwear, accessories, housewares, home goods, textiles, stationery, souvenirs, cosmetics, and beauty care items, and games authenticated by non-fungible tokens (NFTs)

Providing temporary use of non-downloadable software for uploading, modifying, sharing, viewing, displaying, accepting and transmitting, publishing, storing, managing, verifying, authenticating and communicating digital currency, crypto-collectibles, non-fungible tokens, virtual reality content and information, digital collectibles, digital tokens, digital files, images, sound recordings, video recordings, virtual objects and virtual products, all of the foregoing related to chocolate, confectionery, frozen confectionery, candy and gum; providing temporary use of non-downloadable software that allows users to locate products and collect rewards
m&m's

General Information


Serial Number97467089
Word MarkM&M'S
Filing DateMonday, June 20, 2022
Status688 - NOTICE OF ALLOWANCE - ISSUED
Status DateTuesday, April 23, 2024
Registration Number0000000
Registration DateNOT AVAILABLE
Mark Drawing4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form
Published for Opposition DateTuesday, February 27, 2024

Trademark Statements


Goods and ServicesEntertainment services, namely, providing online, non-downloadable virtual chocolate, confectionery, frozen confectionery, candy, gum, drinks and snacks, for use in virtual environments created for entertainment purposes; Entertainment services, namely, providing online non-downloadable virtual art and avatars for use in virtual environments created for entertainment purposes, all of the foregoing relating to confectionery, frozen confectionery, candy, gum, drinks, snacks, apparel, footwear, headwear, accessories, housewares, home goods, textiles, stationery, souvenirs, cosmetics, beauty care items and games; providing online non-downloadable virtual gifts and rewards, namely, chocolate, confectionery, frozen confectionery, candy, gum, drinks and snacks, apparel, footwear, headwear, housewares, home goods, textiles, stationery, cosmetics, beauty care items and games for use in on-line and virtual environments; entertainment services, namely, providing temporary use of non-downloadable video games
Goods and ServicesDownloadable multimedia files containing artwork, text, audio and video files relating to chocolate, confectionery, frozen confectionery, candy, gum, drinks, snacks, apparel, footwear, headwear, accessories, housewares, home goods, textiles, stationery, souvenirs, cosmetics, beauty care items and games authenticated by non-fungible tokens (NFTs) and digital tokens based on blockchain technology; downloadable digital collectibles in the nature of downloadable image files relating to chocolate, confectionery, frozen confectionery, candy, gum, drinks, snacks, apparel, footwear, headwear, accessories, housewares, home goods, textiles, stationery, souvenirs, cosmetics, beauty care items and games; virtual products in the nature of downloadable image files relating to chocolate, confectionery, frozen confectionery, candy and, gum; downloadable multimedia files containing artwork, text, audio, and video files, all of the foregoing relating to chocolate, confectionery, frozen confectionery, candy, gum, drinks, snacks, apparel, footwear, headwear, accessories, housewares, home goods, textiles, stationery, souvenirs, cosmetics, beauty care items and games; downloadable software allowing users to find products in the real and virtual world; downloadable image files containing virtual art relating to chocolate, confectionery, frozen confectionery, candy, gum, drinks, snacks, apparel, footwear, headwear, accessories, housewares, home goods, textiles, stationery, souvenirs, cosmetics, beauty care items and games and avatars for use in virtual environments; downloadable virtual gifts and rewards in the nature of downloadable image files relating to chocolate, confectionery, frozen confectionery, candy, gum, drinks, snacks, apparel, footwear, headwear, accessories, housewares, home goods, textiles, stationery, souvenirs, cosmetics, beauty care items and games for use in on-line and virtual environments
Pseudo MarkM AND MS
Goods and ServicesOnline retail store services featuring virtual goods, namely, chocolate, confectionery, frozen confectionery, candy, gum, snacks and drinks for use in online virtual worlds; online retail store services featuring downloadable digital artwork, text, audio, and video files relating to chocolate, confectionery, frozen confectionery, candy, gum, drinks, snacks, apparel, footwear, headwear, accessories, housewares, home goods, textiles, stationery, souvenirs, cosmetics, and beauty care items, and games authenticated by non-fungible tokens (NFTs)
Goods and ServicesProviding temporary use of non-downloadable software for uploading, modifying, sharing, viewing, displaying, accepting and transmitting, publishing, storing, managing, verifying, authenticating and communicating digital currency, crypto-collectibles, non-fungible tokens, virtual reality content and information, digital collectibles, digital tokens, digital files, images, sound recordings, video recordings, virtual objects and virtual products, all of the foregoing related to chocolate, confectionery, frozen confectionery, candy and gum; providing temporary use of non-downloadable software that allows users to locate products and collect rewards

Classification Information


International Class009 - Scientific, nautical, surveying, photographic, cinematographic, optical, weighing, measuring, signalling, checking (supervision), life-saving and teaching apparatus and instruments; apparatus and instruments for conducting, switching, transforming, accumulating, regulating or controlling electricity; apparatus for recording, transmission or reproduction of sound or images; magnetic data carriers, recording discs; automatic vending machines and mechanisms for coin operated apparatus; cash registers, calculating machines, data processing equipment and computers; fire extinguishing apparatus.
US Class Codes021, 023, 026, 036, 038
Class Status Code6 - Active
Class Status DateThursday, July 7, 2022
Primary Code009
First Use Anywhere DateThursday, January 1, 1970
First Use In Commerce DateThursday, January 1, 1970

International Class035 - Advertising; business management; business administration; office functions.
US Class Codes100, 101, 102
Class Status Code6 - Active
Class Status DateThursday, July 7, 2022
Primary Code035
First Use Anywhere DateThursday, January 1, 1970
First Use In Commerce DateThursday, January 1, 1970

International Class041 - Education; providing of training; entertainment; sporting and cultural activities.
US Class Codes100, 101, 107
Class Status Code6 - Active
Class Status DateThursday, July 7, 2022
Primary Code041
First Use Anywhere DateThursday, January 1, 1970
First Use In Commerce DateThursday, January 1, 1970

International Class042 - Scientific and technological services and research and design relating thereto; industrial analysis and research services; design and development of computer hardware and software.
US Class Codes100, 101
Class Status Code6 - Active
Class Status DateThursday, July 7, 2022
Primary Code042
First Use Anywhere DateThursday, January 1, 1970
First Use In Commerce DateThursday, January 1, 1970

Trademark Owner History


Party NameMars, Incorporated
Party Type20 - Owner at Publication
Legal Entity Type03 - Corporation
AddressMcLean, US 22101

Party NameMars, Incorporated
Party Type10 - Original Applicant
Legal Entity Type03 - Corporation
AddressMcLean, US 22101

Trademark Events


Event DateEvent Description
Thursday, March 30, 2023NON-FINAL ACTION E-MAILED
Thursday, June 23, 2022NEW APPLICATION ENTERED
Thursday, July 7, 2022NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Thursday, March 23, 2023ASSIGNED TO EXAMINER
Thursday, March 30, 2023NON-FINAL ACTION WRITTEN
Thursday, March 30, 2023NOTIFICATION OF NON-FINAL ACTION E-MAILED
Tuesday, June 27, 2023APPLICATION EXTENSION TO RESPONSE PERIOD - RECEIVED
Tuesday, June 27, 2023APPLICATION EXTENSION GRANTED/RECEIPT PROVIDED
Friday, September 29, 2023TEAS RESPONSE TO OFFICE ACTION RECEIVED
Friday, September 29, 2023CORRESPONDENCE RECEIVED IN LAW OFFICE
Friday, September 29, 2023TEAS/EMAIL CORRESPONDENCE ENTERED
Tuesday, November 28, 2023APPROVED FOR PUB - PRINCIPAL REGISTER
Tuesday, December 12, 2023WITHDRAWN FROM PUB - OG REVIEW QUERY
Wednesday, January 3, 2024PREVIOUS ALLOWANCE COUNT WITHDRAWN
Friday, January 12, 2024TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Friday, January 12, 2024ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Friday, January 12, 2024TEAS CHANGE OF CORRESPONDENCE RECEIVED
Monday, January 22, 2024EXAMINERS AMENDMENT -WRITTEN
Monday, January 22, 2024EXAMINERS AMENDMENT E-MAILED
Monday, January 22, 2024NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED
Monday, January 22, 2024EXAMINER'S AMENDMENT ENTERED
Monday, January 22, 2024APPROVED FOR PUB - PRINCIPAL REGISTER
Wednesday, February 7, 2024OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Wednesday, February 7, 2024NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
Tuesday, February 27, 2024PUBLISHED FOR OPPOSITION
Monday, March 4, 2024OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Tuesday, April 23, 2024NOA E-MAILED - SOU REQUIRED FROM APPLICANT