| Serial Number | 78654432 |
| Word Mark | MIRAGE |
| Filing Date | Monday, June 20, 2005 |
| Status | 710 - CANCELLED - SECTION 8 |
| Status Date | Friday, July 5, 2013 |
| Registration Number | 3178493 |
| Registration Date | Tuesday, November 28, 2006 |
| Mark Drawing | 3000 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s) |
| Published for Opposition Date | Tuesday, January 31, 2006 |
| Indication of Colors claimed | The color(s) orange and blue is/are claimed as a feature of the mark. |
| Description of the Colors Claimed | The mark consists of stylized word MIRAGE colored orange, with representation of a palm tree forming the letter I (top of tree/dot of letter I colored blue), positioned directly above and against the upside-down and reversed word MIRAGE, colored orange, appearing with wavy lines through it representing a reflection of the word. |
| Goods and Services | Wash and wax accessories, namely cleaning and scrubbing sponges, cleaning and scrubbing brushes, polishing and waxing bonnets, hose nozzles, wax and polish applicators and chamois |
| Goods and Services | Wash and wax accessories, namely towels and wash mitts |
| International Class | 021 - Household or kitchen utensils and containers; combs and sponges; brushes (except paint brushes); brush-making materials; articles for cleaning purposes; steel-wool; unworked or semi-worked glass (except glass used in building); glassware, porcelain and earthenware not included in other classes. |
| US Class Codes | 002, 013, 023, 029, 030, 033, 040, 050 |
| Class Status Code | 2 - Sec. 8 - Entire Registration |
| Class Status Date | Friday, July 5, 2013 |
| Primary Code | 021 |
| First Use Anywhere Date | Saturday, December 31, 2005 |
| First Use In Commerce Date | Saturday, December 31, 2005 |
| International Class | 024 - Textiles and textile goods, not included in other classes; beds and table covers. |
| US Class Codes | 042, 050 |
| Class Status Code | 2 - Sec. 8 - Entire Registration |
| Class Status Date | Friday, July 5, 2013 |
| Primary Code | 024 |
| First Use Anywhere Date | Saturday, December 31, 2005 |
| First Use In Commerce Date | Saturday, December 31, 2005 |
| Party Name | Advance Merchandising Company, Inc. |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 03 - Corporation |
| Address | Roanoke, VA 24012 |
| Party Name | Advance Merchandising Company, Inc. |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 03 - Corporation |
| Address | Roanoke, VA 24012 |
| Party Name | Advance Merchandising Company, Inc. |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 03 - Corporation |
| Address | Roanoke, VA 24012 |
| Event Date | Event Description |
| Friday, July 5, 2013 | CANCELLED SEC. 8 (6-YR) |
| Monday, November 8, 2010 | APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED |
| Monday, November 8, 2010 | TEAS CHANGE OF OWNER ADDRESS RECEIVED |
| Wednesday, January 16, 2008 | ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY |
| Tuesday, May 15, 2007 | ELECTRONIC RECORD REVIEW COMPLETE |
| Tuesday, November 28, 2006 | REGISTERED-PRINCIPAL REGISTER |
| Tuesday, October 24, 2006 | LAW OFFICE REGISTRATION REVIEW COMPLETED |
| Tuesday, October 24, 2006 | ASSIGNED TO LIE |
| Friday, October 20, 2006 | ASSIGNED TO LIE |
| Tuesday, October 17, 2006 | ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED |
| Tuesday, September 26, 2006 | STATEMENT OF USE PROCESSING COMPLETE |
| Tuesday, September 5, 2006 | USE AMENDMENT FILED |
| Tuesday, September 5, 2006 | TEAS STATEMENT OF USE RECEIVED |
| Tuesday, April 25, 2006 | NOA MAILED - SOU REQUIRED FROM APPLICANT |
| Tuesday, January 31, 2006 | PUBLISHED FOR OPPOSITION |
| Wednesday, January 11, 2006 | NOTICE OF PUBLICATION |
| Wednesday, November 30, 2005 | LAW OFFICE PUBLICATION REVIEW COMPLETED |
| Friday, November 25, 2005 | ASSIGNED TO LIE |
| Tuesday, November 22, 2005 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Tuesday, November 22, 2005 | EXAMINER'S AMENDMENT ENTERED |
| Friday, November 18, 2005 | EXAMINERS AMENDMENT E-MAILED |
| Friday, November 18, 2005 | EXAMINERS AMENDMENT -WRITTEN |
| Friday, November 18, 2005 | ASSIGNED TO EXAMINER |
| Friday, June 24, 2005 | NEW APPLICATION ENTERED IN TRAM |