MINDING WHAT MATTERS MOST Trademark

Trademark Overview


On Monday, June 6, 2022, a trademark application was filed for MINDING WHAT MATTERS MOST with the United States Patent and Trademark Office. The USPTO has given the MINDING WHAT MATTERS MOST trademark a serial number of 97444498. The federal status of this trademark filing is SU - FINAL REFUSAL - MAILED as of Saturday, November 16, 2024. This trademark is owned by Dignity Health. The MINDING WHAT MATTERS MOST trademark is filed in the Computer & Software Products & Electrical & Scientific Products, Advertising, Business and Retail Services, Education & Entertainment Services, Computer & Software Services & Scientific Services, and Medical & Beauty Services & Agricultural Services categories with the following description:

Providing online non-downloadable digital publications in the nature of electronic books, handouts, journals, magazines, newsletters, and workbooks in the fields of health care and medicine

Downloadable digital publications in the nature of electronic books, handouts, journals, magazines, newsletters, and workbooks in the fields of health care and medicine

Digital and print advertising and marketing services in the fields of health care, medicine and neurosciences; Advertising, marketing and promotion services in the fields of health care and medicine; Recruitment and placement of personnel in the field of health care; Health care residencies recruitment services and programs; Professional staffing and recruiting services

Health care services; Health care services for treating epilepsy, multiple sclerosis, ALS, strokes, Alzheimer's and memory disorders, aneurysms and cerebrovascular disorders, brain tumors, cleft palate and craniofacial disorders, concussions and traumatic brain injuries, acoustic neuroma, neuromuscular diseases, hypothalamic hamartoma, migraine and headache disorders, Parkinson's disease, movement disorders, pituitary disorders, neuro-endocrine disorders, spine disorders and injuries, brain disorders and injuries, stroke, and peripheral nerve disorders; Medical services in the fields of oncology, neuropsychology, psychology, neuroradiology, neurosurgery, neurology, ENT, otolaryngology, neurobiology, neuropathology, otolaryngology, surgery, neuro-ophthalmology, ophthalmology, neuro-otology, otology, neurotrauma, audiology, neuroscience, neurodegeneration, neuroinflammation, and neurotrauma; Advisory services relating to health care; Consultancy services relating to health care; Medical ...

Medical and scientific research, namely, conducting clinical trials for others; Scientific research in the nature of conducting clinical trials for others; Medical research; Medical research in the field of neuroscience; Medical laboratories; Medical laboratory services

General Information


Serial Number97444498
Word MarkMINDING WHAT MATTERS MOST
Filing DateMonday, June 6, 2022
Status809 - SU - FINAL REFUSAL - MAILED
Status DateSaturday, November 16, 2024
Registration Number0000000
Registration DateNOT AVAILABLE
Mark Drawing4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form
Published for Opposition DateTuesday, March 7, 2023

Trademark Statements


Goods and ServicesProviding online non-downloadable digital publications in the nature of electronic books, handouts, journals, magazines, newsletters, and workbooks in the fields of health care and medicine
Goods and ServicesDownloadable digital publications in the nature of electronic books, handouts, journals, magazines, newsletters, and workbooks in the fields of health care and medicine
Goods and ServicesDigital and print advertising and marketing services in the fields of health care, medicine and neurosciences; Advertising, marketing and promotion services in the fields of health care and medicine; Recruitment and placement of personnel in the field of health care; Health care residencies recruitment services and programs; Professional staffing and recruiting services
Goods and ServicesHealth care services; Health care services for treating epilepsy, multiple sclerosis, ALS, strokes, Alzheimer's and memory disorders, aneurysms and cerebrovascular disorders, brain tumors, cleft palate and craniofacial disorders, concussions and traumatic brain injuries, acoustic neuroma, neuromuscular diseases, hypothalamic hamartoma, migraine and headache disorders, Parkinson's disease, movement disorders, pituitary disorders, neuro-endocrine disorders, spine disorders and injuries, brain disorders and injuries, stroke, and peripheral nerve disorders; Medical services in the fields of oncology, neuropsychology, psychology, neuroradiology, neurosurgery, neurology, ENT, otolaryngology, neurobiology, neuropathology, otolaryngology, surgery, neuro-ophthalmology, ophthalmology, neuro-otology, otology, neurotrauma, audiology, neuroscience, neurodegeneration, neuroinflammation, and neurotrauma; Advisory services relating to health care; Consultancy services relating to health care; Medical imaging services; Nursing care; Nursing services; Nursing services in the field of neuroscience; Radiation oncology services; Rehabilitation patient care services; Medical, physical rehabilitation and physical therapy services; Providing educational information about health care; Telemedicine services; Sports medicine services
Goods and ServicesMedical and scientific research, namely, conducting clinical trials for others; Scientific research in the nature of conducting clinical trials for others; Medical research; Medical research in the field of neuroscience; Medical laboratories; Medical laboratory services

Classification Information


International Class009 - Scientific, nautical, surveying, photographic, cinematographic, optical, weighing, measuring, signalling, checking (supervision), life-saving and teaching apparatus and instruments; apparatus and instruments for conducting, switching, transforming, accumulating, regulating or controlling electricity; apparatus for recording, transmission or reproduction of sound or images; magnetic data carriers, recording discs; automatic vending machines and mechanisms for coin operated apparatus; cash registers, calculating machines, data processing equipment and computers; fire extinguishing apparatus.
US Class Codes021, 023, 026, 036, 038
Class Status Code6 - Active
Class Status DateWednesday, January 25, 2023
Primary Code009
First Use Anywhere DateTuesday, August 10, 2021
First Use In Commerce DateTuesday, August 10, 2021

International Class035 - Advertising; business management; business administration; office functions.
US Class Codes100, 101, 102
Class Status Code6 - Active
Class Status DateMonday, June 13, 2022
Primary Code035
First Use Anywhere DateTuesday, August 10, 2021
First Use In Commerce DateTuesday, August 10, 2021

International Class041 - Education; providing of training; entertainment; sporting and cultural activities.
US Class Codes100, 101, 107
Class Status Code6 - Active
Class Status DateWednesday, January 25, 2023
Primary Code041
First Use Anywhere DateTuesday, August 10, 2021
First Use In Commerce DateTuesday, August 10, 2021

International Class042 - Scientific and technological services and research and design relating thereto; industrial analysis and research services; design and development of computer hardware and software.
US Class Codes100, 101
Class Status Code6 - Active
Class Status DateMonday, June 13, 2022
Primary Code042
First Use Anywhere DateTuesday, August 10, 2021
First Use In Commerce DateTuesday, August 10, 2021

International Class044 - Medical services; veterinary services; hygienic and beauty care for human beings or animals; agriculture, horticulture and forestry services.
US Class Codes100, 101
Class Status Code6 - Active
Class Status DateMonday, June 13, 2022
Primary Code044
First Use Anywhere DateTuesday, August 10, 2021
First Use In Commerce DateTuesday, August 10, 2021

Trademark Owner History


Party NameDignity Health
Party Type20 - Owner at Publication
Legal Entity Type03 - Corporation
AddressSan Francisco, CA 94107

Party NameDignity Health
Party Type10 - Original Applicant
Legal Entity Type03 - Corporation
AddressSan Francisco, CA 94107

Trademark Events


Event DateEvent Description
Thursday, June 9, 2022NEW APPLICATION ENTERED
Monday, June 13, 2022NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Monday, July 25, 2022ASSIGNED TO EXAMINER
Monday, August 1, 2022NON-FINAL ACTION WRITTEN
Monday, August 1, 2022NON-FINAL ACTION E-MAILED
Monday, August 1, 2022NOTIFICATION OF NON-FINAL ACTION E-MAILED
Tuesday, January 24, 2023TEAS RESPONSE TO OFFICE ACTION RECEIVED
Tuesday, January 24, 2023CORRESPONDENCE RECEIVED IN LAW OFFICE
Wednesday, January 25, 2023TEAS/EMAIL CORRESPONDENCE ENTERED
Friday, January 27, 2023APPROVED FOR PUB - PRINCIPAL REGISTER
Wednesday, February 15, 2023NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
Tuesday, March 7, 2023PUBLISHED FOR OPPOSITION
Tuesday, March 7, 2023OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Tuesday, May 2, 2023NOA E-MAILED - SOU REQUIRED FROM APPLICANT
Thursday, November 2, 2023USE AMENDMENT FILED
Thursday, November 2, 2023TEAS STATEMENT OF USE RECEIVED
Thursday, November 16, 2023CASE ASSIGNED TO INTENT TO USE PARALEGAL
Tuesday, November 21, 2023STATEMENT OF USE PROCESSING COMPLETE
Tuesday, January 16, 2024SU - NON-FINAL ACTION - WRITTEN
Tuesday, January 16, 2024NON-FINAL ACTION E-MAILED
Tuesday, January 16, 2024NOTIFICATION OF NON-FINAL ACTION E-MAILED
Wednesday, April 10, 2024APPLICATION EXTENSION TO RESPONSE PERIOD - RECEIVED
Wednesday, April 10, 2024APPLICATION EXTENSION GRANTED/RECEIPT PROVIDED
Monday, July 15, 2024TEAS RESPONSE TO OFFICE ACTION RECEIVED
Wednesday, October 23, 2024TEAS/EMAIL CORRESPONDENCE ENTERED
Wednesday, October 23, 2024CORRESPONDENCE RECEIVED IN LAW OFFICE
Wednesday, October 23, 2024ASSIGNED TO LIE
Saturday, November 16, 2024SU - FINAL REFUSAL - WRITTEN
Saturday, November 16, 2024NOTIFICATION OF FINAL REFUSAL EMAILED
Saturday, November 16, 2024FINAL REFUSAL E-MAILED