| Serial Number | 77309521 |
| Word Mark | MILKY WAY WORLD'S FINEST 100% HUMAN HAIR 100% HUMAN HAIR |
| Filing Date | Monday, October 22, 2007 |
| Status | 800 - REGISTERED AND RENEWED |
| Status Date | Friday, December 21, 2018 |
| Registration Number | 3544683 |
| Registration Date | Tuesday, December 9, 2008 |
| Mark Drawing | 3000 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s) |
| Published for Opposition Date | Tuesday, March 4, 2008 |
| Indication of Colors claimed | The color(s) yellow, blue, white, red, green, gray, and black is/are claimed as a feature of the mark. |
| Disclaimer with Predetermined Text | "WORLD'S FINEST 100% HUMAN HAIR" OR "100% HUMAN HAIR" |
| Description of Mark | The mark consists of the distinctive trade dress characterizing the front of the packaging for applicant's goods. The packaging is rectangular in shape with a yellow background. A white circle, outlined by a green border, is positioned near the center of the packaging. A gray colored arc, outlined by a white border, surrounds a top portion of the circle. The words "World's Finest 100% Human Hair" appear in black and are located within the arc. The words "MILKY WAY" are colored red, outlined in white and black and positioned directly below the circle and above the words "100% Human Hair", which appear in black and in which a gray horizontal line separates both sets of words. A series of parallel, blue colored rectangles extend vertically from the top of the packaging toward the middle of the packaging. The lower half of the packaging includes series of the words "MILKY WAY" which are depicted as yellow watermarks. |
| Goods and Services | Hair products and accessories, namely, wigs, hair pieces, ponytail hair pieces, add-on hair accessories constructed primarily of human hair, hair extensions, hair braids, hair weaves |
| International Class | 026 - Lace and embroidery, ribbons and braid; buttons, hooks and eyes, pins and needles; artificial flowers. |
| US Class Codes | 037, 039, 040, 042, 050 |
| Class Status Code | 6 - Active |
| Class Status Date | Thursday, October 25, 2007 |
| Primary Code | 026 |
| First Use Anywhere Date | Thursday, January 11, 2001 |
| First Use In Commerce Date | Thursday, January 11, 2001 |
| Party Name | Shake-N-Go Fashion, Inc. |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 03 - Corporation |
| Address | Port Washington, NY 11050 |
| Party Name | Shake-N-Go Fashion, Inc. |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 03 - Corporation |
| Address | Port Washington, NY 11050 |
| Party Name | Shake-N-Go Fashion, Inc. |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 03 - Corporation |
| Address | Port Washington, NY 11050 |
| Event Date | Event Description |
| Friday, December 21, 2018 | NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED |
| Friday, December 21, 2018 | REGISTERED AND RENEWED (FIRST RENEWAL - 10 YRS) |
| Friday, December 21, 2018 | REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED |
| Friday, December 21, 2018 | CASE ASSIGNED TO POST REGISTRATION PARALEGAL |
| Friday, December 7, 2018 | TEAS SECTION 8 & 9 RECEIVED |
| Saturday, December 9, 2017 | COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED |
| Wednesday, March 29, 2017 | ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY |
| Wednesday, December 14, 2016 | ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED |
| Wednesday, December 14, 2016 | TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED |
| Wednesday, March 18, 2015 | ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY |
| Friday, April 18, 2014 | NOTICE OF ACCEPTANCE OF SEC. 8 & 15 - E-MAILED |
| Friday, April 18, 2014 | REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK. |
| Thursday, April 3, 2014 | REGISTERED - SEC. 8 (6-YR) & SEC. 15 FILED |
| Friday, April 18, 2014 | CASE ASSIGNED TO POST REGISTRATION PARALEGAL |
| Thursday, April 3, 2014 | TEAS SECTION 8 & 15 RECEIVED |
| Thursday, April 3, 2014 | TEAS CHANGE OF CORRESPONDENCE RECEIVED |
| Tuesday, December 9, 2008 | REGISTERED-PRINCIPAL REGISTER |
| Tuesday, November 4, 2008 | LAW OFFICE REGISTRATION REVIEW COMPLETED |
| Wednesday, October 29, 2008 | ASSIGNED TO LIE |
| Thursday, October 2, 2008 | ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED |
| Thursday, October 2, 2008 | STATEMENT OF USE PROCESSING COMPLETE |
| Tuesday, September 30, 2008 | USE AMENDMENT FILED |
| Thursday, October 2, 2008 | CASE ASSIGNED TO INTENT TO USE PARALEGAL |
| Tuesday, September 30, 2008 | TEAS STATEMENT OF USE RECEIVED |
| Tuesday, May 27, 2008 | NOA MAILED - SOU REQUIRED FROM APPLICANT |
| Tuesday, March 4, 2008 | PUBLISHED FOR OPPOSITION |
| Wednesday, February 13, 2008 | NOTICE OF PUBLICATION |
| Sunday, January 27, 2008 | LAW OFFICE PUBLICATION REVIEW COMPLETED |
| Sunday, January 27, 2008 | ASSIGNED TO LIE |
| Friday, December 14, 2007 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Friday, December 14, 2007 | EXAMINER'S AMENDMENT ENTERED |
| Friday, December 14, 2007 | NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED |
| Friday, December 14, 2007 | EXAMINERS AMENDMENT E-MAILED |
| Friday, December 14, 2007 | EXAMINERS AMENDMENT -WRITTEN |
| Thursday, December 6, 2007 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
| Thursday, December 6, 2007 | NON-FINAL ACTION E-MAILED |
| Thursday, December 6, 2007 | NON-FINAL ACTION WRITTEN |
| Tuesday, December 4, 2007 | ASSIGNED TO EXAMINER |
| Friday, October 26, 2007 | NOTICE OF DESIGN SEARCH CODE MAILED |
| Thursday, October 25, 2007 | NEW APPLICATION ENTERED IN TRAM |