MIDNIGHT MADNESS Trademark

Trademark Overview


On Friday, July 28, 2006, a trademark application was filed for MIDNIGHT MADNESS with the United States Patent and Trademark Office. The USPTO has given the MIDNIGHT MADNESS trademark a serial number of 78939749. The federal status of this trademark filing is REGISTERED AND RENEWED as of Tuesday, September 28, 2021. This trademark is owned by March Madness Athletic Association LLC. The MIDNIGHT MADNESS trademark is filed in the Advertising, Business and Retail Services and Education & Entertainment Services categories with the following description:

Entertainment services in the nature of athletic contests, games, tournaments, exhibitions and events

Promoting the goods and services of others by allowing others to affiliate their goods and services with intercollegiate athletic events; association services, namely, promoting the interests of intercollegiate athletics
midnight madness

General Information


Serial Number78939749
Word MarkMIDNIGHT MADNESS
Filing DateFriday, July 28, 2006
Status800 - REGISTERED AND RENEWED
Status DateTuesday, September 28, 2021
Registration Number3967586
Registration DateTuesday, May 24, 2011
Mark Drawing4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form
Published for Opposition DateTuesday, April 15, 2008

Trademark Statements


Goods and ServicesEntertainment services in the nature of athletic contests, games, tournaments, exhibitions and events
Goods and ServicesPromoting the goods and services of others by allowing others to affiliate their goods and services with intercollegiate athletic events; association services, namely, promoting the interests of intercollegiate athletics

Classification Information


International Class035 - Advertising; business management; business administration; office functions.
US Class Codes100, 101, 102
Class Status Code6 - Active
Class Status DateWednesday, August 2, 2006
Primary Code035
First Use Anywhere DateWednesday, October 14, 1987
First Use In Commerce DateWednesday, October 14, 1987

International Class041 - Education; providing of training; entertainment; sporting and cultural activities.
US Class Codes100, 101, 107
Class Status Code6 - Active
Class Status DateWednesday, August 2, 2006
Primary Code041
First Use Anywhere DateWednesday, October 14, 1987
First Use In Commerce DateWednesday, October 14, 1987

Trademark Owner History


Party NameTHE NATIONAL COLLEGIATE ATHLETIC ASSOCIATION
Party Type31 - New Owner After Registration
Legal Entity Type99 - Other
AddressIndianapolis, IN 46206

Party NameMarch Madness Athletic Association LLC
Party Type30 - Original Registrant
Legal Entity Type99 - Other
AddressBloomington, IL 61704

Party NameMarch Madness Athletic Association LLC
Party Type20 - Owner at Publication
Legal Entity Type99 - Other
AddressBloomington, IL 61704

Party NameMarch Madness Athletic Association LLC
Party Type10 - Original Applicant
Legal Entity Type99 - Other
AddressBloomington, IL 61704

Trademark Events


Event DateEvent Description
Monday, March 26, 2007SUSPENSION LETTER WRITTEN
Wednesday, August 2, 2006NEW APPLICATION ENTERED
Monday, November 13, 2006ASSIGNED TO EXAMINER
Tuesday, November 14, 2006NON-FINAL ACTION WRITTEN
Tuesday, November 14, 2006NON-FINAL ACTION E-MAILED
Friday, March 16, 2007TEAS RESPONSE TO OFFICE ACTION RECEIVED
Friday, March 16, 2007CORRESPONDENCE RECEIVED IN LAW OFFICE
Saturday, March 17, 2007TEAS/EMAIL CORRESPONDENCE ENTERED
Monday, March 26, 2007LETTER OF SUSPENSION E-MAILED
Thursday, February 21, 2008TEAS/EMAIL CORRESPONDENCE ENTERED
Saturday, September 29, 2007ASSIGNED TO LIE
Saturday, September 29, 2007SUSPENSION CHECKED - TO ATTORNEY FOR ACTION
Monday, October 15, 2007REPORT COMPLETED SUSPENSION CHECK CASE STILL SUSPENDED
Friday, February 15, 2008TEAS RESPONSE TO SUSPENSION INQUIRY RECEIVED
Wednesday, February 20, 2008ASSIGNED TO LIE
Wednesday, February 20, 2008ASSIGNED TO LIE
Wednesday, February 20, 2008ASSIGNED TO LIE
Thursday, February 21, 2008CORRESPONDENCE RECEIVED IN LAW OFFICE
Tuesday, May 19, 2009SOU TEAS EXTENSION RECEIVED
Tuesday, March 11, 2008APPROVED FOR PUB - PRINCIPAL REGISTER
Tuesday, March 11, 2008LAW OFFICE PUBLICATION REVIEW COMPLETED
Wednesday, March 26, 2008NOTICE OF PUBLICATION
Tuesday, April 15, 2008PUBLISHED FOR OPPOSITION
Tuesday, July 8, 2008NOA MAILED - SOU REQUIRED FROM APPLICANT
Tuesday, January 6, 2009SOU TEAS EXTENSION RECEIVED
Tuesday, January 6, 2009SOU EXTENSION 1 FILED
Wednesday, January 21, 2009SOU EXTENSION 1 GRANTED
Wednesday, January 21, 2009CASE ASSIGNED TO INTENT TO USE PARALEGAL
Tuesday, July 6, 2010SOU TEAS EXTENSION RECEIVED
Tuesday, May 19, 2009SOU EXTENSION 2 FILED
Tuesday, May 26, 2009SOU EXTENSION 2 GRANTED
Friday, January 8, 2010SOU EXTENSION 3 FILED
Thursday, February 18, 2010SOU EXTENSION 3 GRANTED
Monday, February 8, 2010ABANDONMENT - NO USE STATEMENT FILED
Monday, February 8, 2010ABANDONMENT NOTICE MAILED - NO USE STATEMENT FILED
Wednesday, February 17, 2010TEAS PETITION TO REVIVE RECEIVED
Wednesday, February 17, 2010PETITION TO REVIVE-GRANTED
Wednesday, February 17, 2010SOU EXTENSION RECEIVED WITH TEAS PETITION
Saturday, July 10, 2010NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
Sunday, February 27, 2011TEAS RESPONSE TO OFFICE ACTION RECEIVED
Tuesday, July 6, 2010SOU EXTENSION 4 FILED
Friday, July 9, 2010SOU EXTENSION 4 GRANTED
Monday, November 8, 2010TEAS STATEMENT OF USE RECEIVED
Monday, November 8, 2010USE AMENDMENT FILED
Tuesday, November 9, 2010STATEMENT OF USE PROCESSING COMPLETE
Tuesday, November 30, 2010SU - NON-FINAL ACTION - WRITTEN
Tuesday, November 30, 2010NON-FINAL ACTION E-MAILED
Tuesday, November 30, 2010NOTIFICATION OF NON-FINAL ACTION E-MAILED
Monday, May 15, 2017TEAS SECTION 8 & 15 RECEIVED
Monday, July 10, 2017CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Tuesday, March 8, 2011ASSIGNED TO LIE
Tuesday, March 22, 2011CORRESPONDENCE RECEIVED IN LAW OFFICE
Tuesday, March 22, 2011TEAS/EMAIL CORRESPONDENCE ENTERED
Tuesday, April 12, 2011ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED
Friday, April 15, 2011LAW OFFICE REGISTRATION REVIEW COMPLETED
Saturday, April 16, 2011NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED
Tuesday, May 24, 2011REGISTERED-PRINCIPAL REGISTER
Thursday, September 27, 2012AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP
Monday, May 24, 2021TEAS SECTION 8 & 9 RECEIVED
Monday, July 10, 2017REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK.
Monday, July 10, 2017NOTICE OF ACCEPTANCE OF SEC. 8 & 15 - E-MAILED
Sunday, May 24, 2020COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED
Tuesday, September 28, 2021CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Tuesday, September 28, 2021REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED
Tuesday, September 28, 2021REGISTERED AND RENEWED (FIRST RENEWAL - 10 YRS)
Tuesday, September 28, 2021NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED
Tuesday, October 15, 2024TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Tuesday, October 15, 2024TEAS CHANGE OF CORRESPONDENCE RECEIVED
Tuesday, October 15, 2024APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
Tuesday, October 15, 2024TEAS WITHDRAWAL OF ATTORNEY RECEIVED-FIRM RETAINS
Tuesday, October 15, 2024TEAS CHANGE OF OWNER ADDRESS RECEIVED
Tuesday, October 15, 2024ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED