MERCEDES-EQ Trademark

Trademark Overview


On Friday, November 20, 2020, a trademark application was filed for MERCEDES-EQ with the United States Patent and Trademark Office. The USPTO has given the MERCEDES-EQ trademark a serial number of 90332796. The federal status of this trademark filing is REGISTERED as of Tuesday, March 15, 2022. This trademark is owned by Daimler AG. The MERCEDES-EQ trademark is filed in the Advertising, Business and Retail Services, Insurance & Financial Services, Construction & Repair Services, Transportation & Storage Services, Education & Entertainment Services, Restaurant & Hotel Services, Personal, and Legal & Social Services categories with the following description:

Educational services, namely, conducting classes, seminars, conferences and workshops in the fields of automobiles and transportation; Providing of training in the automotive field, namely, providing of driver training, providing of automotive technician training, and providing of automotive mechanic training; providing of training in the field of motor racing cars and motor car racing; Driver safety training; Entertainment services, namely, live music concerts, fashion shows, golf tournaments, tennis competitions, equestrian events, motor sports events, and world premieres of new automobile models; Sporting and cultural activities, namely, organizing community sporting and cultural events; Booking of seats for shows; Publication of books; Calligraphy services; Editing of printed matter containing pictures, other than for advertising purposes; Rental of skin diving equipment; Education information; Electronic publishing services, namely, publication of text and graphic works of others ...

Transport of persons and goods; Packaging and storage of goods; Arranging of transportation for travel tours; Boat rental; Freight brokerage; Transport brokerage; Operating canal locks; Car parking; Car rental; Motor coach rental; Distribution of energy; Rental of diving bells; Rental of diving suits; Electricity distribution; Escorting of travellers; Franking of mail; Transportation of freight by trucks; Freight and cargo services, namely, freighting forwarding and cargo handling; Freight forwarding; Refrigerator rental; Garage rental; Horse rental, namely, rental of horses for transportation purposes; Ice-breaking for the shipping industry; Storage information, namely, providing information relating to physical storage services; Transportation information; Launching of satellites for others; Parking place rental; Transport by pipeline; Refloating of ships; Rental of motor racing cars; Rental of storage containers; Rental of vehicle roof racks; Rental of warehouses; Rental of wheelcha...

Construction services, namely, construction of athletic facilities; Automobile repair; Assembly of parts for vehicles in the nature of rebuilding of automobile engines; Airplane maintenance and repair; Anti-rust treatment for vehicles; Artificial snow-making services; Boiler cleaning and repair; Building construction supervision; Cleaning of buildings; Cleaning of building interiors, namely, cleaning of building interior surfaces; Rental of bulldozers; Burner maintenance and repair; Car washing; Chimney sweeping; Diaper cleaning; Dry cleaning; Rental of cleaning machines; Cleaning of clothing; Installation, maintenance and repair of computer hardware; Rental of construction equipment; Construction information; Demolition of buildings; Disinfecting; Drilling of wells; Rental of excavators; Vermin exterminating, other than for agriculture, aquaculture, horticulture and forestry; Mining extraction; Film projector repair and maintenance; Fur care, namely, fur cleaning and fur repair; Furni...

Insurance services, namely, Consultancy services relating to insurance; Insurance underwriting, namely, accident insurance underwriting; Financing services; Monetary affairs, namely, monetary strategy consultation and research; Real estate affairs, namely, real estate agency services; Charitable fund raising; Organization of monetary collections, namely, charitable fundraising services; Financial consultancy; Insurance consultancy; Insurance brokerage; Safe deposit box services for the deposits of valuables; Financial information; Financial sponsorship of cultural and sporting events; Insurance information; Safe deposit box services; Processing of credit card payments; Issuance of credit cards; Issuing of credit cards; Financial services relating to credit cards, namely, credit card payment processing services; Management of credit card services, namely, Credit card authorization services; Bank card, credit card, debit card and electronic payment card services; Charitable fundraising a...

Advertising; Business management; Business administration; Office functions services; Rental of advertising space; Commercial information and advice for consumers, namely, commercial information and advice for consumers in the choice of products and services in the field of motor vehicles; Auctioneering services; Business investigations; Business research; Commercial information agency services; Presentation of goods on communication media, for retail purposes, namely, Providing television home shopping services in the field of general consumer merchandise; Price comparison services; Economic forecasting; Evaluation of business opportunities; Conducting of business appraisals; Organization of exhibitions for commercial or advertising purposes; Market research services in the nature of providing market estimations for marketing purposes; Import-export agency services; Conducting marketing studies; Modelling for advertising or sales promotion; News clipping services; Rental of office mac...

Recovery services for vehicles in the nature of lost vehicle recovery services; Recovery services for vehicles in the nature of stolen vehicle recovery services

Services for providing food and drink; Providing temporary accommodation; Temporary accommodation reservations; Boarding house bookings; Rental of transportable buildings; Making hotel reservations for others; Rental of chairs, tables, table linen, glassware; Rental of tents; Information, advice and reservation services for the provision of food and drink
mercedes-eq

General Information


Serial Number90332796
Word MarkMERCEDES-EQ
Filing DateFriday, November 20, 2020
Status700 - REGISTERED
Status DateTuesday, March 15, 2022
Registration Number6669591
Registration DateTuesday, March 15, 2022
Mark Drawing4000 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form
Published for Opposition DateTuesday, December 28, 2021

Trademark Statements


Goods and ServicesEducational services, namely, conducting classes, seminars, conferences and workshops in the fields of automobiles and transportation; Providing of training in the automotive field, namely, providing of driver training, providing of automotive technician training, and providing of automotive mechanic training; providing of training in the field of motor racing cars and motor car racing; Driver safety training; Entertainment services, namely, live music concerts, fashion shows, golf tournaments, tennis competitions, equestrian events, motor sports events, and world premieres of new automobile models; Sporting and cultural activities, namely, organizing community sporting and cultural events; Booking of seats for shows; Publication of books; Calligraphy services; Editing of printed matter containing pictures, other than for advertising purposes; Rental of skin diving equipment; Education information; Electronic publishing services, namely, publication of text and graphic works of others on-line in the field of automobiles; Entertainment information; Recreation information; Sign language interpretation; Layout services, other than for advertising purposes; Microfilming; Modelling for artists; Rental of movie projectors and accessories; Providing online electronic publications in the nature of nondownloadable ebooks and journals in the field of automobiles; Online publication of electronic books and journals; Publication of texts, other than publicity texts; Rental of radio and television sets; Rental of video cassette recorders; Rental of audio equipment; Rental of video cameras; Rental of lighting apparatus for theatrical sets or television studios; Rental of show scenery; Rental of sports equipment, except vehicles; Rental of stage scenery; Timing of sports events; Ticket agency services for entertainment purposes; Translation and interpretation, namely, language translation and language interpretation; Videotaping; Arranging and conducting of training courses in the automotive field, namely, providing of driver training, providing of automotive technician training, and providing of automotive mechanic training; ; Exercise instruction, namely, providing physical fitness and exercise service, namely, indoor cycling; Organisation of automobile races; Running of museums; Museum services; Organization of conferences, exhibitions and competitions in the field of automobiles; Production of podcasts
Goods and ServicesTransport of persons and goods; Packaging and storage of goods; Arranging of transportation for travel tours; Boat rental; Freight brokerage; Transport brokerage; Operating canal locks; Car parking; Car rental; Motor coach rental; Distribution of energy; Rental of diving bells; Rental of diving suits; Electricity distribution; Escorting of travellers; Franking of mail; Transportation of freight by trucks; Freight and cargo services, namely, freighting forwarding and cargo handling; Freight forwarding; Refrigerator rental; Garage rental; Horse rental, namely, rental of horses for transportation purposes; Ice-breaking for the shipping industry; Storage information, namely, providing information relating to physical storage services; Transportation information; Launching of satellites for others; Parking place rental; Transport by pipeline; Refloating of ships; Rental of motor racing cars; Rental of storage containers; Rental of vehicle roof racks; Rental of warehouses; Rental of wheelchairs; Underwater salvage; Salvage of ships; Salvaging, namely, salvage of automobiles; Ship brokerage; Sightseeing, namely, providing transport for sightseeing tours by car, van and bus; Traffic information; Rental of lorries, namely, rental of trucks; Vehicle rental; Water distribution; Water supplying; Travel route planning services; Booking of transportation, namely, booking of for hire cars; Booking of seats for travel; Planning and booking of travel and transport, via electronic means; Chauffeur services; Chauffeur driven car hire services; Taxi transport; Providing taxi booking services via mobile applications; Vehicle location services in the nature of providing geographic information regarding the location of vehicles; Providing road and traffic information; Vehicle breakdown towing services; Rental of cycles; Car sharing services; Providing information relating to vehicle parking services relating to the availability of on-street and off-street parking spaces; Delivery services, namely, delivery of land vehicles; Carpooling services; Navigation services, namely, GPS navigation services; Providing travel information, namely, travel Itinerary planning services
Goods and ServicesConstruction services, namely, construction of athletic facilities; Automobile repair; Assembly of parts for vehicles in the nature of rebuilding of automobile engines; Airplane maintenance and repair; Anti-rust treatment for vehicles; Artificial snow-making services; Boiler cleaning and repair; Building construction supervision; Cleaning of buildings; Cleaning of building interiors, namely, cleaning of building interior surfaces; Rental of bulldozers; Burner maintenance and repair; Car washing; Chimney sweeping; Diaper cleaning; Dry cleaning; Rental of cleaning machines; Cleaning of clothing; Installation, maintenance and repair of computer hardware; Rental of construction equipment; Construction information; Demolition of buildings; Disinfecting; Drilling of wells; Rental of excavators; Vermin exterminating, other than for agriculture, aquaculture, horticulture and forestry; Mining extraction; Film projector repair and maintenance; Fur care, namely, fur cleaning and fur repair; Furniture maintenance; Vehicle greasing; Provision of construction information; Repair information; Linen ironing; Laundering; Leather care, namely, cleaning and repair; Machinery installation, maintenance and repair; Vehicle maintenance; Motor vehicle maintenance and repair; Office machines and equipment installation, maintenance and repair; Painting, interior and exterior; Paper hanging; Pipeline construction and maintenance; Vehicle polishing; Clothing ironing; Quarrying services; Rat exterminating other than for agriculture, aquaculture, horticulture and forestry; Re-inking and refilling of toner cartridges; Rental of cranes for construction purposes; Rental of road sweeping machines; Rustproofing; Safe maintenance and repair; Vehicle service stations; Shipbuilding; Painting or repair of signs; Street cleaning; Strong-room maintenance and repair; Swimming-pool maintenance; Varnishing; Vehicle cleaning; Vehicle washing; Washing of land vehicles; Washing of linen; Window cleaning; Recharging of batteries and accumulators; Charging of electric vehicles; Vehicle fueling services; Vehicle breakdown repair services
Goods and ServicesInsurance services, namely, Consultancy services relating to insurance; Insurance underwriting, namely, accident insurance underwriting; Financing services; Monetary affairs, namely, monetary strategy consultation and research; Real estate affairs, namely, real estate agency services; Charitable fund raising; Organization of monetary collections, namely, charitable fundraising services; Financial consultancy; Insurance consultancy; Insurance brokerage; Safe deposit box services for the deposits of valuables; Financial information; Financial sponsorship of cultural and sporting events; Insurance information; Safe deposit box services; Processing of credit card payments; Issuance of credit cards; Issuing of credit cards; Financial services relating to credit cards, namely, credit card payment processing services; Management of credit card services, namely, Credit card authorization services; Bank card, credit card, debit card and electronic payment card services; Charitable fundraising and financial sponsorship, namely, charitable services, namely, providing financial sponsorship of cultural and sporting events
Goods and ServicesAdvertising; Business management; Business administration; Office functions services; Rental of advertising space; Commercial information and advice for consumers, namely, commercial information and advice for consumers in the choice of products and services in the field of motor vehicles; Auctioneering services; Business investigations; Business research; Commercial information agency services; Presentation of goods on communication media, for retail purposes, namely, Providing television home shopping services in the field of general consumer merchandise; Price comparison services; Economic forecasting; Evaluation of business opportunities; Conducting of business appraisals; Organization of exhibitions for commercial or advertising purposes; Market research services in the nature of providing market estimations for marketing purposes; Import-export agency services; Conducting marketing studies; Modelling for advertising or sales promotion; News clipping services; Rental of office machines; Market opinion polling studies; Organization of trade fairs for commercial or advertising purposes; Procurement services, namely, procuring motor vehicles for others; Personnel selection using psychological testing; Public relations services; Publicity material rental; Rental of advertising time on communication media; Rental of photocopying machines; Rental of vending machines; Shop window dressing; Sponsorship search; Updating and maintenance of data in computer databases; Compilation and systemization of information into computer databases; Data search in computer files for others; Loyalty, incentive and bonus program services, namely, business administration of consumer loyalty program services; Organisation, operation and supervision of loyalty programs and incentive programs, namely, business administration of consumer loyalty and incentive programs; Promoting the sale of goods and services of others by awarding purchase points for credit card use; Promotion of goods and services through sponsorship of sports events
Goods and ServicesRecovery services for vehicles in the nature of lost vehicle recovery services; Recovery services for vehicles in the nature of stolen vehicle recovery services
Goods and ServicesServices for providing food and drink; Providing temporary accommodation; Temporary accommodation reservations; Boarding house bookings; Rental of transportable buildings; Making hotel reservations for others; Rental of chairs, tables, table linen, glassware; Rental of tents; Information, advice and reservation services for the provision of food and drink

Classification Information


International Class035 - Advertising; business management; business administration; office functions.
US Class Codes100, 101, 102
Class Status Code6 - Active
Class Status DateTuesday, January 26, 2021
Primary Code035
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

International Class036 - Insurance; financial affairs; monetary affairs; real estate affairs.
US Class Codes100, 101, 102
Class Status Code6 - Active
Class Status DateTuesday, January 26, 2021
Primary Code036
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

International Class037 - Building construction; repair; installation services.
US Class Codes100, 103, 106
Class Status Code6 - Active
Class Status DateTuesday, January 26, 2021
Primary Code037
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

International Class039 - Transport; packaging and storage of goods; travel arrangement.
US Class Codes100, 105
Class Status Code6 - Active
Class Status DateTuesday, January 26, 2021
Primary Code039
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

International Class041 - Education; providing of training; entertainment; sporting and cultural activities.
US Class Codes100, 101, 107
Class Status Code6 - Active
Class Status DateTuesday, January 26, 2021
Primary Code041
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

International Class043 - Services for providing food and drink; temporary accommodations.
US Class Codes100, 101
Class Status Code6 - Active
Class Status DateTuesday, January 26, 2021
Primary Code043
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

International Class045 - Legal services; security services for the protection of property and individuals; personal and social services rendered by others to meet the needs of individuals.
US Class Codes100, 101
Class Status Code6 - Active
Class Status DateNOT AVAILABLE
Primary Code045
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

Trademark Owner History


Party NameMERCEDES-BENZ GROUP AG
Party Type31 - New Owner After Registration
Legal Entity Type03 - Corporation
AddressSTUTTGART 70372
DE

Party NameDaimler AG
Party Type30 - Original Registrant
Legal Entity Type03 - Corporation
AddressStuttgart 70372
DE

Party NameDaimler AG
Party Type20 - Owner at Publication
Legal Entity Type03 - Corporation
AddressStuttgart 70372
DE

Party NameDaimler AG
Party Type10 - Original Applicant
Legal Entity Type03 - Corporation
AddressStuttgart 70372
DE

Trademark Events


Event DateEvent Description
Wednesday, October 26, 2022AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP
Friday, June 3, 2022TEAS CHANGE OF CORRESPONDENCE RECEIVED
Friday, June 3, 2022TEAS CHANGE OF DOMESTIC REPRESENTATIVES ADDRESS
Friday, June 3, 2022TEAS WITHDRAWAL OF ATTORNEY RECEIVED-FIRM RETAINS
Friday, June 3, 2022ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Friday, June 3, 2022TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Thursday, June 2, 2022TEAS CHANGE OF CORRESPONDENCE RECEIVED
Thursday, June 2, 2022TEAS CHANGE OF DOMESTIC REPRESENTATIVES ADDRESS
Thursday, June 2, 2022ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Thursday, June 2, 2022TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Tuesday, March 15, 2022REGISTERED-PRINCIPAL REGISTER
Tuesday, December 28, 2021OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Tuesday, December 28, 2021PUBLISHED FOR OPPOSITION
Wednesday, December 8, 2021NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
Monday, November 22, 2021APPROVED FOR PUB - PRINCIPAL REGISTER
Tuesday, October 26, 2021TEAS/EMAIL CORRESPONDENCE ENTERED
Tuesday, October 26, 2021CORRESPONDENCE RECEIVED IN LAW OFFICE
Monday, October 25, 2021ASSIGNED TO LIE
Tuesday, October 19, 2021TEAS RESPONSE TO OFFICE ACTION RECEIVED
Tuesday, April 20, 2021NOTIFICATION OF NON-FINAL ACTION E-MAILED
Tuesday, April 20, 2021NON-FINAL ACTION E-MAILED
Tuesday, April 20, 2021NON-FINAL ACTION WRITTEN
Tuesday, March 30, 2021ASSIGNED TO EXAMINER
Tuesday, January 26, 2021NEW APPLICATION OFFICE SUPPLIED DATA ENTERED IN TRAM
Tuesday, November 24, 2020NEW APPLICATION ENTERED IN TRAM